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breve descripcion microempresa en ingles

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BREATHING TECHNOLOGIES S.A.S

BREATHING TECHNOLOGIES S.A.S

Charging with your dreams

BREATHING CHARGER

Breathing charger offers a great solution against the problem of the low duration time of the cellphone´s battery, Breathing charger is an electronic mask capable of converting the wind energy provided by the wearers �breath into electrical energy. Inside the unit there are small wind turbines that make the conversion, the energy is transferred through a cable to a small electronic device.

the breathing charger can be used in any situation, indoors or outdoors. it can be used while you sleep, walk, run, or read a book, for example. besides saving energy (and contributing to environmental preservation), it also encourages the practice of physical exercise. its energy is available twenty-four hours a day, seven days a week.

Breathing charger

Breathing charger

HISTORY The company started in the year 2015 with the name of

breathing technologies , Founded by five students of the Autonoma´s university of Colombia of different professional programs, after about 11 months, they had 15 employees and now the enterprise has 2500 employees. This charger is innovative due to the way of use. Nowadays This is one of the most important companies for cellphone chargers.

The company set up in Bogota Colombia, started as a small company and now is a big distributor in the country.

MISSION

We are a private company, we create innovative and

technological products which are friendly to the

environment, contributing to the development of

technologies that are available to any kind of population.

In 2022, we will be the creators of innovative technology and

user-friendly products that are environmentally friendly, by

the year 2033 we will be covering the national and

international market.

VISION

Board of Directors

President: Juan Camilo Sarmiento.

Vicepresident: Laura Orduz

Sales manager: Diana Ramírez

Legal representative: Shirley Calderón.

Designer: Paula Bonilla

BOARD OF DIRECTORS

juan camilo sarmientoElectromechanical and electrical engineer with a specialization in industrial production, he is the CEO of BREATHING TECHNOLOGIES S.A.S since its fundation, he is multilingual and has 20% of the company shares

BOARD OF DIRECTORS

Diana Ramirez.International economist from the Autonoma University, has a specialization in foreign trade and master’s in international studies.

BOARD OF DIRECTORS

Laura OrduzGraduated as lawyer of Autonoma´s University, in 2016 she worked in the attorney, she is one of the founders of BREATHING TECHNOLOGIES S.A.S.

BOARD OF DIRECTORS

paula bonillaPaula is 34 years old, she is lawyer from the Autonoma´s university, she is specializated in enviromental law and design, she is one of the founders of BREATHING TECHNOLOGIES S.A.S.

BOARD OF DIRECTORS

Shirley Lorena Calderón

Lawyer graduated from the Autonoma´s University of Colombia, in 2016 started to work as legal and

commercial advisor of large companies in Colombia, obtaining great recognition at the national level.

Currently, she is one of the founders of BREATHING TECHNOLOGIES S.A.S, which she is the legal advisor.

General Organization chart

Deparmet´s organization chart

Market survey

Our company had in it counts before a market research, designed to solve some questions have clear the threats and opportunities of the market to which it was going away to implement, which was the competition, the suppliers, the consumers, the technological developments between others.

The aim of our company was to integrate a product that was satisfying the client, it was guaranteeing good quality, usefulness and that could contribute to the environmental care

It was important to know the general aspects of the target market. We started studying the location, Colombia being a country where his demographic, geographical and environmental factors facilitate the process of many products, this way we deduce that our product would not have environmental complications.

We could observe that the principal buyers, are the people who were supporting a daily use of his cell phones, needing load for a long time. We identify the customer who were taking the decision of the purchase of the product, for this we were analyzing: *what is the frequency with that people would buy the product *people with similar needs

*We make an investigation on the direct competition, Colombia does not have this kind of enterprises so there is no competition.* Our product is replacing the common chargers

COSTS AND INVESTMENT

The creators of the company BREATHING TECHNOLOGIES S.A.S had approximately capital cop $120.000.000, they invested $100.000.000 million in production, equipment and raw materials, leaving the remaining money in reserve. Began producing small quantities of the product to see how it was the behavior of the market. The product kept good sales the first months, obtaining 5% profit. After 1 year and 7 months, employers realized that the product was starting to have positive demand and so they began to increase production. completing two years and three months of its creation was a company with a high percentage of profits.

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