SHRI RAWATPURA SARKAR

SHANTI INTERNATIONAL PUBLIC

SCHOOL

MADE IN GUIDENCE OF Ms. Tripti Triphati

Some social networking sites

Advantages and DisadvantageOf

Social networking sites

What is socialNetworking ?

A social networking service is an online service, platform, or site that focuses on building and reflecting of social networks or social relations among people, who, for example, share interests and/or activities.

What are socialnetworking sites ?

.Social networking site is the phrase used to describe any Web site that enables users to create public profiles within that Web site and form relationships with other users of the same Web site who access their profile. Social networking sites can be used to describe community-based Web sites, online discussions forums, chatrooms and other social spaces online.

Some top social networking sites

KEY PLAYERSFacebookFounded: 2004No. of users: 600 millionRevenue: US$800 millionAlexa Rank: 2Revenue from: Banner ads, referral

marketing, partnerships, branding elements, virtual currency

KEY PLAYERSLinkedInFounded: 2002No. of users: 100+ millionRevenue: US$161.4 million (Jan. – Sep.

2010)Alexa Rank: 18Revenue from: premium accounts, hiring

services, advertisements, partnerships, Google AdSense

KEY PLAYERSMyspaceFounded: 2003No. of users: 100+ millionRevenue: US$385 million (2009 est.) Alexa Rank: 68Revenue from: advertisements, Google

AdSense

KEY PLAYERSOrkutFounded: 2004No. of users: 120 millionAlexa Rank: 106Revenue from: advertisements

•Advantages:•    Facilitates open communication, leading to enhanced information discovery and delivery.•    Allows employees to discuss ideas, post news, ask questions and share links.•    Provides an opportunity to widen business contacts.•    Targets a wide audience, making it a useful and effective recruitment tool.•    Improves business reputation and client base with minimal use of advertising.•    Expands market research, implements marketing campaigns, delivers communications and directs interested people to specific web sites.

Disadvantages:All SNs are time-consuming.Some teachers find SNs too daunting to tackle.SNs can become addictive. They can take over your life, leaving little time for family and friends. Knowing when to stop is crucial – try to switch off!Replication of themes from one SN to another is annoying.Students become obsessed in finding their teachers on FB and intrude in teachers’private lives.Privacy issues with FB AND Twitter – do not accept people you don’t know or protected accounts on Twitter.Tweetdeck often has technical problems

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