age and income trends & analysis

8/6/2019 Age and Income Trends & Analysis

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Tuesday, February 22, 2011


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Two Interesting Facts

Age Analysis

Income Analysis

Segment Analysis

Opportunities and Threats

Q&A

AGENDA



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Male and Female populations are not so different


25

28

31

34

37

40

1990 1995 2000 2005 2010 2020 2050

Male Female

Two Interesting Fact



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1. Sperm Y swim fasterthan sperm X

2. Male age 15-29 tend todo more risky things.Male age 29-84 has

immune system lesserthan female

Death RateBirth Rate



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1. Sperm Y swim fasterthan sperm X

2. Male age 15-29 tend todo more risky things.Male age 29-84 has

immune system lesserthan female

Death RateBirth Rate

Result: Generallyproportional population



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The Middle-Age group--when youre supposed to be the mostmiserable--has the most money



0

3000

6000

9000

12000

15-19

20-24

25-29

30-34

35-39

40-44

45-49

50-54

55-59

60-64

65-69

70-79

80-89

90-99

AGE GROUP and INCOME 2007




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80+

70-79

60-69

50-59

40-49

30-39

20-29

10-19

0-9

(6) (4.5) (3) (1.5) 0 1.5 3 4.5 6

Thailand Aging Trends 1990

Female Male

Age Analysis



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80+

70-79

60-69

50-59

40-49

30-39

20-29

10-19

0-9

(6) (4.5) (3) (1.5) 0 1.5 3 4.5 6


Female Male

Age Analysis



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80+

70-79

60-69

50-59

40-49

30-39

20-29

10-19

0-9

(6) (4.5) (3) (1.5) 0 1.5 3 4.5 6


Female Male

Age Analysis



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80+

70-79

60-69

50-59

40-49

30-39

20-29

10-19

0-9

(6) (4.5) (3) (1.5) 0 1.5 3 4.5 6


Female Male

Age Analysis



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80+

70-79

60-69

50-59

40-49

30-39

20-29

10-19

0-9

(6) (4.5) (3) (1.5) 0 1.5 3 4.5 6


Female Male

Age Analysis



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80+

70-79

60-69

50-59

40-49

30-39

20-29

10-19

0-9

(6) (4.5) (3) (1.5) 0 1.5 3 4.5 6


Female Male

Age Analysis



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80+

70-79

60-69

50-59

40-49

30-39

20-29

10-19

0-9

(6) (4.5) (3) (1.5) 0 1.5 3 4.5 6


Female Male

Age Analysis



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(6)(4.5)(3)(1.5)0 1.5 3 4.5 6

1990

(6)(4.5)(3)(1.5) 0 1.5 3 4.5 6

2050

(6)(4.5)(3)(1.5)0 1.5 3 4.5 6

2010

Female Male

Age Analysis



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(6)(4.5)(3)(1.5)0 1.5 3 4.5 6

1990

(6)(4.5)(3)(1.5) 0 1.5 3 4.5 6

2050

(6)(4.5)(3)(1.5)0 1.5 3 4.5 6

2010

Female Male

Birth Rate Decrease

Death Rate DecreaseMen Die Younger

Age Analysis



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Estimated Median Age

0

10

20

30

40

1990

1995

2000

2005

2010

2020

2050

Median age

Age Analysis



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Estimated Median Age

0

10

20

30

40

1990

1995

2000

2005

2010

2020

2050

Median age

2010 median age: 34years old Average thai populationis aging

Age Analysis



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50

60

70

80

1990 1995 2000 2005 2010 2020 2050

Population

Age Analysis



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50

60

70

80

1990 1995 2000 2005 2010 2020 2050

Population

Age Analysis

Population increasesconstantly



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Age Analysis



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Birth Rate Decrease Increase in homosexual relationships

Woman are more independentDeath Rate Decrease

Advances in medicine

People are more health consciousMen Die Younger

Male immune systems are weakerMen like to do more outrageous thingsMen are less health conscious

