advertising week take-aways

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Claudine Cheever offers a few key themes from Advertising Week 2013

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Page 1: Advertising Week Take-Aways
Page 2: Advertising Week Take-Aways

DATA+CREATIVITY+TECHNOLOGY

Page 3: Advertising Week Take-Aways

THANK YOU, BRADLEY.

Page 4: Advertising Week Take-Aways

1. USEFUL. IF YOU LIKE TO SHOP.

Page 5: Advertising Week Take-Aways
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2. SCREW EARNED MEDIA. HOW BOUT MERCENARY MEDIA?

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3. YELP IS SO, LIKE, 2004.

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4. UX = USER EXPERIENCE.

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5. INSIGHTFUL + SIMPLE = AMAZING