accelerate your business with oracle

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Accelerate Your Business With Oracle


Program Agenda

• RDMBS Market Opportunity• Opportunity for Partners• Oracle 1-Click Solutions• Call to Action

Companies with <$100M in revenue represented $5 Billion in RDBMS spending during 2006 – 30% of the market.

Source: IDC November 2007 Custom Project. Revenue is total software (license + maintenance)

11,597

16,536

Total

4,939

<$100M $100M+Company Revenue

- WW RDBMS Market 2006 by Segment -

Oracle is #1 in WW DB sales to <$100M companies.

5,622

1,8822,385

1,708

1,987

7,609

OtherOracle

1,363

$100M+

<$100M

2,519

811

Vendor B

3,163

778

Vendor A

3,245

- WW RDBMS Market 2006 by Segment & Competitor -C

om

pa

ny

Re

ve

nu

e

Source: IDC November 2007 Custom Project. Revenue is total software (license + maintenance)

What’s in it for You?

• Sell solutions to your customers not technology• Increase your total deal size• Increase your services revenue• Increase your total deal margin• Differentiate yourself from other resellers• Grow your customer base• Keep a customer for life

Sell Oracle Solutions to ACCELERATEACCELERATE your sales!!!

The Problem with “Other” Databases

Your customer calls and asks you for a small server to build a database.

You sell him a 2-socket server with a standard SQL DB.

Today 6 Months 12 Months


Six months later he calls and asks for a little more horsepower.

You sell him a 4-socket server and more standard SQL DB software.



A few months later, business is really booming and he could really use a little

more horsepower…

What do you sell next?


?

Your customer calls and asks you for a small server to build a database.

You sell him a 2-socket Server with Oracle Database 11g Standard

Edition One.


The Oracle Alternative

Six months later that solution is working great, but he could use a little more

horsepower.

You now have options!

Today 6 Months

or

The Oracle Alternative

or

You sell a Single Node 4-socket Server with Oracle Database

11g SE

You build a grid by adding on another 2-socket Server with Oracle Database 11g SE with RAC

Remarketer Program & 1-Click OrderingNew zero barrier to entry program enables SMB salesStreamlines order processing improves profitability

• Remarketer Program• New class of Oracle reseller• Only able to resell Oracle 1-Click

Technology Products• Standard Terms, Conditions & Pricing• No OPN Fees, No OPN benefits• Remarketers leverage VAD for all

support, training, etc.• Zero barrier to entry

• Oracle 1-Click Ordering• Place standard orders with VAD• VAD enjoys expedited order booking

process• SE & SE-1 Products Only• Standard T&C’s and Pricing• Leverage existing systems / processes• Valid for new & existing channels,

online sales, catalogs• Increase profitability on smaller

transactions

Remarketer OPN QuickStart* OPN Member

Fee $0 $300 $1995

Benefits VAD Managed Limited Benefits Full Benefits

Product Eligibility

Oracle 1-Click Ordering Products

Oracle 1-Click Ordering Products

All Products

Non Standard Requests

None Limited Yes

Upgrade Eligibility

Yes – QS / OPN Member

Yes – OPN Member Yes – Certified Partner


“We know that when we sell Oracle, our customers are

getting tools that will stand the test of time and grow with

them. The Oracle VAD Remarketer Program allows us the

opportunity to provide these premier database tools while

increasing our bottom line. More importantly, we are able to

provide a total solution without any third parties.”

Paul SternsPresident

Advanced Consulting Enterprises

Oracle 1-Click Solutions Complete Solutions, Affordable Price

Instant Portal&

Content Management

Oracle Answers(Ad Hoc Analysis)

Oracle BI Publisher(Reporting / Publishing)

Oracle Interactive Dashboards

Oracle Database

Oracle Warehouse Builder

(ETL)

Business Intelligence

Fusion Middleware

Database

Business Activity Monitoring

Application Express

Oracle Costs Less and is the Leader In Performance & Value

45% Faster, 14% less cost than Microsoft

• Overall database market share leader• Price/Performance leader• 275,000 customers

• 190,000 SMB Customers

As of June 14, 2007:HP ProLiant ML350, 100,926/tpmC, @ $0.78/tpmC, Oracle Database 10g Standard Edition One running Oracle Enterprise Linux with Unbreakable Oracle Linux Support available 06/08/07. Dell PowerEdge 2900, 69,564 tpmC, @ $0.91/tpmC, Available 03/09/07. HP ProLiant ML350, 18,661 tpmC, $1.61 tpmC, available 12/15/05

