alfredo altavilla - siepa.gov.rs
TRANSCRIPT
ALFREDO ALTAVILLAMEMBER OF FIAT GROUP EXECUTIVE COUNCIL
SENIOR VICE-PRESIDENT FOR BUSINESS DEVELOPMENT
CEO OF FIAT POWERTRAIN TECHNOLOGIES
THE APPROACHINGECONOMIC UPTURN
WILL SEE A DIFFERENT WORLD
CRISIS IS RE-MAPPING THE BOUNDARIES
CAR INDUSTRY: THE MOST DIFFICULT YEARS
Passenger Car & LCV Sales
Source: Global Insight, Goldman Sachs
mill
ion
unit
s P
C &
LCV
54.4
56.557.9
61.263.8
66.1
69.566.2
62.265.3
50
55
60
65
70 World2007-2009:
-10.5%
World USWestern Europe
17.1 16.8 16.7 16.9
17.0 16.6 16.2
13.3
10.511.8
16.7 16.2 16.0 16.5
16.5 16.7 16.815.4 14.9 13.5
8
12
16
20
2001 2002 2003 2004 2005 2006 2007 2008 2009E 2010EUnited States
2007-2009: -32.0%
Western Europe2007-2009:
-11.3%
FIAT GROUP AUTOMOBILES: A YEAR OF GROWTH
2009 vs. 20062009 vs. 2004
MARKET
VW
Group
BMW
Group
Toyota
Group
Ford
Group
PSA
Group
Renault
Group
GM
Group
% volume change
1,255k1,252k
1,181k1,168k1,129k
968k
1.3
1.2
1.1
1.0
0.9
0.820092007 200820062004 2005
Source: ACEA
THE COMPETITIVE SCENARIO
“You need at least 5.5m to 6m cars a year to have a chance of making money.
It is not just the absolute number of cars that matters, but the volume associated with each architecture.”
Sergio Marchionne
FIAT-CHRYSLER: A STRATEGIC ALLIANCE
PLATFORMS
TECHNOLOGIES
PLANTS
FIAT-CHRYSLER ALLIANCE: SYNERGIES
CHRYSLERBRAND OUTSIDE
NORTH AMERICA
FIAT GROUPAUTOMOBILESBRANDS IN USA
FGA
+ CHRYSLER
BRANDS IN NEW MARKETS
PRODUCTS
DISTRIBUTION NETWORK
ONE OF THE GREATEST OEMs IN THE WORLD
Toy
ota
7.4
Ren
ault-
Nis
san
Dai
mle
r
6.7
GM
6.2
Hyu
ndai
5.0
Ford
4.9
PSA
Mits
ubis
hi
4.1
Fiat
Chr
ysle
r
3.8
Hon
da
3.4
BMW
1.3
Maz
da
1.2
9,0
8,0
7,0
6,0
5,0
4,0
3,0
2,0
1,0
0,0
Pors
che
Vol
ksw
agen
Suzu
ki8.7
WORLDWIDE PASSENGER CAR SALES IN MILLION UNITS(2009)
FIAT GROUP: A GLOBAL NETWORK OF ALLIANCES
Italy and Germany
FPT and Daimler Group• Light duty Diesel engines
France and Italy
FGA and PSA Group• MPV• Light Commercial Vehicles
France, Germany, Italy, Switzerland, UK
Iveco and Barclays• Financial Services
Poland
FGA and Ford• “A”
segment
platformFPT and General
Motors• 1.3 Multijet
engine
Turkey
FGA, PSA Group and Tofas• Light Commercial VehiclesCNH and Koç
Holding•Agricultural
machinery
production and distribution
Europe
FGA and Crédit
Agricole• Financial Services
China
Iveco, FPT, SAICand Chongqing• Industrial vehicles
and engines
Japan
FPT and Suzuki Motor Corporation• Multijet
engines
Pakistan
CNH and Al Futtaim• Tractors
distribution
India
CNH and Larsen
& Toubro• Construction
equipmentMagneti Marelli and Suzuki / Suzuki
Maruti•Diesel engines
Electronic Control
UnitsMagneti Marelli and Sumi
Motherson•Front
and rear
lights•Engine
Control
UnitsMagneti Marelli and Krishna•Exhaust
systemsMagneti Marelli and Endurance Technologies•Shock absorbersMagneti Marelli and United
Machines•Electronic Systems
Serbia
FGA and Serbian
Government• Passenger
cars
production
Russia
FGA and OJSC Sollers• Linea• Palio, Albea
and Doblò• DucatoIveco and Samotler•DailyFPT and OJSC Sollers•Light duty Diesel engines
BUILD INNOVATION-BASED
ALLIANCES ALL AROUND THE WORLD
OUR VISION OF THE FUTURE
REACH 6 MILLION UNITS
OF PROFITABLE SALESREDUCE COSTS
BY INCREASING VOLUMES
INVOLVE
WORKFORCE AND SUPPLIERS IN THE QUEST FOR EXCELLENCE
SERBIA IN OUR VISION
REACH 6 MILLION UNITS
OF PROFITABLE SALESREDUCE COSTS
BY INCREASING VOLUMES
BUILD INNOVATION-BASED
ALLIANCES ALL AROUND THE WORLD
INVOLVE
WORKFORCE AND SUPPLIERS IN THE QUEST FOR EXCELLENCE
FORERUNNERS IN AUTOMOTIVE JOINT-VENTURES
THE NEW COMPANY
FIAT AUTOMOBILI SRBIJA
established with two objectives
importing and distributing
FGA vehicles and parts
in Serbia and the CEFTA region
assemblying
and supplying
FGA car models
and relevant parts
67%67% 33%33%is a Joint-Venture between
andFiat Group Automobiles Republic of Serbia
THE BIGGEST FOREIGN INVESTMENT IN SERBIA
Total investment700,000,000
euro
World Class
Manufacturing
standards
New modelin B-class based on “small”
platform
Total renewal of Kragujevac
plant (1,400,000 m2)
2,400
directemployees
Supplier Park inKorman
Polje
area(670,000 m2)
Sustainability
Quality
Safety
World Class
Logistics
OPPORTUNITIES FOR THE FUTURE
SKILLED WORKFORCE
GOVERNMENT SUPPORT
GREEN FIELD FOR SUPPLIERS’
PARKLOCAL PRODUCTION
CLOSE TO “CORRIDOR X”
ASIDE EUROPEAN UNIONPLANT LOCATION
LOCAL MARKET RECONFIRM LEADERSHIP
WITH NEW MODELS
EXPORT MARKETSSERBIA EXCHANGE AGREEMENTS
WITH CENTRAL AND EASTERN EUROPEAN COUNTRIES