ageloc me product presentation discover. table of contents 1. how it all began… 2. the next...
TRANSCRIPT
ageLOC ME
Product presentation
DISCOVER
Table of contents
1. How it all began…
2. The next anti-ageing skin care
3. How to customise and use ageLOC Me?
4. The formulas
5. Unique technology
6. Did you know…
How it all began…
Part 1
It all started 4 years ago…
We decided to think out of the box in order to:
Make skin care personal
Create state-of-the-art technology
Innovate again with a breakthrough anti-ageing productAnd we came up with…
Nu Skin’s most ambitious project
5 scientific
patents pending
4 years of R&D
US$30,000,000
investment
10 rounds of global research
100+ focus groups & qualitative studies
4,000+ consumers consulted
The next anti-ageing skin care
Part 2
Signs & symptoms of ageing
Sources of skin ageing
TRADITIONAL APPROACH TO ANTI-AGEING
ageLOC APPROACH TO ANTI-AGEING
signs & symptoms of skin ageing
Identify and address the sources of the visible signs of skin ageing
PRODUCT INNOVATION HISTORY
2009Skin Care
& Facial Spa
2011Nutrition &Body Spa
2014Weight
Management
2016Customis
ed Skin Care
2015
Targeted
Treatment
Customised skin care:
presenting ageLOC Me
Device with a customised selection of skin care cartridges…
…determined through an online skin assessment
How to customise anduse ageLOC Me?
Part 3
SET UP
DISCOVER
ASSESS
ORDER CUSTOM SET
FINE-TUNE
DAY 1
DAY 1-14
DAY 14
DAY 14
DAY 31+
Your ageLOC Me journey
DAY 1: SET UP
1. Read your quick start guide
2. Set up your device
3. Start using the first cartridges in the package called the Reference set
DAY 1 – 14: DISCOVER your skin with the Reference
set
One of the ageLOC Me combinations
The basis to learn about your skin needs and preferences
Your reference for ageLOC Me skin assessment questions
DAY 14: CUSTOMISE
1. Go to the microsite or download the app
2. Answer the questions3. Get your unique code at the
end of the questionnaire 4. Ready to order!
DAY 14: Skin assessment
• Developed with a dermatologist from our scientific advisory board
• Eliminates the guesswork
• Customised formula selected for YOU out of more than 2,000 combinations
Online user-friendly questionnaire about you, your skin & preferences
DAY 14: ORDER your Custom set
• Option 1: buy via ageLOC Me application
• Option 2: buy via Nu Skin webshop
Congratulations Maria,Your unique code is
• Option 3: buy via your local Customer Service
DAY 31+ – FINE-TUNE
• Reassess your regimen whenever needed (skin ageing concerns, seasons, location change,…)
• Change Custom set whenever you like
• Experience a deep level of personalised skin care
The formulas...
Part 4
Your customised ageLOC Me formulas
• Most sophisticated anti-ageing ingredients
• Proprietary ageLOC® science
• Clinically proven
• Balanced formulas for efficacy and skin tolerance
• More than 2,000 combinations
Formula benefits
3 serums Reducing the appearance of fine lines and
wrinkles Smoothing the appearance of moderate to deep
lines Increasing skin brightness and radiance Decreasing discolouration, age spots and uneven
skin tone Contouring and firming the skin appearance Smoothing rough skin texture Reducing pore size
Unique technology enables the delivery of more active ingredients in one step
Formula benefits
Day cream
Strengthens natural skin moisture barrier
Calms and soothes the skin Increases elasticity Optional SPF provides broad
spectrum protection from UVA and UVB rays (strongly advised)
Formula benefits
Night cream
Rejuvenates Works together with the skin’s
natural night-time renewal process
Works in conjunction with the Day cream for 24-hour moisturisation
ageLOC Me regimen delivery
In the morning
At night
1. Serum blend2. Day cream
1. Serum blend2. Night cream
Unique technology
Part 5
Streamlined Delivery System
First-of-its-kind home technology
• Precise dosage at the right time, every time
• User-friendly• Touchless: clean and hygienic• Cordless• Making your daily routine fast
and fun
• Automatic day & night delivery
• Usage tracker informing when to reorder
• Travel mode and containers for holidays (up to 7 days travel)
• All EMEA languages supported
Key Features
• Easy to assemble cartridges• 4 AA batteries• Different modes and delivery options• “Lock” mode for transporting the device
Secondary Features
Proprietary airless patented cartridge
Unique Product Packaging…
Vacuum filled No air can enter the cartridges
Maximising active ingredients protection for best product at all time
Ingenious patented pumpMaking delivery of creams very clean
Did you know…
Part 6
96% thought product was easy to understand, describe and demonstrate
86% felt ageLOC Me made Skin care easier
92% thought it was relevant for them, both men and women
71% felt ageLOC Me would create a buzz and be newsworthy
“The business landscape of Nu Skin will change”
“The more you use it, the more you love it”
“Better compliancebetter results”
What early Users are saying…
The ageLOC Me audience
Women and men who:
o Look for new experiences
o Want the best fitting skin care
o Want to simplify their daily skin care routine
o Want expert guidance
o Want to achieve and maintain a younger looking skin
COMPLEMENTARY PRODUCTS
SERUMS
TARGETED TREATMENTS
DAY & NIGHT
MOISTURISERSCLEANSING
FACIAL TREATMENT
UNIQUE SELLING POINTS
• Customised anti-ageing as individual as you are!– you + your skin + your preferences– you know you, we know anti-ageing: ageLOC, 30 yr. experience
• Eliminate the guesswork:– Unique cosmetic algorithm developed with dermatologists– 1 product and over 2,000 combinations
• 3 serum cartridges = more active ingredients delivered in one step
• Unique touchless & hygienic delivery device