agenda · digital retail online shopping volume 5,618 2,482 3,458 moving map personalization...

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Agenda

• Data

• Likely outcomes (up to 2-3 years)

• Suggested airline response

• Post-Covid Blueprint

3TRAVEL SHOPPING SENTIMENT REBOUNDING FAST BUT NOT FULLY RECOVERED

COVID19 CRISISSTART

(*) The Net Sentiment Index measures the polarity balance of web social conversations: % positive post – % negative posts

7SHOPPING FRONT LINE STAFF IN THE HEART OF CONCERNS

59%

92%

65%

54%

41%

8%

35%

46%

DUTY FREE

DISCOUNT

SHOPPINGMALL

STAFF

Positive Negative

Past 3 Months Sentiment – Specific TopicsPolarity balance of web social conversations about the topic

01

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