3dp europe opening keynote on 3d printing

Bob SnyderEditor-in-Chief

Channel Media Europe

The Future Will Be…What You Make It

Gartner predicts shipments will double every year

between 2015 and 2018.

Around 108,151 3D printers shipped during 2014 so within four years--

a $13.4bn market…

SOURCE: 2015 GLOBAL TECHNOLOGY INNOVATION SURVEY BY KPMG

2015: EMEA tech leaders ranked 3-D printing first as the top

disruptive technologies and enablers of consumer technologies

in the next three years…

Not everyone

agrees

We’re from Mars…They’re from Venus.

The Whole World is Divided into Two Groups:

Those Who Believe 3D Printing Will Change the World…

and then the Nay-Sayers

We’re Part of the Digital Disruption Now Hitting Manufacturing Industries

3D Printing, Robotics, AI, Big Data, IoT…

Digital disruption.The biggest change ever seen since the Industrial Revolution...

It’s rock-and-roll for industries forced to move from the old world of analogue and mechanical to running digitally.

The Age of Big Bang Disruption

Or Airbnb– Uber-- Amazon… and more!

Consider the smartphone which has disrupted : digital cameras, calculators, organizers, alarm clocks, email readers and, perhaps soon, handheld game devices, electronic book readers, video cameras and laptop computers.

And more disruptions to come…

The Automobile Industry

ROBIN from ROBBOX, an example of the Maker Revolution

Bringing the Maker Revolution to Schools… Robbox in Belgium, an example

MANIFESTO

135 Million Adult “Makers” in USA

About the same

amount of people that vote in a US Presidential

election.

A BILLBOARD IN SILICON VALLEY

How Fast Does Change Occur?

The iPad was announced on January 27, 2010

“iPad gives our pilots access to more accurate information more quickly. It’s the best, most

comprehensive technology that not only United, but the FAA has approved and supported.”

Pete McDonald, COO, United Airlines

ONLY 5 YEARS LATER

Consumerization of Technology

…Now consumers

get the tech

before industry

Enabling technologies

How Long Does Tech Adoption Take?

Remember Desktop Publishing?

• A promise in 1980s…

• A rising star of the 1990s…

• Acceptance in 2000’s…

• No longer referred to in 2015… now taken for granted…

THE ERA OF 3D PRINTING

Two Worlds: Consumer & Industry

TWO VERY DIFFERENT WORLDS!

GARTNER JULY 2015: HYPE CYCLE for 3D PRINTING

Gartner Calls This Period

“The Trough of Disillusionment”

Amsterdam’s Steel Bridge

Dental is a Big Success

University of Groningen make an antimicrobial plastic, allowing them to 3D print teeth that also kill bacteria…

US Postal Service Takes Closer Look at 3D Printing Deliveries & Hubs

• La Poste of France already has 3D printing hubs inside their locations and even offers customized packaging for 3D prints

Amazon files patent for on-demand 3D printing aboard Amazon trucks

3D Printed “LED Skirt”

Popular in the Japan

fashion scene

3D-printed House …Built In Just Three Hours In China

6 modules of more than 100 kilograms and the cost of the materials from $551 to $770 per sq.m.

Traditional villa reduced from half-a-year to a 10 days

Local Motors 3D printed an entire car chassis in just 44 hours

Jumping the Shark: Legal Issues

Even 3-D printing objects at home, for personal use and not for sale, could be infringing on copyright law. As a general rule there isn't a home or personal use exception to copyright or patent law.

Honeywell: Flying with 3D parts

HONEYWELL’S PLAN FOR AM

Every Industry Is Being Impacted

• TOYS• GUNS• FOOD• FASHION• JEWELLERY• MEDICINE• TRANSPORT• BUILDING

WILL IT REALLY COMPETE WITH CONVENTIONAL MANUFACTURING OR JUST SUPPLEMENT IT?

The Nay-Sayers• High cost of printers

& materials• Fragile materials• Poor quality• Few choices in

materials• Requires too much

expertise

The Reality of Consumer 3D Printing

• People’s expectations: people think that they can create objects as well without much input or training, on a machine which costs $800 or less.

• Strength: 3D printed parts are not as strong as traditionally-manufactured parts.

• Surface finish: Not the gloss & smooth.• Cost: Cost is based on material so big things are expensive

and small things are cheaper.• Speed: Items regularly take hours to print, even days.• The name: “3D printing” (nor additive manufacturing or

rapid prototyping) sound consumer-friendly like “smartphone “or “drone”

“3D IS JUST A GIMMICK”

Terry GouCEO

Foxconn

BIGGERFASTERNEW MATERIALSCHEAPERSMALLERMOBILENICHE MARKETS

We’ve seen this

before

A “Big Bang” Disruption is Different

USUALBIG BANG

Tech Tends to Accelerate• The closer a

technology gets to real Big Business, the more investment, the more talent & the bigger companies it draws in to complete its destiny…

https://www.youtube.com/watch?v=0u0RQk2Z1-o

Watch this video: These Netherlands consumer interviews in 1999 by Frans Bromet about mobile telephones tell us how the nay-sayers get it wrong...

Thanks for Listening

Bob Snyder, Editor-in-ChiefChannel Media Europe

3DP-BUSINESS@CHANNELMEDIAEUROPE.COM