Adobe Certified Adobe Certified Associate Associate

Objectives 1Objectives 1Setting Project RequirementsSetting Project Requirements

1.1 Identify the purpose, 1.1 Identify the purpose, audience and audience needs audience and audience needs

for the website. for the website. (SG3.1)(SG3.1) Website Production presentationWebsite Production presentation Goals of the websiteGoals of the website Target audienceTarget audience Audience special needs or requirementsAudience special needs or requirements Audience internet access (dial up, T1, Audience internet access (dial up, T1,

etc)etc)

1.2 Identify web page content 1.2 Identify web page content that is relevant to the website that is relevant to the website purpose and appropriate for purpose and appropriate for the target audience. (SG3.1)the target audience. (SG3.1)

Title of the websiteTitle of the website Topics of the websiteTopics of the website Products or services provided by the Products or services provided by the

organizationorganization History of the organizationHistory of the organization

1.3 Demonstrate a knowledge 1.3 Demonstrate a knowledge of standard copyright rules. of standard copyright rules.

(SG3.1)(SG3.1) Obtaining permissionObtaining permission Citing copyrighted materialCiting copyrighted material Copyright standardsCopyright standards What is protected on the WWW? The unique underlying design of a Web page and its

contents, including: ● links ● original text ● graphics ● audio ● video ● html, vrml, other unique markup language sequences ● List of Web sites compiled by an individual or

organization ● and all other unique elements that make up the original

nature of the material.

1.4 Demonstrate knowledge of 1.4 Demonstrate knowledge of website accessibility standards website accessibility standards

that address the needs of that address the needs of people with visual or motor people with visual or motor impairments. (SG7.1-7.2)impairments. (SG7.1-7.2)

Alternate TextAlternate Text Cascading Style SheetsCascading Style Sheets Image MapsImage Maps TablesTables Templates / library ObjectsTemplates / library Objects Frames (bad)Frames (bad) MoviesMovies Device IndependenceDevice Independence Activity 7.1 guide How to make websites a

ccessible

1.5 Follow design 1.5 Follow design specifications (SG7.1)specifications (SG7.1)

• Consistency • Ease of use • Use of color • Universal navigation • Layout • Links • Usability • Accessibility • Relevance and appropriateness of

content to goals and audience

1.6 Understanding project 1.6 Understanding project management tasks and management tasks and

responsibilities. (SG 3.2)responsibilities. (SG 3.2)

Web design and development processWeb design and development process Client interview (goals, audience, Client interview (goals, audience,

content and delivery requirements)content and delivery requirements) Structure (Structure (flowchartflowchart, ,

Production storyboardProduction storyboard)) DesignDesign Build and TestBuild and Test LaunchLaunch