AL Borg Laboratories Social Media Case Study

Client: Close2Seven Brand: AL Borg Laboratories Job: Social media design, strategy and Management Date: 2013

AL Borg laboratories

• We have been tasked to create / develop the social media strategy for Al Borg Laboratories.

• Create Al Borg Laboratories social media platforms (Facebook, Twitter, YouTube & Sound cloud)

• Build a community and keep it engaged with Healthy tips and AL Borg Laboratories services.

• Drive direct sales for AL Borg Laboratories branches.

Credits

Objectives

• Building the social media platforms for Al Borg Laboratories (Twitter, Facebook, YouTube & Sound Cloud) according to the new digital look and feel we had created.

• Create many quizzes, competitions, and games to keep the fans engaged.

• Developing a competition application for Facebook to collect accurate results and increase in fans’ base.

• Using social media posts to drive fans from social community to the website.

• Drive traffic form social media platforms to Al Borg Laboratories promotions & offers.

• One to one communication with fans.

Solution

AL Borg laboratories

• 48K Twitter followers • 160K Facebook fans • Getting +300 interactions across Al Borg

Laboratories media platforms “ likes, comments, shares, retweets, mentions, and video views”.

Results

160K fans48K Followers

AL Borg laboratories