AMBITION GUIDEBOOKFearlessly pursue your dreams.

I am thrilled that you have decided to start your journey to #EmbraceAmbition. Empowering women (and men) to fearlessly pursue their dreams is a

passion of mine, rooted in my own personal experience.

In my first interview with The New York Times in 2004, when the reporter mentioned the word “ambitious,” I commented that the word annoyed me. A friend of mine said, “You should never shy away from that word.” She was right. I realized that I had bought into the stigma that

women shouldn’t be ambitious – that it was unattractive somehow.

Now more than ever – it is important that we proudly articulate our ambitions, dream big and help other women to #EmbraceAmbition.

The Ambition Guide will allow you to discover what it is you are truly passionate about, overcome the doubts

in your head, set goals, build a community of support and most importantly, #EmbraceAmbition.

All my best to you, as you embark on the path to pursuing your dreams.

xx

WHY I

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Begin your journey to #EmbraceAmbition by taking the time to dream big! This exercise will require you to think about your life,

what makes you fulfilled and what you would do if nothing was holding you back.

Complimenting ourselves can sometimes be difficult. This exercise will help you practice self-love, self-awareness and allow you to discover with what goals and dreams are truly important to you.

Remove the roadblocks! In this exercise, you will create a plan to make your goals attainable and actionable. Plus, we suggest that you surround yourself with incredible people to hold you account-

able. When we support each other, we can achieve great things.

AMBITION GUIDE

STEP 1: DREAM

STEP 2: DEFINE

STEP 3: DO

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THINK BIGDo you ever feel uncertain about what you want or what's next? Often we don’t take the time to think about our goals. Close your eyes and pic-ture all of the big dreams you have. If you had nothing holding you back, what would you do? Get rid of the voices in your head or people telling

you no. Think of negativity as noise. Draw or write your dreams here.

STEP 1: DREAM

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EMBRACE CONFIDENCENot believing in ourselves can sometimes be our biggest roadblock.

Take the time to think about all the things that make you special!

STEP 2: DEFINE

10 things you love about yourself.

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

Love you, first:

Think about what activities that energize you and when you are your

I’m happiest when…. To me, success means…

1.

2.

3.

4.

5.

6

YES

My personal mantra is…

Signature Skills: What are your three signature skills? These are the skills that define your character, you’ve mastered, are uniquely yours and make you - you! Stumped on what your skills are? On the next page, you will find a list of signature skills that may help get the wheels turning.

1.

2.

3.

Are you using these skills every day?

How could you better use your talents on a daily basis?

NO

Great you’re on the right track!

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AdaptableAnalyticalArtistic Athletic Collaborative CommunicativeConflict resolution CreativeCritical thinkingDedicatedDelegatorDependable Digital marketing Digital mediaEditingEfficiency

Energetic Enthusiastic EntrepreneurialFlexible FocusedFriendlyFunny HumorousIndependentInfluential InnovativeInterpersonalLeadershipListening LogicalLoyal

ManagementMarketingMotivational MentoringMultitasking NegotiationNurturing Open-mindednessOptimistic Organized OutgoingPersistent PersuasivePositivityProblem solvingPublic speaking

ResearchingResourceful SalesScrappySocialSocial mediaSolution oriented Strategic planning Story-telling TeamworkTechnology Time ManagementWriting

SIGNATURE SKILLS

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THE BIG 3: DEFINING YOUR GOALS:During the previous exercises did any themes develop? Identify three goals that keep

coming to the top of your mind. In no particular order, write them below.

TORY BURCH

Fearlessly pursue your dreams, embrace your

ambitions

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THE BIG THREELook at the goals you outlined in Step 2. Is one goal more important than the

other? Are all of your goals of equal importance to you? Use one of the twotemplates below to write down your goals.

STEP 3: DO

Remove the Roadblocks

1.

2.

3.

In order of priority: Equally important:

1. 2. 3.

What are the things in your life that hold you back from achieving “the big three”?

What changes can you make to achieve your goals?

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ACHIEVE YOUR GOALS

Goals are best achieved when they are measureable and associated with clearly defined time frames. Write your Big Three below and brainstorm what actions you

will take to accomplish these goals starting now, and over the next 5 years.

Perhaps you would like to take a class, grow your network or talk to an expert leader.

GOAL

1.

2.

3.

THIS WEEK THIS MONTH 6 MONTHS 1 YEAR 3 YEARS 5 YEARS

BILLIE JEAN KING

No one ever changes the world

who isn't obsessed.

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SURROUND YOURSELF WITH INCREDIBLE PEOPLE

Identify 3 people in your life to help hold you accountable to your goals and ambitions. Select a diverse group of people, from all areas of your life

(E.g. coworkers, family, friends or a mentor). Share your goals and ambitions with them.

PERSON 1.

PERSON 2.

PERSON 3.

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TRACK YOUR PROGRESS

Use the charts below to record and reflect on the progress you’re making to achieve your goals. Check in with the people you identified to help hold you accountable and support you.

GOAL

1.

2.

3.

Evaluate Your Progress

How are you doing ona scale of 1-5, with 5 being exceptional?

1 2 3 4 5

1 2 3 4 5

1 2 3 4 5

Celebrate Accomplishments

List all the good things that happened.

ReflectWhat’s working?

What’s not?

Next StepsWhat can you do

differently for your 1-month check-in?

1 WEEK

15

GOAL

1.

2.

3.

Evaluate Your Progress

How are you doing ona scale of 1-5, with 5 being exceptional?

1 2 3 4 5

1 2 3 4 5

1 2 3 4 5

Celebrate Accomplishments

List all the good things that happened.

ReflectWhat’s working?

What’s not?

Next StepsWhat can you do

differently for your 6-month check-in?

1 MONTH

16

GOAL

1.

2.

3.

Evaluate Your Progress

How are you doing ona scale of 1-5, with 5 being exceptional?

1 2 3 4 5

1 2 3 4 5

1 2 3 4 5

Celebrate Accomplishments

List all the good things that happened.

ReflectWhat’s working?

What’s not?

Next StepsWhat can you do

differently for your 1 year check-in?

6 MONTH

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GOAL

1.

2.

3.

Evaluate Your Progress

How are you doing ona scale of 1-5, with 5 being exceptional?

1 2 3 4 5

1 2 3 4 5

1 2 3 4 5

Celebrate Accomplishments

List t your wins over the period.

ReflectWhat are your key

takeaways?

Next StepsWhat can you do differently going

forward?

1 YEAR

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GOAL

1.

2.

3.

Evaluate Your Progress

How are you doing ona scale of 1-5, with 5 being exceptional?

1 2 3 4 5

1 2 3 4 5

1 2 3 4 5

Celebrate Accomplishments

List t your wins over the period.

ReflectWhat are your key

takeaways?

Next StepsWhat can you do differently going

forward?

3 YEARS

ESTÉE LAUDER

I never dreamed of success.

I worked for it.

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GOAL

1.

2.

3.

Evaluate Your Progress

How are you doing ona scale of 1-5, with 5 being exceptional?

1 2 3 4 5

1 2 3 4 5

1 2 3 4 5

Celebrate Accomplishments

List t your wins over the period.

ReflectWhat are your key

takeaways?

Next StepsWhat can you do differently going

forward?

5 YEARS

Explore more resources to help you own your ambitions.

ToryBurchFoundation.org