amadeus airport bi providing airports with rich insights thanks to amadeus business intelligence...
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Amadeus Airport BIProviding airports with rich insights thanks to Amadeus business intelligence
Carl RogersAmadeus Airport IT
DubaiMay 2014
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Introducing the Amadeus Data Lake1
Amadeus is a technology company dedicated to the
global travel industry.
We are present in 195 countries with a worldwide team of more than 11,000 people.
Our solutions help improve the
business performance of travel agencies, corporations, airlines,
airports, hotels, railways and more.
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Amadeus in a few words
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We support the traveller life cycle
Post-trip
On trip
Pre-trip Book
Shop
Inspire
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AIRLINES
HOTELSC
AR
S
RAIL
FER
RY
CR
UIS
E
INSURANCE
TOUR OPERATORS
TRAVEL AGENCIES
AIR
PO
RTS
CORPORATIONS
Our customers
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A unique data source
95%of the world’s airline schedules
40%of all indirectbookings
+120airlines using Altéa Inventory, Reservation& DCS
+50ground handlersusing Altéa DCS(CM & FM)
450Mbookings per year
+20airport IT systems
+1M air bookings per day
+1Btransactions per year
Some of our numbers
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Amadeus Airport IT2
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Global Financial
Crisis Aeronautical
Charges
Changing Airport-Airline
Dynamic
Complexity
Capacity Managemen
t
Operational Resilience
Emerging Technologie
sPassenger Expectation
s
Social Media
Regulation
Integration
Visibility
Vendor Managemen
t
Talent Retention
Airport Business Challenges
Business Challenges:
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AirportBusiness Priorities
PassengerExperience
Revenue
Efficiency
Resilience
Cost
Mobility
Decision Making
Environm’t &
Compliance
Visibility
Risk
Airport CEO
Business Priorities:
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Our Mission to Airports:
Enhanced Passenger Experience
Improved Situational Awareness & Decision
Making
Diversified Revenue
Opportunities
Operational Resilience
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Shared situational awareness across allAirport partners• Enabling efficient planning and day-to-day
management of all Airport and Airline resources
Analytical Insight• Access to information to further drive the
development of the Airport business
Diversified Revenue Engine• Enabling the Airport to sell additional services via
direct and indirect channels
• A Billing service that is tightly integrated with the operational environment to ensure collection of all charges / prevent revenue leakage
Flexible and operationally resilient infrastructure:• Enabling off-airport check-in and/or bag drop
• Mobile service delivery
• Minimal on-site server infrastructure
An engaging passenger experience:• Complimenting the unique characteristics of the
Airport as a destination of choice for travellers
Smooth and efficient passenger processes:• Supported by passenger-centric automation
• Enabling passengers to feel ‘in control’
Our Vision for Airports:
Enhanced Passenger Experience
Improved Situational Awareness & Decision
Making
Diversified Revenue
Opportunities
Operational Resilience
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Shared situational awareness across allAirport partners• Enabling efficient planning and day-to-day
management of all Airport and Airline resources
Analytical Insight• Access to information to further drive the
development of the Airport business
Diversified Revenue Engine• Enabling the Airport to sell additional services via
direct and indirect channels
• A Billing service that is tightly integrated with the operational environment to ensure collection of all charges / prevent revenue leakage
Flexible and operationally resilient infrastructure:• Enabling off-airport check-in and/or bag drop
• Mobile service delivery
• Minimal on-site server infrastructure
An engaging passenger experience:• Complimenting the unique characteristics of the
Airport as a destination of choice for travellers
Smooth and efficient passenger processes:• Supported by passenger-centric automation
• Enabling passengers to feel ‘in control’
Our Vision for Airports:
Enhanced Passenger Experience
Improved Situational Awareness & Decision
Making
Diversified Revenue
Opportunities
Operational Resilience
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Amadeus Airport Management Solutions:Improving Situational Awareness and Decision Making
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EurocontrolNational Slot Coordinator
Other Airport Systems
Other Airline DCS
External IATA Messages
Information Broker
Altéa Airline DCS
Contract & Billing System
Data Warehouse
Resource Management
Systems
Flight Information Display System
Distribution Systems
Airline Hub Management
Systems
Altéa AirlineInventory
Altéa Airline Reservation
Airport Management
Legacy AODBAirport Partner
Systems
Connection Manager
Pre-departure Sequence Manager
Schedule Management
Forecasting & Demand
Daily Flight Management
Analysis & Reporting
System Administration
Flight History
Airport Cockpit
A-CDM Portal
AODB
TravelIntelligence
Passenger Processing
Systems
Improved Situational Awareness & Decision
Making
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Amadeus Airport Passenger Processing Solutions:Enhancing the Passenger Experience
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Landside AirsideOff Airport
Passenger Processing Ecosystem
End-to-End Visibility of Passengers within the Airport Precinct
WebCheck-in
Check-in at Counter
Check-in at Kiosk
Self-ServiceBag Drop
SecurityBoard
Aircraft
Club
Retail
Assisted Bag Drop Agent
Self-Service Check-In
DirectDistribution
In-Direct Distribution
Airport Common Use Service
Self-ServiceBag Drop
Passenger Verification
Self ServiceBoarding
Self-Service Check-In
Airport Common Use Service
Passenger Verification
Passenger Verification
Airport Common Use Service
Airport Common Use Service
Enhanced Passenger Experience
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Leveraging the Amadeus Data lake:Example 1: PAX Forecast
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PAX Forecast Product Objective
Providing Accurate Demand Forecasts to Airports and Ground Handlers
?? ????
06:0
7
08:0
9
10:1
1
12:1
3
14:1
5
16:1
7
18:1
9
20:2
1
22:2
30
50010001500200025003000350040004500
passengers boarded per hourpassengers forecasted per hour
Provide airports with a passenger forecast:• >2 weeks in advance per flight
(or 15 min window)• Identify passenger type (local departure,
transfer, local arrival)
Enable Airports to better planning and optimize resource allocation
Airports are typically blind to future passenger demand
Airports use historical data to guess at demand for resource allocation
Problem:
Result:
Solution:
Benefit:
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PAX Forecast Prototype
Results achieved to date…
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_ Online tool
_ Available 24/7
_ Easy-to-use and fully-functional GUI
_ Allows other Airport Analytics to be added over time
PAX Forecast Access
Access via Web Portal and web services
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Leveraging the Amadeus Data lake:Example 2: Flight Profiles
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Nice to Nantes during August and September of 2013Amount of luggage checked in before the departure of the flight with an individual curve highlighting each week-day.
Flight Profile Analysis
Preliminary Results – Passenger Behaviour Trends
Total amount of luggage handled - filtered by working week-day
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Example
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Example
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Example
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Flight Profile Value
PAX Forecast
Show-up ProfileCheck-In Profile Baggage Profile
Flight Profile+ Resource Optimisation=
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Amadeus Travel Intelligence:Our Big Data Platform
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Amadeus Travel Intelligence Engine
Leveraging Amadeus’ unique market position for our customers
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We leverage:• A lake of data• State-of-the-art business
intelligence platform• Airport and Travel expertise
To enable:• Holistic visibility• Operational insight• Optimisation of resources• Streamlined processes• Increased revenues
Amadeus Business Intelligence
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The Airport Big Data journey has begun
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Thank you
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