all new google shopping step -by -step

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Post on 29-Nov-2014

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Google introduced Google Product Listing Ads last year and it has been a great success for Retailers. One thing I like about Google shopping is that it brings results for a product search results irrespective of size of a Retailer. This allows SMEs to compete with big retailers purely based the product.

TRANSCRIPT

Page 1: All NEW Google Shopping Step -by -Step
Page 2: All NEW Google Shopping Step -by -Step

This is the First Screen You will see in your Adwords Account

Page 3: All NEW Google Shopping Step -by -Step

Simply Select “Shopping” from the Campaign Drop Down Menu

Page 4: All NEW Google Shopping Step -by -Step

Enter Campaign Details including what you are willing to Pay

Page 5: All NEW Google Shopping Step -by -Step

Enter Adgroup Name and “Promotional Text”

You can always change Promotional Text

Page 6: All NEW Google Shopping Step -by -Step

Bingo! You Google Shopping Ads are READY.

Page 7: All NEW Google Shopping Step -by -Step

Now Click on “ + “ under Product Group to see Categories

Page 8: All NEW Google Shopping Step -by -Step

Now you can Select Either All products or Certain Category

Page 9: All NEW Google Shopping Step -by -Step

Here’s Example of Selection of a Category

You can Assign Bids for Different Category

Page 10: All NEW Google Shopping Step -by -Step

1. Set Up Google Shopping Ads

2. Optimise your Feed for better visibility

3. Provide Training & Consultancy to get most out of Google Shopping Ads

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