Source: Transaction Processing Performance Council (www.tpc.org)

Standard Edition One vs. SQL Server 2005 SE

55

1010

No ofUsers

11

22

No ofSockets

$1,849$1,849

$3,698$3,698

SQL Server 2005Standard Edition

$5,999$5,999

$11,998$11,998

SQL Server 2005Standard Edition

$900$900

$1,800$1,800

Oracle DatabaseStandard Edition One

$5,800$5,800

$11,600$11,600

Oracle DatabaseStandard Edition One

Simple entry points yield high-margin service opportunities

• How do you share business critical information today?

• Are you constantly consolidating spreadsheets?

• How do you secure that information from unauthorized access?

Simple entry points yield high-margin service opportunities

• How do you share business critical information today?

• Are you constantly consolidating spreadsheets?

• How do you secure that information from unauthorized access?

• Do decisions often require information from different sources?

• How do you keep redundant data from impacting decisions?

• How do you track key performance indicators ?

• Do you always have the most up to date information to help make the right decisions?

3rd Party

Financials

3rd Party

Financials

Flat Files

Acquisitions Drive GrowthScale, technology and vertical specialization drive growth across all product lines

* Excludes acquisitions of Covansys and Hexaware operations.** Acquisition of Mantas through majority-owned i-flex solutions company.

*** Acquisitions of Moniforce, BEA, and Captovation are pending

Acquisitions Drive GrowthScale, technology and vertical specialization drive growth across all product lines

* Excludes acquisitions of Covansys and Hexaware operations.** Acquisition of Mantas through majority-owned i-flex solutions company.

*** Acquisitions of Moniforce, BEA, and Captovation are pending

DatabaseMiddlewareBusiness Intelligence

Call to Action

"Working with Oracle and HP provides HPM and our joint customers with world class industry leading technologies. HPM takes these

technologies, combines them with our best practices, strategic insight and industry specific business expertise to build solutions that meet our

customer needs. The triangulation between Oracle, HP and HPM is driving great solutions and great benefits for our joint customers“

- Romi Randhawa, CEO HPM Networks

“In a recent 3-way demand generation campaign with HP and Oracle we generated a 54% response rate, closed business from the very first

round of calls and we built a solid pipeline of solution sales opportunities. I can't thank all of you enough for involving Telecom in

the most exciting customer campaign that we have ever seen.” - Arlene Ferguson, Telecom Computer

"Longview Solutions is expanding operations into the US market. We are hiring a dedicated sales executive that will focus on only Oracle and

HP. We clearly recognize the industry leadership offered by HP and Oracle and we are building a joint practice to deliver these solutions to

our customers.“ - Dan Sottile, Senior Vice President, Longview Systems

1. Talk to your Value Added Distributor about the Oracle Remarketer Program

2. Watch the Oracle 1-Click product overviews for Oracle Database & Business Intelligence

• Understand core value propositions

• Understand key features & functions

• Understand pricing & packaging

3. For more information:• http://www.oracle.com/goto/remarketer• http://partner.oracle.com

Call to Action

"Working with Oracle and HP provides HPM and our joint customers with world class industry leading technologies. HPM takes these

technologies, combines them with our best practices, strategic insight and industry specific business expertise to build solutions that meet our

customer needs. The triangulation between Oracle, HP and HPM is driving great solutions and great benefits for our joint customers“

- Romi Randhawa, CEO HPM Networks

“In a recent 3-way demand generation campaign with HP and Oracle we generated a 54% response rate, closed business from the very first

round of calls and we built a solid pipeline of solution sales opportunities. I can't thank all of you enough for involving Telecom in

the most exciting customer campaign that we have ever seen.” - Arlene Ferguson, Telecom Computer

1. Talk to your Value Added Distributor about the Oracle Remarketer Program

2. Watch the Oracle 1-Click product overviews for Oracle Database & Business Intelligence

• Understand core value propositions

• Understand key features & functions

• Understand pricing & packaging

3. For more information:• http://www.oracle.com/goto/remarketer• http://partner.oracle.com

accelerate your business with oracle

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