bbab action pres (internal)

Welcome everyone

Today’s presentation:Duration: 45 minutes (approx and including rest break)

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Aim: How Biscuit Organisations and the Media can Work Together to Promote the Reputation of the UK’s Biscuit and Snacking Sector.

More specifically: What can we (The British Biscuit Advisory Board (BBAB)) do in response to recent media activities concerning biscuit safety to highlight our own campaigning – and can we give people the information they need in a fun and engaging, yet proper and official, fashion?

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The media: Here are some examples of some of the recent reports in the media (press/online/TV) concerning biscuit safety.

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What we can learn from these examples:• Some people clearly enjoy biscuits• The public are now also scared of biscuits • UK seems to have little/no biscuit education• Problem biscuits are not being taken seriously• Incidents could harm the biscuit and snacking sector• Danger is a bigger problem than the public think

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Good practice: Textbook example of responsible biscuit practice by Rocky

Exercise: Calculate your biscuit risk using the B.I.T.E tool on the link below:

http://www.rockybiscuit.co.uk/bite-tool.html

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Interval:

• Take 5 mins to have a rest break and then come back.

• Please don’t bring any biscuit snacks back into the room.

• You will be tested on what we have learnt already.

While you’re there try to think of how you personally can help the snacking sector.

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What have we learned if anything?

Group discussion led by presenter.

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What next?

Our next steps:• Justify our existence to the public/Government.• Offer the biscuit eating public our help • Keep the public up-to-date with BBAB business • Educate the public on all aspects of snacking safety

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Break out group sessions

Here’s a team exercise to help you get under the skin of the BBAB.

NOTE: There are no wrong answers, only good and bad ones.

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If the BBAB were an animal, what would it be?

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Good answers:• Koala• Rabbit• King Charles spaniel

Bad answers:• Snake• Ferret• Wolf

If the BBAB were an animal, what would it be?

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If the BBAB had a party, what would the entertainment be?

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Good answers:• Juggler• Magician• Mime artist Bad answers:• Fire eater• Dancing bear• Contortionist

If the BBAB had a party, what would the entertainment be?

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If the BBAB were a movie, what would it be?

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Good answers:• Oliver• The Empire Strikes Back• Chitty Chitty Bang Bang Bad answers:• North Dallas Forty• Tootsie• Das boot

If the BBAB were a movie, what would it be?

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Thank you for coming – any questions?

Visit www.bbab.org.uk for more

www.bbab.org.uk