alice ferguson foundation experience, education & action
DESCRIPTION
Alice Ferguson Foundation Experience, Education & Action. Presentation to the Sustainable Water Resources Roundtable April 25, 2006. Trash Free Potomac Initiative. Presentation Overview. Background of AFF and Potomac Cleanup Getting Beyond Cleanups – Overview of Initiative How SWRR Can Help!. - PowerPoint PPT PresentationTRANSCRIPT
![Page 1: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/1.jpg)
TRASH FREE BY 2013!
Alice Ferguson Foundation
Experience, Education & ActionPresentation to the
Sustainable Water Resources Roundtable
April 25, 2006
![Page 2: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/2.jpg)
TRASH FREE BY 2013!
Trash Free Potomac Initiative
• Background of AFF and Potomac Cleanup
• Getting Beyond Cleanups – Overview of Initiative
• How SWRR Can Help!
Presentation Overview
![Page 3: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/3.jpg)
TRASH FREE BY 2013!
Where is the Alice Ferguson Foundation?
•Hard Bargain Farm – 330-acre education facility along the Potomac
•Ten-miles south of Woodrow Wilson Bridge in Accokeek, Maryland – PG County
![Page 4: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/4.jpg)
TRASH FREE BY 2013!
Alice Ferguson Foundation – a regional treasure
• Alice and Henry Ferguson purchased Hard Bargain Farm in 1922
• Nonprofit chartered in 1954 as an education organization.
• AFF mission is to provide experiences that encourage connections between people, the natural environment, farming and the cultural heritage of the Potomac River Watershed - that lead to personal environmental responsibility
![Page 5: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/5.jpg)
TRASH FREE BY 2013! Alice Ferguson Foundation Experience, Education & Action
Education Programs
![Page 6: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/6.jpg)
TRASH FREE BY 2013!
Potomac River Watershed Cleanup
• The cleanup began in 1989 when the Alice Ferguson Foundation wanted to clean the Hard Bargain Farm and the Piscataway Park shoreline.
![Page 7: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/7.jpg)
TRASH FREE BY 2013!
Why AFF Cares About Trash
Potomac Shoreline at Hard Bargain Farm
![Page 8: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/8.jpg)
TRASH FREE BY 2013!
Potomac Watershed
![Page 9: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/9.jpg)
TRASH FREE BY 2013!
Annual Potomac Watershed Cleanups
• 1,240 Tons (2,480,000 lbs.) of trash• 36,000 Volunteers • Hundreds of Partners in four states & DC
17 Year Grand Total 1989 to 2005
![Page 10: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/10.jpg)
TRASH FREE BY 2013!
Cleanup Grows & Expands Each Year
Potomac Watershed Cleanup History
0
50
100
150
200
250
300
350
1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005
Year
Clea
nup
Site
s &
Tons
of T
rash
0
1000
2000
3000
4000
5000
6000
Volu
ntee
rs
Cleanup Sites
Tons of Trash
Volunteers
![Page 11: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/11.jpg)
TRASH FREE BY 2013!
After 18 Years of Cleanups…
We Want a Trash Free Potomac!
•We want out of the Trash Business!
•Let’s get to the source!
![Page 12: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/12.jpg)
TRASH FREE BY 2013!
How Do We Get to a
Trash Free Potomac
by 2013?
Trash Free Potomac Watershed Initiative
![Page 13: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/13.jpg)
TRASH FREE BY 2013!
Adopt a Successful Model
![Page 14: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/14.jpg)
TRASH FREE BY 2013!
Anti-Smoking – A Multifaceted Approach
•Public Education & Awareness
•Research
•Legislation & Enforcement
•Economic Incentives & Economic Incentives & DisincentivesDisincentives
![Page 15: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/15.jpg)
TRASH FREE BY 2013!
Trash Free Potomac Framework
Alice Ferguson Foundation
Advisory Council
Research and
Management
Public Education
andAwareness
Future EconomyOf Trash
The New Rulesof Trash:
Legislation & Enforcement
Make It Happen:
Monitoring and Evaluation
5 Action Committees
![Page 16: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/16.jpg)
TRASH FREE BY 2013!
Advisory Council
Congressman Chris Van Hollen signing Trash Treaty
– February 2006
• Chaired by the Honorable Chris Van Hollen
• 2 Congressman serving Anacostia River• 2 federal agencies focused on the
Anacostia• 3 Chiefs of Staff to DC/PG and
Montgomery• Funder – Chesapeake Bay Trust Director• COG Environmental Programs Director• AWS - Robert Boone• Media – WTOP General Manager
High profile leaders driving the effort
![Page 17: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/17.jpg)
TRASH FREE BY 2013!