Age Analysis



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Income Analysis



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AVERAGE INCOME 2007

0

3000

6000

9000

12000

15-19

20-24

25-29

30-34

35-39

40-44

45-49

50-54

55-59

60-64

65-69

70-79

80-89

90-99


Income Analysis



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AVERAGE INCOME 2007

0

3000

6000

9000

12000

15-19

20-24

25-29

30-34

35-39

40-44

45-49

50-54

55-59

60-64

65-69

70-79

80-89

90-99


Income Analysis



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0

3000

6000

9000

12000

15-19

20-24

25-29

30-34

35-39

40-44

45-49

50-54

55-59

60-64

65-69

70-79

80-89

90-99

Income Analysis

AVERAGE INCOME





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0

3000

6000

9000

12000

15-19

20-24

25-29

30-34

35-39

40-44

45-49

50-54

55-59

60-64

65-69

70-79

80-89

90-99



Income Analysis

AVERAGE INCOME



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expenditure Pattern

0

10

20

30

40

Food

&Beve

rages

Housing

Se

rvice

Tran

sport

ation

Health

Care

Ente

rtain

ment

Oth

ers

Under 35 35-64 65 and older

Income Analysis



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Segment Analysis

Prefer one-stop shopping

Convenience-oriented

Save/invest more

Shop during morning hours

Patronize reputable/traditional outlets

Seek personal attention and special services such as valet

parking

Segment Analysis



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OPPORTUNITIES& THREATS



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Death RateDecrease

Senior Product & Service- Convenient public transportation

for old people- Suitable Mobile Phone for oldpeople

Middle age group

are more occupiedby their careers

Senior Care

- Care Center

People are more

health conscious

Health Care

- Vitamins and health care

products- Healthy foods

Opportunities:

OP&Threats



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Woman are moreindependent

Product & Service forSingle Woman

-Ladies Parking Lot- Better womens businessclothing

Populationincreases constantly

Limited living space- More condominiums andother smaller living spaces

Opportunities:

OP&Threats



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Birthrate decreases

Children Products

- Decrease in consumption(toys, pampers, etc.)

Number of young

adults decreases

Experimental Products - Less people willing to try newthings

Threats:

OP&Threats



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Conclusion



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CITATION

http://www.nationmaster.com/country/th-thailand/Age-_distribution

http://loyaltyandcustomers.com/2010/05/marketing-to-senior-citizens/

http://www.indexmundi.com/thailand/median_age.html

http://www.ipsr.mahidol.ac.th/ipsr/

http://www.indexmundi.com/thailand/median_age.html

http://www.indexmundi.com/thailand/median_age.htmlhttp://www.ipsr.mahidol.ac.th/ipsr/http://www.indexmundi.com/thailand/median_age.htmlhttp://loyaltyandcustomers.com/2010/05/marketing-to-senior-citizens/http://loyaltyandcustomers.com/2010/05/marketing-to-senior-citizens/http://www.indexmundi.com/thailand/median_age.htmlhttp://www.indexmundi.com/thailand/median_age.htmlhttp://www.ipsr.mahidol.ac.th/ipsr/http://www.ipsr.mahidol.ac.th/ipsr/http://www.indexmundi.com/thailand/median_age.htmlhttp://www.indexmundi.com/thailand/median_age.htmlhttp://loyaltyandcustomers.com/2010/05/marketing-to-senior-citizens/http://loyaltyandcustomers.com/2010/05/marketing-to-senior-citizens/http://loyaltyandcustomers.com/2010/05/marketing-to-senior-citizens/http://loyaltyandcustomers.com/2010/05/marketing-to-senior-citizens/http://www.nationmaster.com/country/th-thailand/Age-_distributionhttp://www.nationmaster.com/country/th-thailand/Age-_distributionhttp://www.nationmaster.com/country/th-thailand/Age-_distributionhttp://www.nationmaster.com/country/th-thailand/Age-_distribution


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