affinion, corporate campus branding

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THE GLOBAL LEADER IN CUSTOMER ENGAGEMENT www.affinion.com Affinion: Corporate Campus Branding

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Page 1: Affinion, Corporate Campus Branding

T H E G L O B A L L E A D E R I N C U S T O M E R E N G A G E M E N Twww.affinion.com

Affinion: Corporate Campus Branding

Page 2: Affinion, Corporate Campus Branding

T H E G L O B A L L E A D E R I N C U S T O M E R E N G A G E M E N Twww.affinion.com

Affinion: Corporate Campus Branding

CORNERSTONES TO INSP IRAT ION

“New Beginnings”Initial connotation references move to a new building, but the theme was conceived to inspire associates to view each day as a “new beginning,” a new opportunity to develop and share ideas with one another, and challenge themselves to move our business (and our partner’s business) forward.

Affinion / Stamford / 2010

Page 3: Affinion, Corporate Campus Branding

THEMAT IC PLACEMENT

“Possibilities”A series of relevant, personally empowering messages broadcast [in print] within common areas of the building. Word choices connect elements of Affinion’s business, with the goals of our partners, and the professional development of our associates.

Affinion / Stamford / 2010

T H E G L O B A L L E A D E R I N C U S T O M E R E N G A G E M E N Twww.affinion.com

Affinion: Corporate Campus Branding

Page 4: Affinion, Corporate Campus Branding

BRING ING IT TO L IFE

“Voices”Our customers, partners, associates – unique but unified – their place in our business is prominently displayed through the use of vivid photography, compelling type, and purposeful points of emphasis.

Affinion / Stamford / 2010

T H E G L O B A L L E A D E R I N C U S T O M E R E N G A G E M E N Twww.affinion.com

Affinion: Corporate Campus Branding