Potomac Watershed Trash Treaty
• 23 elected officials have currently signed (Federal, State and Local)
• Representing 16 major jurisdictions in Metropolitan Area Frederick County Supervisors
sign Trash Treaty - March 2006
![Page 18: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/18.jpg)
TRASH FREE BY 2013!
1st Annual Trash SummitHosted by The World Bank
March 16, 2006
![Page 19: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/19.jpg)
TRASH FREE BY 2013!
265 participants • Federal, state & local
leaders • Business leaders• Non-profit leaders • Media • Concerned citizens • Students
1st Annual Trash Summit
![Page 20: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/20.jpg)
TRASH FREE BY 2013!
1st Annual Trash Summit16 elected officials committed to the
2006 Action Agreement!
![Page 21: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/21.jpg)
TRASH FREE BY 2013!
2006 Action AgreementHighlights:• Map trash “hot-spots” • Trash Indicators &
Monitoring • Regional public education
campaign• Regional policies to
address illegal dumping & enforcement
Judith Davis, Mayor of Greenbelt, MD signs the 2006 Action Agreement
![Page 22: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/22.jpg)
TRASH FREE BY 2013!
18th Potomac Watershed Cleanup•4,000 + volunteers•145 + tons of trash•73,000 + recyclable containers•Top brands reported:
•Budweiser/Bud lite•7-11•Coca-Cola•McDonalds •Pepsi
Congressman Steny Hoyer pitches in at the 18th Potomac Watershed Cleanup,
April 8, 2006!
![Page 23: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/23.jpg)
TRASH FREE BY 2013!
Bringing Attention to Trash!
![Page 24: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/24.jpg)
TRASH FREE BY 2013!
Partners Taking Action• Metropolitan Washington Council of
Governments – Trash Questionnaire – 1-800-Trash Hotline to report dumping
• 2 Companies – LMI and Strategic Analysis– Professional scientists support data analysis – Trash flows simulation model
![Page 25: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/25.jpg)
TRASH FREE BY 2013!
Governments Taking Action
•District of Columbia – Listing the Anacostia River as “Impaired” for trash
•State of Maryland – Considering listing the Anacostia as “Impaired” for trash
![Page 26: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/26.jpg)
TRASH FREE BY 2013!
We Have Made Progress!1) Acknowledgment that trash is an issue!
2) Created framework for multi-jurisdictional collaboration!
3) Garnered Political Will!
4) Developed process for accountability!
5) Engaged thousands in Citizen Action!
6) Brought Greater Awareness!
7) Creative Partnering and Leveraging of Resources!
![Page 27: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/27.jpg)
TRASH FREE BY 2013!
Opportunities Ahead•Enlist Citizens and
Businesses
Actions:•Create infrastructure to capture and engage citizens •Collaborate with businesses on public education
![Page 28: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/28.jpg)
TRASH FREE BY 2013!
Opportunities Ahead•Regional Public Education
Campaign
Actions:•Target audiences and develop messages and methods•Incorporate innovative communication techniques – “viral marketing”•Leverage resources of region to support effort
![Page 29: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/29.jpg)
TRASH FREE BY 2013!
Opportunities Ahead
Actions: •Facilitate collaboration among key departments•Implement unified policies
•Unified Regional Public Policy and Practice
![Page 30: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/30.jpg)
TRASH FREE BY 2013!
Opportunities Ahead•Economics of Trash &
Recycling
Actions:•Examine real cost of trash and recycling •Economic-based Models of trash reduction strategies •Use business plan framework
![Page 31: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/31.jpg)
TRASH FREE BY 2013!
Opportunities Ahead•Research – Applied Data &
Analysis
Actions:•Gather key data and research•Develop framework and models for analysis – including simulation model•Incorporate cost benefit analysis
![Page 32: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/32.jpg)
TRASH FREE BY 2013!
Opportunities Ahead• Improved Water Quality
through Trash!
Consider what happened in Los Angeles: •Public overwhelmingly supported passage of Proposition O in Nov. 2004•Resulted in issuance of $500 million bond to fund removal of trash from storm water – in addition to other water quality measures
![Page 33: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/33.jpg)
TRASH FREE BY 2013!
Immediate Possibility
SWRR collaborates with TFPWI to develop & report on Trash Indicators for Potomac
Watershed as national pilot!
•Identify and develop manageable number of indicators for trash – start with three indicators
•SWRR coordinates annual report on the trash data
![Page 34: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/34.jpg)
TRASH FREE BY 2013!
We are Ready for Your Help!
![Page 35: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/35.jpg)
TRASH FREE BY 2013!
![Page 36: Alice Ferguson Foundation Experience, Education & Action](https://reader035.vdocuments.mx/reader035/viewer/2022062222/56815b82550346895dc98326/html5/thumbnails/36.jpg)
TRASH FREE BY 2013!
…with many opportunities ahead