American Red CrossLos Angeles Region

Created 2/2012

ARC Mission Statement

The American Red Cross prevents and alleviates human suffering in the face of emergencies by mobilizing the power of volunteers and the

generosity of donors.

Seven Fundamental Principles Humanity

Mutual understanding, friendship, cooperation and lasting peace amongst all peoples. Impartiality

No discrimination as to nationality, race, religious beliefs, class or political opinions. Neutrality

Not take sides in hostilities or engage at any time in controversies. Independence

National Societies maintain their autonomy and act in accordance with the principles of the Movement.

Voluntary Service Volunteer relief efforts not prompted in any manner by desire for gain.

Unity One Red Cross/Red Crescent Society in any one country; open to all.

Universality The International Red Cross and Red Crescent Movement, in which all Societies have equal status and share equal responsibilities and duties in

helping each other, is worldwide.

The Los Angeles CommunityThe Los Angeles Region is the second largest Red Cross region in the nation, with 13 locations serving more than 9 million people (over 270 neighborhoods) in a 19,000 square mile area. Our volunteers and staff are prepared to respond around the clock, 365 days a year to assure that Red Cross services are provided when they are needed.*

*Census 2010, LA Project Mapping

Your Red Cross Communities

• Hawthorne• El Segundo

• Antelope Valley • Arcadia• Burbank*• Canoga Park*• Commerce*• Claremont• Glendale-Crescenta Valley• Koreatown*• Los Angeles• San Gabriel Pomona Valley• Santa Clarita*• Santa Monica• South East/South Bay*

*District Offices

Red Cross Services 5 LINES OF SERVICE

Emergency & Disaster Response• Providing food, water, shelter and basic medical services in times of disaster• Mental health counseling to disaster victims, volunteers and rescuers• Disaster Training Health & Safety • Workplace Training• CPR/First Aid/AED Training• Nurse Assistant Training• Lifeguard Training• Babysitter Training• Pet CPR/First Aid• Wilderness Training• Instructor TrainingInternational Services• Global Health (Measles Initiative)• Exploring Humanitarian Law for Teachers• International Family Tracing• Holocaust Tracing & War Time Documentation

Red Cross Services (cont.)Service to the Armed Forces• Emergency Communication Services• Financial Assistance• Counseling• Family Support Groups• Information and referrals to medical professionals• Training CoursesBlood Services• Providing life-saving blood and blood products in times of disaster• Collecting and processing more than 40% of the blood supply and distributing it to

some 3,000 hospitals and transfusion centers.

Preparedness Education• Free Presentations • Disaster Safety Puppet Show (Ages 4-7)• Booths• Community Outreach/Events

Outreach

PrepareLA: The Campaign to Prepare the Los Angeles Area for Disaster

PrepareLA is the American Red Cross Los Angeles Region’s 3-year campaign, launching in 2012, to engage Los Angeles in preparing for a catastrophic disaster. With support from individuals, organizations, businesses and government agencies, our goal is to create more resilient communities , better equipped to help each other prevent, prepare for, and respond to life-threatening disasters.

Objectives

• Strengthen Our Capacity• Recruit, Train, Manage & Deploy Disaster Volunteers• Partner with Communities• Empower Individuals

PrepareLA GoalsI. Disaster Response (mass care)*

– Sheltering: 500,000 shelter spaces throughout Los Angeles– Feeding: 4,000,000 meals a day served and bulk distribution

capabilities

II.Health & Safety**– 1st Aid, CPR, AED taught to 250,000 individuals (excludes

aquatics)

III.Community Preparedness (Preparedness Education)*+– Preparedness Education presentations to 70,000 individuals– Community Outreach ( aka “Impressions”) to over 280,000

individuals

IV.Volunteer Engagement*– 400 disaster volunteer leaders– 4,000 trained disaster volunteers– Capability to handle up to 40,000 spontaneous volunteers

V.Partnerships*+– Establish 50+ MOUs with critical partners(e.g., city, county,

LAUSD, CERT) with:

