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1 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
2 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Empower Application with TechnologyAngelo Maria Bosis, Technology Sales Consulting Senior Manager
The Safe Harbor
The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing
3 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.
IN 2012
IT SPENDING DISTRIBUTION
4 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
25%50%RUNTHE BUSINESS
25%TRANSFORMTHE BUSINESS
GROW THE BUSINESS
IN 2012
Source: “IT Metrics: IT Spending and Staffing Report, 2011”, Gartner Research, 2011
GROW THE BUSINESS
20%66%RUNTHE BUSINESS
14%TRANSFORMTHE BUSINESS
Slide 4
C2 Approved. Thanks for amending. Clavarino,Cristina; 20/09/2011
CIO Innovation Dilemma
What will be your primary
focus for IT investments over
the next 12 months?
5 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Top CIO Priorities, Gartner, March 2012
CIO Innovation Dilemma
Maximizing the value of your
applications through innovation
Maximizing the value of your
applications by cutting costs
6 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Top CIO Priorities, Gartner, March 2012
Increase
Business
Value
ITCloud Mobile
• Cost to Build‒ Development
‒ Assembly
‒ Revision and Customization
The Path to Maximizing Value
Focus on Innovation Focus on Cost Cutting
7 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Lead Innovations for
Reshaping IT Value
and Economics
Drive
Down Cost
ITSocial
Analytics Everywhere
EngineeredSystems
• Cost to Run‒ Performance per $$$
‒ Simplify Complexity
‒ Efficient Management and Support
Addressing the Major Cost
Factors for Lower
Total Cost of Ownership
Oracle Technology Overview
• Capitalizing on Innovation-
• ?while Containing Costs Cloud Mobile
Focus on Innovation
8 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
• Summary
Lead Innovations for
Reshaping IT Value
and Economics
Social
Analytics Everywhere
EngineeredSystems
Leveraging Cloud Innovations for the Enterprise
• Offload Capital Expenditures
• Elastic Scalability
• Enterprise Agility
9 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
• Enterprise Agility
• Better Resource Utilization
Challenge: How to Harmonize On-Premise and Cloud Computing?
Build or Consume Cloud?
Oracle: From the Enterprise to the Cloud
Enterprise Cloud Public Cloud
AppAppApp
Enterprise
Cloud
Application
Foundation
10 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
• Run Applications on Premise – Enterprise & Cloud
• Run in the Oracle Cloud, AWS, etc.
• Single skill set across all environments
Deploy Each Application Wherever it is Optimal
Foundation
Extending Enterprise Solutions to Mobile
• Access to Enterprise Systems without Opening a Laptop
• Greater Productivity
11 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Challenge: How to Embrace Mobile Solutions Without Rebuilding
Underlying Systems?
• Greater Productivity
• 24 / 7 Responsiveness
Oracle: Enterprise Apps on Mobile Devices
• Supports wide range of mobile apps– Use same development concepts
• Translates content into mobile-friendlyformats
• Provides REST interfaces withoutOracle Fusion Middleware
3rd PartyNative Apps
REST
OracleMobile Apps
12 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
• Provides REST interfaces withoutlow-level coding
Reuse Existing Business
Services for Mobile Solutions
Oracle Fusion Middleware
OracleApps
ISVApps
CustomApps
Social Collaboration
• Make it easier to collaborate
• Leverage the collective wisdom
• Make better decisions more quickly
13 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Challenge: How to Use Social Benefits for Enterprise Problems?
quickly
Oracle: WebCenter Social
EngageEnterprise collaboration through real-time Conversations
A secure collaboration tool for everyone you work with
InformUpdates streamed from across your business
14 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
DrivePurposeful social networking without the noise
ExtendIntegrates into your business applications
across your business
Analytics Essential for Business Optimization
STRATEGIC
• Fact-Based Decision Making
• Empower Sophisticated Users
• Enterprise-Wide Use
15 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Challenge: How to Disperse Analytics
while Maintaining Enterprise
Consistency?
