aligning community management with workplace culture

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  • Aligning community management with workplace culture

    Maddie Grantfounding partner, WorkXO author, Humanize and When Millennials Take Over

  • Agenda

    Definition of culture Whats the culture of your

    organization / your community? Alignment with strategy / content /

    engagement

  • whats it like in your workplace?

  • the collection of words, actions, thoughts, and stuff that clarify and reinforce what is truly valued inside an organization.

    culture:

  • Developing a language and vocabulary to describe culture in the 21st century

  • OPEN

    TRUSTWORTHY

    GENERATIVE

    COURAGEOUS

    CULTURE PROCESS

    O R G A N I Z AT I O NH U M A N

    BEHAVIOR

    decentralization

    transparency

    inclusion

    learning

    systems thinking

    truth

    collaboration

    experimentation

    ownership

    authenticity

    relationship building

    personal development

    Human organizations

  • a culture that aligns what is valued with what drives success.

    strong culture:

  • Whats the culture in your organization?

    Whats the culture in your community?

    Individual Reflection:

  • Aligning culture with community management - review last 3 days

    How does your organizations culture affect how you might approach strategy, content, or engagement?

    Group Discussion:

    3 Groups:

  • whats the culture of this Fellows community?

  • Community Managers are essentially a single connection point through which we connect an organic, dynamic, human system (the online community) with a structured, hierarchical, and impersonal machine (the organization). This is more evidence that becoming a social organization requires more than adopting new technology solutions. We have to lead and manage in different ways, and we should all be increasing the sensitivity of our radars internallylooking for the stress or frustration that is emerging due to the new demands of social business.