aenc presentation john rustin
TRANSCRIPT
Know Where They Stand
AENC Government Affairs Symposium
presented by: John L. Rustin
Executive Director
NC FreeEnterprise Foundation
www.ncfef.org
North Carolina’s Political & Policymaking Arena is in the Midst of Dramatic Change
We live in a highly volatile political state GOP controls the NCGA for the first time in over 100
years; GOP-drawn district maps; an incumbent Governor not running for reelection; NC in the national spotlight
“Old Guard” in the legislature has vanished In 2010, 1/3 of the NC Senate and 1/4 of the NC House
were freshman lawmakers; In 2012, already 10 open seats in the NC Senate and 31
open seats in the NC House;
Have to “work” all members, not just those at the top, …and in order to work them, you have to know them.
Keep in mind…
A primary job of elected officials is to solve problems
In that context, consider this:
All problems are emotional;
All solutions are technical;
All decisions about how to solve problems are political. “Politic” = shrewd or prudent in practical matters; tactful; diplomatic. “How is this decision going to impact ME personally?” To lobby effectively, you must indentify the primary areas of influence
that impact a lawmaker’s decision-making process and then work to direct those areas of influence, as best you can, in order to reach your objective.
Influences on elected officials:
Chamber Leadership
Caucus
Strong Personal Conviction
Personal Experience
Family/Friends
Occupation
Constituents
Roommate/Seatmate
…once you know, you have a place to start, but it is important to evaluate areas of influence from an objective and non-emotional standpoint – you may need to step back from the battle for a moment.
Public Policy
Public Opinion
District/Voter Profiles
Where do they live?
How do they think?
How do they vote?
Who is your audience?
Where to get information?
NC State Board of Elections: www.ncsbe.gov
NC General Assembly (redistricting): www.ncleg.net
US Census Bureau: www.census.gov
Federal Election Commission: www.fec.gov
PR & Campaign Consultants
…other sources
NCFEF Business Ratings
Know Where They Stand
QUESTIONS&
COMMENTS
AENC Government Affairs Symposium
presented by: John L. Rustin
Executive Director
NC FreeEnterprise Foundation
www.ncfef.org