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Page 1: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

„MBA Wine, Sustainability & Sales“

Page 2: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

Wine, Sustainability & Sales

Focus on management skills and winecompetence

Strong emphasis on practical application

Anglophone

program

International teamof instructors

Extra occupational

4 semesters, part-time

Page 3: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

Market conditions change massively – vendors must

act sustainably:

Environment

• Climate change

• Scarcity of resources

• Sustainability concept

Markets

• Globalisation

• Intensity of competition

• Internationalisation

Clients

• Demographic Chance

• Buyer behaviour

• Cultural diversity

Entrepreneurs need the skills to stay competitiveEntrepreneurs need the skills to stay competitive

Page 4: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

Our programm offers those skills!

Professional Management Skills

• Strategic and operative management at the example of the wine industry

• Focus on sales and sustainable management

• Modern teaching methods: blended learning, case studies, caseresearch …

Know-How from Theory and Real-World Experience

• Extra occupational study program

• Focus on research and practical application

• Enhance personal development and leadership skills

Offering a Global Prospect

• International program

• Conducted in english

• International team of instructors

Page 5: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

Program facts

• Academic degree: Master of Business Administraion.

• Maximum number of participants: 20.

• Degree program begins: October/November.

• Lecture period: Blended Learning, with minimal on-campus presence

in semesters 1–3. Master’s thesis is written and defended during the

4th semester.

• Tuition fees: 14,000€ for EU students; 19,000€ for non-EU students.

• Tuition fees to be paid per semester (i.e. 3,500€ or 4,750€,

respectively). In addition to this, students also must pay the

semester fee for the University of Applied Sciences Ludwigshafen

am Rhein (currently 122,75€ per semester).

• Costs for travel, meals, and accommodations not included.

Page 6: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

Master your Sales – MBA wine, sustainability & sales

On-the-job full MBA program offers an excellent continuing education oppotrunity

Taught completely in English – Professors from England, France, USA, Germany

Modules Modules

www.weincampus-neustadt.de MBA

Presence for 36 days only in Neustadt in 6 units

€ 14 000 for EU citiziens

€ 19 000 for non EU residents

1st. year

Page 7: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

Our campus – Scientific portfolio

Institute for Viticulture & Enology Institute for Phytomedicine Teaching DepartmentInstitute for Agricultural Ecology Institute for Plant Research Horticulture Department

300 + 40 + 60 Employees 7 Professors 40 Scientist (PhD) 30 PhD students 8 Post-Docs

2 Mio € Research funding per annum from EU and Federal sources and Industry (BASF, LIDL etc.)

Page 8: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

DLR Rheinpfalz – Wine Campus Nustadt

Page 9: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

DLR Rheinpfalz Neustadt

Page 10: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

• Institute for Viticulture & Oenology

• Institute for Phytomedicine

• B. Sc. Viticulture & Oenology

• MBA Wine, Sustainability & Sales

• Vocational College for Viticulture

& Horticulture

• Experimental winery and

commercial wine estate

• Staatsweingut mit Johannitergut

Wine research, education and production

Page 11: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

Cooperation partners

Page 12: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

Studying in lecture halls, …

Page 13: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

… in the library, …

Page 14: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

… and in laboratories.

Page 15: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

Practical training in the surrounding vineyards…

Page 16: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

Sutdent from Neustadt visiting Michael Sillacci,

Winemaker of Opus One, Napa Valley, USA

16

Page 17: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

The Team – Prof. Dr. Durner, Prof. Dr. Dressler

Janina Dorn, Dr. Metzler, Prof. Dr. Fischer, Prof. Dr. Schell

17

Page 18: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

An active advisory board to secure a sustainably

winning MBA program

Dieter Greiner Richard Grünewald Monika Reule Steffen Christmann Christoph Meininger Henning Seibert Alexander Marställer

Geschäftsführer,

Hessische

Staatsweingüter

- Kloster Eberbach

Betriebsleiter,

Weingut Grünewald-

Schnell

Geschäftsführerin,

Deutsches

Weininstitut

Vorsitzender,

VDP Deutschland

Geschäftsführender

Gesellschafter,

Meininger Verlag

Geschäftsführender

Vorstand,

WG Moselland

Qualitätsmanager Wein,

LIDL

Anne Thein Johannes Hübinger Markus Volk Nikolas von Haugwitz Peter Jung Marian Kopp

Alumna DSG Weinbau

und Oenologie,

Betriebsleiterin Weingut

J. Neus

Vorsitzender

Bundesverband der

Weinkellereien

Regional Director

Europe,

Constellation Brands

Geschäftsführer,

Hawesko GmbH

Referent Weinwirtschaft,

DRV, BVEO

Geschäftsführer,

Lauffener Weingärtner

Page 19: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

MBA Wine, Sustainability & Sales

• Navigate your future in business!

• Enhance your wine management skills!

• Shape a sustainable development!

Master your sales in wine - sustainably!

Page 20: „MBA Wine, Sustainability & Sales · Meininger Verlag Geschäftsführender Vorstand, WG Moselland Qualitätsmanager Wein, LIDL Anne Thein Johannes Hübinger Markus Volk Nikolas

Thank you for your kind

attention!

www.mba.weincampus-neustadt.de