Alvarion Carrier Grade Wi-FiMarket & Industry Review

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Carrier Grade Wi-Fi Definition

Delivers the Service End-users Expect

The Service Provider Perspective

• Scalable to million of users

• Long range – less APs per sq-km

• Smooth deployment and trouble-free operation (NMS)

• Open standards - Back office integration

The User Perspective

• Seamless service (HS2.0 ready)

• QoS

• High capacity

• Secured

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Outdoor Wi-Fi - Positioning Map

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Mobile Broadband Traffic is Soaring

Capacity Inflation PointCapacity Inflation Point

Exponential Demand for Mobile Broadband Traffic• AT&T: 8X increase in data traffic between 2007 - 2010 coinciding with the launch of the iPhone

• Cisco: 26x growth between 2010 – 2015, 65% will be video

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Wi-Fi Overtakes ALL IP Networks in 2015

Fastest Growth is with Mobile, yet Wi-Fi will Carry Most of The Load

• Mobile Traffic growth leads with 92% CAGR (Wired 24% CAGR, Wi-Fi 39% CAGR)

• The biggest driver for the global traffic growth will be video

The Death of Mobile? The Rise of Wi-Fi as a Viable Alternative to Mobile Cellular Networks , Cisco, November 2011

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Wi-Fi is a User Driven Phenomena

The User perspective

• Low cost, unlicensed band and interoperability propels adoption

• Wi-Fi-only tablets are here

• Apple: iPhone 4S owners use twice as much data as iPhone 4 users and three times as much data as iPhone 3G owners CNET Jan 2012

• Half of Smartphone usage is already on Wi-Fi Bango early 2011

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Wi-Fi is Strategic to Cellular Operators

The Service Provider perspective

• Ubiquitous, low cost deployment

• Wi-Fi will offload ~ 60% of mobile data traffic by 2015 Juniper 4/2011:

• Hotspot number will grow from 1.3M in 2011 to 5.8M in 2015 Informa

• 40 connections per sec. on AT&T Wi-Fi hot spot network on 3Q11• 302 million Wi-Fi connections on 3Q12, 3 times more than last year

• “47% of mobile operators: hotspots are crucial to enhance their customers’ experience” WBA Industry Report 2011

• Hot-zones in San-Francisco, London, Singapore, Seoul, Tokyo…

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Wi-Fi Cellular Integration Standards

3GPP, IEEE, WFA, WBA

• Wi-Fi integration with 3G – 2004 (3GPP I-WALN)• Ahead of its time

• SIM Authentication

• Wi-Fi integration with LTE – 2010 (3GPP LTE EPC core) • Common service delivery

• WFA Hotspot 2.0 - Certification starts in mid 2012• WBA and WFA initiative

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Wi-Fi is Strategic to Cellular Operators

Backhauling & joint LTE / Wi-Fi nodes

• Micro cells backhaul• Small cells to drive over $1.5B in wireless BH by 2016 Mobile Experts, 10/2011

• 58% of outdoor small cells will be BH by wireless by 2016 ABI Research 9/2011

• Heterogeneous networks is the future• LTE + Wi-Fi micro cells

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Wi-Fi is Strategic to Cellular Operators

New Services Opportunity

• Location based services• Advertisement, reminders, friends finder, emergency services• Wi-Fi will be used for Indoors and urban canyons

• Indoor navigation – the leading app, hot• Accuracy is the key

• Malls, Airport terminals, large retail stores, campuses, museums…

• Managed Wi-Fi services

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Wi-Fi to Lead Location Solutions by 2015

Over a Billion Wi-Fi Location Based Devices by 2015

Alternative Positioning Technologies , ABI, October 2010

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The Outcome - Wi-Fi is Booming

In-Stat's  September 2010

•Over a billion Wi-Fi chipset shipment by 2012

•From 0.5 billon in 2009 to nearly 1.7 billion Wi-Fi enabled devices, in 2015

•Wi-Fi technology rapid development continues: Beamforming, Hotspot 2.0, 802.11ac, Wi-Fi direct, 802.11ad, 802.11aF…

•The White Space opportunity

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A few words about Private Networks

• Education – 300,000 K-12 schools in NA

• Hospitality – “many hotels offer unreliable or outrageously expensive wireless Internet access” TechCrunch

• Oil & Gas – Video Surveillance, VoIP, logistic area …

Dawn Lake Hotel Heilongjiang Daqing

Guangxi Qinzhou UniversityZunyi Government building

Hekou Oil

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Summary

Opportunities Come With Challenges

• Interference and low power regulation Alvarion Wi-Fi leads

• Service accessibility – complex today HS2.0

• Security SIM/Web authentication, AES

• Core integration AAA, tunneling• Unified user profile

• Service continuity

• Mobility

• Roaming

• Business case profitability Lowest number of base stations per sq-km, reliable

Thank You

Lior Mishan & Ulik Broida