acrodex bm _ initial design

11
Brand Manifesto a c r o d e x Brand Manifesto

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Our first effort at Acrodex's BM

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Page 1: Acrodex BM _ Initial Design

Brand Manifesto

a c r o d e xBrand Manifesto

Page 2: Acrodex BM _ Initial Design

By unleashing human potential,

through enhanced communication and

collaboration– be it for commercial

enterprises, government or education–

we catalze the engine of economic

growth, raising the bar in all we do.

have an obligation to bring innovation to the forefront.

We

Page 3: Acrodex BM _ Initial Design

We can no longer watch as organizations turn to their clients, their leadership teams, and their partners for the elusive goal of achieving uncommon results, overlooking the biggest issue of all: the way their people leverage technology.

We cannot sit idly by.

can no longer watch as firms struggle

to implement new technologies, only to see their people exhausted and the

effort unsuccessful.

Acrodex is the driv

er

of innovation. With-

out us, our clients

do not reach the

ir

highest potential

. We

Page 4: Acrodex BM _ Initial Design

We mustact

We must share what we know with

everyone we touch.

We must educate in new ways about

the power of Unified Communications:

real technology solving real problems.

Every day.

We must transfer the Covisia Way into

their cultures.

We must work with them to solve

their urgent problems and educate

them at the same time; we must help

them transform and shape their use of

technology, creating truly collaborative

environments in our wake. We must

strive to change the DNA of their

organization so they become engines of

organizational performance. We must.

Acrodex is alone

at the top of the

technology provid

er

list. 1. Acrodex

2. Everyone Else

Page 5: Acrodex BM _ Initial Design

Delivering a new collaboration

paradigm will demand nothing less

than the best efforts from the full

depth and breadth of Covisia.

Delivering a new collaboration

paradigm will demand nothing less

than the best efforts from the full

depth and breadth of Covisia.

We stand alone as atrue innovator.

Page 6: Acrodex BM _ Initial Design

“It is a lesson of experience that all people

are more delighted and more moved by

what they find out for themselves. Hence

it will suffice just to point, as with the

finger, to the vein in the mine, and let each

dig for himself.” – Sir Isaac Newton

We believe learning is an action verb; a

continuous journey that begins and never

ends. Learning is struggling with problems

long enough to hear their lesson, long

enough to allow them to change our

ways, forever.

We believe that leadership is not

conveyed by hierarchical status but by

manifesting a set of core values in life and

work. True, authentic leadership creates

leaders, not followers.

How?Solve + Teach:

Learn

Lead

We set the standard. We lead the charge.

Page 7: Acrodex BM _ Initial Design

Delivering Seamless Collaboration

solutions that f oster Innovation, Agility

and Teamwork. We are making it easier

for people to find, reach and collaborate

with one another. One person at a time.

We appreciate our own potential. We

recognize weakness that block our

potential. We articulate and live the values

we stand for. We constantly innovate and

adapt to embrace the changing world.

We engage others with a positive attitude.

Transformation that does not transcend

our own walls is not transformation.

We are men and women serving business

needs. Self-aware, ingenious, with a

belief in greater risk than fear, we seek to

evoke great potential.

“Bringing Your Future into Focus”.

We stand at the forefront of those who

are changing the way organizations

leverage technology to win, bringing the

true fullness of organizational potential

into sight.

Purpose

Learn

Values

Mission

Page 8: Acrodex BM _ Initial Design

We are leading a revolution to overthrow

the existing communications paradigm--

casting off the shackles that have limited

human potential for decades.

There are no preconceived notions. We

are inventing the future, not safeguarding

the past. Nothing we know or have

learned will be hidden or withheld from

those we work with and serve.

We will demonstrate in action the spirit

of leadership bound by trust, mutual

support, true respect for one another’s

talents, true interest in helping others

succeed and a willingness to hold one

another accountable to these high

standards-- all so that we can realize our

fullest personal, and collective potential.

We believe the whole is greater than the

sum of the parts. We know that to win

in this market, we must have and be

partners with like minded people and

firms. Those that believe in and expose

our true potential. We listen more than

we speak, so that we may better hear the

voices of intuition and ingenuity.

Passionate: Open:

Excellence: Partnership:

Words to live by

Page 9: Acrodex BM _ Initial Design

Changing organizational DNA.

Through participation and practice, we

(employees, partners and clients alike)

will come to embody the skills that

make each of us “core components” of

organizational performance.

Creating lasting performance is a

contact sport. We understand the

pitfalls and benefits of improving.

With that said, our culture serves

as a platform of innovation. Our

results deliver true competitive

advantage through collaboration.

This is WHAT we are famous for.

Optimizing Performance

Building Collaboration

Page 10: Acrodex BM _ Initial Design

Notes:

Page 11: Acrodex BM _ Initial Design

We will constantly seek new

ways to advance the purpose

of innovation to ourselves,

our partners and our clients,

leaving no person or business

unaffected.

acrodex.com I 800.456.2667

a c r o d e x