5 ways to demonstrate value using usage statistics

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5  Ways  To  Demonstrate  Value  Using  Usage  Statistics  

Jo  Alcock  CILIP  Conference  2015  

What  do  we  mean  by  value?  

What  do  we  mean  by  value?  

Importance  that  stakeholders  (funding  institutions,  politicians,  the  public,  users,  staff)  attach  to  libraries  and  which  is  related  to  the  perception  of  actual  or  potential  benefit  

BS  ISO  16439:2014    Methods  and  procedures  for  assessing  the  impact  of  libraries  

What  do  we  mean  by  usage  statistics?  

What  do  we  mean  by  usage  statistics?  

Could  include:  •  Use  of  library  resources  (e.g.  

books,  journals,  electronic  resources)  

•  Use  of  library  space  (e.g.  study  space,  silent  areas,  group  areas,  bookable  space)  

•  Use  of  library  services  (e.g.  librarian  enquiries)  

•  Anything  else  people  use!  

5  Ways  To  Demonstrate  Value  Using  Usage  Statistics  

Make  evidence-­‐based    collection  management    

decisions  

5  Ways  To  Demonstrate  Value  Using  Usage  Statistics  

JUSP  Journal  Usage  Statistics  Portal  

“The  library  buys  many  different  types  of  online  resources,  from  many   different   vendors,   and   all   of   these   resources   need   to   be  continually   evaluated  and  assessed   to   see   if   they   are   returning  on  the  financial  investment  DMU  Library  has  made  in  purchasing  them  for  DMU  students  and  staff”    http://mitchley.our.dmu.ac.uk/2014/12/03/library-­‐e-­‐resource-­‐usage-­‐cost-­‐analysis-­‐creating-­‐a-­‐template-­‐spreadsheet/    

Understand  usage  of    open  access  publications  

5  Ways  To  Demonstrate  Value  Using  Usage  Statistics  

IRUS-­‐UK  Institutional  Repository  Usage  Statistics  

“IRUS-­‐UK   provides   standards-­‐based   usage  statistics   that   can   be   compared   with   publisher  reports,   so   that   the   visibility   of   open   access  repository  content  can  be  highlighted”  

Profile  usage  to  understand  broader  context  

5  Ways  To  Demonstrate  Value  Using  Usage  Statistics  

“We   were   looking   at   the   year   on   year   comparison   of  usage,  and   it  was   interesting  to  find  unexpected  trends.  We  intend  to  look  at  the  usage  profiling  reports  to  see  if  this   is   a   national   trend   or   something   specific   to   our  institution  that  warrants  further  investigation.”  

“We   use   IRUS-­‐UK   to   get   data   on   activity,   usage   and  exposure,   for   example   trends   over   time   to   see   if  downloads   are   increasing…   Benchmarking   against  other  institutions  is  useful,  as   it  gives  us  some  context  about  usage  trends  we  see  in  our  own  repository.”  

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Inform  discussions  with    key  stakeholders  

5  Ways  To  Demonstrate  Value  Using  Usage  Statistics  

“The   usage   statistics   are   used   to   inform   important  decisions  and  we  really  want  to  be  sure  we  can  rely  on  the  accuracy  of   the  data;  with   JUSP  we  know  we   can.  We   will   often   present   this   information   to   academics  and   it  will  be  scrutinised  so   it’s   important   for  us   to  be  sure  that  the  data  is  reliable”  

“We   get   a   lot   of   requests   from   academics   asking  about  the  downloads  of  their  research,  particularly  at  annual  review  time.  Sometimes  departments  will  request  information  on  how  their  items  are  doing”  

Provide  information  to    support  advocacy  

5  Ways  To  Demonstrate  Value  Using  Usage  Statistics  

“I   normally   make   the   point   it   is   important   to   be  archiving  full  text  and  that  we  attract  hundreds  and  thousands   of   downloads   per   year   and   these   are  COUNTER-­‐compliant  downloads  using  IRUS-­‐UK”  

“The  most   common   use   for   repository   statistics   is   in  presentations   -­‐  we  can  use  them  to  show  the  type  of  usage,  and  to  demonstrate  the  usage  and  broad  range  of  use.  For  a  particular   item  type  we  can  talk  about  a  news   story   or   blog   which   can   show   a   spike   in  downloads  that  corresponds  to  the  publicity.”  

Make  evidence-­‐based  collection  management  decisions  

Understand  usage  of  open  access  publications  

Profile  usage  to  understand  broader  context  

Inform  discussions  with  key  stakeholders  

Provide  information  to  support  advocacy  

JUSP  http://jusp.mimas.ac.uk  jusp@mimas.ac.uk      IRUS-­‐UK  http://irus.mimas.ac.uk  irus@mimas.ac.uk      

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