PLANNING
OPERATIONAL
Oracle: Enterprise Analytics Everywhere
Empowers All Decision
Makers with Embedded
Analytics that are Consistent
16 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Analytics that are Consistent
Across the Enterprise
Fusion Apps Utilize All These Innovations
AnalyticsMobile Social
17 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Cloud
OracleFusion
Applications
Fusion Apps Utilize All These Innovations
AnalyticsMobile Social
18 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Cloud
OracleFusion
ApplicationsData
Breach
Secure the Applications
• SOA Security
• Social Trust
• Mobile Sign-On
• Fraud Detection
Copyright © 2012, Oracle and/or its affiliates. All rights reserved.19
Most significant
in
• Fraud Detection
• Compliance Reporting
• Data Security
NEW SECURITY
Secure The Database ServerSecuring the data at the source saving time and money
• Prevent SQL Injection
• Encrypt data in production & backupDatabase
Firewall
Audit
Vault
Database
Vault
Copyright © 2012, Oracle and/or its affiliates. All rights reserved.20
• Mask data for portability & test environments
• Control privileged accounts & audit access
• Classify and secure row andcolumn information
Label
Security
Advanced
Security
Data
Masking
Oracle Technology Overview
• Capitalizing on Innovation?
• -while Containing Costs
• Cost to Build‒ Development
‒ Assembly
‒ Revision and Customization
Focus on Cost Cutting
21 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
• Summary• Cost to Run
‒ Performance per $$$
‒ Simplify Complexity
‒ Efficient Management and Support
Addressing the Major Cost
Factors for Lower
Total Cost of Ownership
Flexible Development: Reduce Costs & Rapidly
Respond to Business Demands
Developer-Centric Model-Driven
• Coding
• Agile /
• Unified IDE
• Codeless
• MetaData drivenMix
22 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
30% Greater Developer Productivity
• Agile /
Scrum
• JEE
• MetaData driven
• “Composer”
based (useable
by Biz Analysts)
• BI embedded
Mix
and
Match
Solutions: High-Level Business Building Blocks
Suites
• SOA Suite
•
Solutions
• BI Applications
• BPM Solutions
• WebCenterSocial & Space
• WebCenterSuite
23 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Accelerate Time to Value with Suites and Solutions
Tools
• Weblogic Server
• BPEL
• BPM Suite Suite
• JDeveloper
• CEP
Oracle Engineered Systems: Optimize Performance and Reduce Costs
• Scalable Performance
• Enterprise Cloud-in-a-BoxFusion
Ora
cle
Ap
psISV
Cu
sto
mA
pp
s
Exalogic
Ora
cle
En
terp
rise
Man
ag
er
Clo
ud
Co
ntro
l
24 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Exalogic: 2X-10X Performance
at Half the Cost
Cloud-in-a-BoxFusion
Middleware
Database Exadata• Massive
Transactions
• Huge Data
Ora
cle
En
terp
rise
Man
ag
er
Clo
ud
Co
ntro
l
Complete IT & Cloud Lifecycle ManagementDriving Down Time and Cost; Driving Up Quality & Availability
25 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Self-Service Provisioningof IaaS and PaaS
Self-Service Management& Monitoring
Self-Service Metering& ChargeBack
Oracle Technology Overview
• Capitalizing on Innovation?
• ?while Containing Costs
26 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
• Summary
Oracle’s Uniquely Integrated Approach
• Fastest Growing Business Apps
• #1 in ISV Apps
• #1 Application PlatformOracle
OracleApps
ISVApps
CustomApps
27 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
• #1 Application Platform
• The Same Platform we build ourapplications on is available for your use
• #1 Database
• #1 Performance of Enterprise Apps
Oracle
Fusion
Middleware
Oracle Database
Oracle Systems
16:00 Big Data Analytics e Information Discovery: nuove tecnologie per ottimizzare i processi
di Manufacturing
Roberto Falcinelli, Senior Manager Sales Consulting
16:30 Leveraging cloud innovation for the enterprise
Stefano Bucci, Technology Director Sales Consulting
Empower Application with Technology
28 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Stefano Bucci, Technology Director Sales Consulting
17:00 Innovare con i Sistemi ingegnerizzati per ridurre complessità e costi
Teodosio D’amico, Senior Architect
“..technology still provides best useof capital to drive efficiency and innovation?”
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The Economist: CEO Briefing – “Corporate Priorities Beyond”
30 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
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