-Government, Faith Based Organizations, Schools, Businesses, & NGOs

VI.Community*+– Liaise with 250+ communities to identify current mass care plans

VII.Fundraising (Development)+– Raise $15,000,000 to support campaign

PrepareLA+ Executive Summary – Vs. 2.9

CURRENT SCOPE

•ID’ed shelter spaces…... ……210K persons (trad’l)•Meal capacity per day @.........………………..1.8M•Disaster Leaders to support mass care……….155*•Disaster Trained Volunteers……….………....1,521*•Preparedness Education Presentations…..15,227**•CPR / First Aid Trained……………….. ……83,000** •Emerg. Relief Containers……………….………..85 •MOU Partnerships……………….………………..55 •State-of-the-Art Ops Center……………………....1•Back-up Emerg. Ops Centers…………….……....7

*As of September 2011**FY 2011

*Managed by Los Angeles Region**Managed by National+ Managed by Community Chapter

Areas of EngagementProvisions, sheltering, and training are the Red Cross’ criteria for assessing a community’s disaster resiliency. Areas of engagement consist of American Red Cross Los Angeles Region activities geared to support preparedness and the goals outlined in PrepareLA. Opportunities range from individual to county level involvement with the Red Cross.

Provisions, sheltering, and training are the Red Cross’ criteria for assessing a community’s disaster resiliency. Areas of engagement consist of American Red Cross Los Angeles Region activities geared to support preparedness and the goals outlined in PrepareLA. Opportunities range from individual to county level involvement with the Red Cross.

• Volunteer - General, Disaster-Trained, CERT trained, or Group Volunteer Opportunity

• Health & Safety - Take a CPR/First Aid Class, Buy a Kit, Become a H&S Authorized Provider

• Training - Become an Instructor (H&S, Preparedness Education (PE), or Disaster Training)

• Become a Partner - Sign a Shelter Agreement, Sign a Feeding Agreement, Partner with ARC

• Preparedness Education - Attend a PE Presentation, Host a PE Presentation

• Youth - Start a Red Cross Youth Club, Join a Red Cross Youth Club*

• Community Outreach - Attend a Community Outreach Event, Host an Outreach Event

• Financial Donation - Make a financial donation, Sponsor a Container, Sponsor PrepareLA,

Sponsor an ARC event, Do a Corporate Matching Gift (through employer), Give Employee Incentives for Giving/Volunteering, Join Ready Rating (an assessment website for businesses)

* For youth up to 17 years old (or in college through 24)

2 Levels of Success

Get Connected to the American Red CrossVOLUNTEER

As the premier provider of relief services, Red Cross volunteers mobilize and respond when communities have the greatest need. We are a team of dedicated volunteers and staff whose mission is to provide relief to victims of disaster regardless of scope.

As the premier provider of relief services, Red Cross volunteers mobilize and respond when communities have the greatest need. We are a team of dedicated volunteers and staff whose mission is to provide relief to victims of disaster regardless of scope.

Prospective Volunteer Checklist*: Application Orientation Background Check

* Prospective Disaster Services Volunteers must complete 2 additional steps

ResourcesAmerican Red Cross Website

www.RedCross.org

www.PrepareSoCal.org

Los Angeles Region Websitewww.RedCrossLA.org

Become a Volunteerwww.RedCrossLA.org/volunteers

CPR & First Aid Courses(800) Red Cross

www.RedCross.org/takeaclass

Blood Serviceswww.RedCrossBlood.org

Interested in a Preparedness EducationPresentation visit:

www.RedCrossLA.org/EPR

Community Outreach Eventswww.RedCrossLA.org/outreach

Antelope Valley(661) 267-0650

Arcadia(626) 447-2193

Claremont(909) 624-0074

Glendale-Crescenta Valley(818) 243-3121

Los Angeles(310) 445-9900

San Gabriel Pomona Valley(626) 799-0841

Santa Monica(310) 394-3773