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Enterprise Technology Summit 2009 Abstracts list

Tracks description • Application Modernization: Explore best practices and proven strategies for accelerating legacy modernization and migrating mainframe systems to new standards-based computing platforms—reducing operational expenses and risks. • Data Centre Transformation: Learn how Data Centre Transformation can help you to overcome energy and capacity limitations, operational vulnerabilities and technology constraints that challenge today's data centres, enabling you to drive cost efficiencies and ensure sustainability of operations, while providing the flexibility to support and accelerate business growth.

• Energy Efficiency: Explore how an energy-efficient infrastructure can help maximize density while achieving optimal power utilization.

• Information Optimization: Discover ways to maximize the value of your information and efficiently manage and protect your rapidly growing digital and physical information assets while reducing cost and minimizing risk. • Management and Automation: Discover strategies for managing and automating your data centre, including optimizing the planning and execution of change, and automating IT service and asset management.

• Security: Discuss best practices for addressing growing security threats, protecting your data and validating regulatory compliance. • Systems and Networking: Learn how modular, standards-based, and scalable servers, storage, and networking can help reduce costs while increasing agility.

• Virtualization: Experience how taking a comprehensive approach to virtualization can help you deliver applications and business services more quickly, put unused data centre capacity to work on business priorities, and enhance availability, continuity, and security.


List of sessions Application Modernization

APM B1: Migration of applications from PA-RISC to Integrity using ARIES, MITR and XPADE (Servers - BCS) Level: Entry Speaker: Hervé Marcy, EMEA ESS presales Abstract: This session will discuss several scenarios for migrating applications from PA-RISC to Integrity using Aries, MITR and XPADE. It will give some insights into these technologies, including demos and customer experiences. Pre-requisite: Basic knowledge about HP-UX APM B2: HP Intel/AMD based BladeSystem portfolio for IBM WebSphere SOA foundation (Servers - BCS) Level: Intermediate Speaker: Hervé Marcy, EMEA ESS presales Abstract: To ease the design and implementation of IBM WebSphere SOA mission critical infrastructure, HP proposed cClass BladeSystem with x86, x86-64T and IA64 processors cells running Windows, Linux and HP-UX and associated with advanced software technologies like virtualisation _ HP Insight dynamics - VSE _to sustain highest levels of performance, operational integrity and continuous availability. Pre-requisite: Basic knowledge about Blade systems and IBM WebSphere APM B3: Oracle Database Machine and Exadata update (Indutries) Level: Intermediate Speaker: Bernd Menth, EMEA ESS presales Abstract: New and revolutionary solutions and methodologies are delivered together from Oracle and HP to handle the exploding data volumes on real-world systems. Supporting large data warehouses, with ever-increasing demands for getting “answers” faster and faster requires a new way to approach the problem. Taking a fresh look at the challenge reveals new insights. This session looks at the intersection of database, data warehouse, and storage solutions that will deliver on these requirements. APM B4: Application Consolidation and SAP Business Suite Upgrades: the key business drivers for SAP in 2009 (SAP) Level: Intermediate Speaker: Klaus Wagner, EMEA SAP Competency Centre Abstract: SAP just announced the Business Suite 7.0 which consists beside the Enterprise Resource Planning (ERP) solutions of all the applications for Supply Chain Management (SCM), Customer Relationship Management (CRM), Supplier Relationship Management (SRM) and Product Lifecycle Management (PLM). This session will cover the demand for new or additional HP infrastructure, software and services to support the new releases of these applications. Pre-requisite: Basic understanding of SAP APM B5: HP-SAP Solutions for the Midmarket (Packaged solutions, Tools, Partnering) (SAP) Level: Intermediate Speaker: Klaus Wagner, EMEA SAP Competency Centre Abstract: SAP will expand its presence in the midmarket and started the "Fast Start" initiative. HP as the strongest technology platform partner of SAP has developed solution packages, tools and processes to reduce the implementation time and improve the efforts for partners in sales and implementation. This session will cover the "Fast Start" initiative and present all the tools to help partners to do more SAP Business in less time and with less effort.


Application Modernization APM B6: Oracle - Upgrading to Oracle E-Business Suite 12 on HP - Best Practices Level: Intermediate Speaker: Wolfgang Herdtle, Oracle Abstract: Many HP customers are still running their Oracle EBS 11x on Tru64 or PA-Risc platform. Oracle EBS 12 release now offers the possibility to migrate from those legacy systems to a new industry standard platform based on Integrity or Proliant systems. The presentation will provide technical background information for migrations, upgrade roadmaps, available resources and services from Oracle and HP. Best practices will be discussed to reduce risk and down time for our customers.


Data Centre Transformation DCT B1: HP BladeSystem Matrix - an adaptive infrastructure you can buy (Servers - ISS) Level: Intermediate Speaker: Barbara Hallmans, EMEA ISS Business Unit Abstract: BladeSystem Matrix is an integrated data centre infrastructure, consisting of blades, storage, and Virtual Connect networking combined with management software. It reduces the management complexity by allowing a pool of infrastructure resources to be managed as an integrated entity - with dynamic capacity and provisioning control of that pool. This solution provides answers to customer consolidation, data centre capacity limits, power and cooling issues, and the cost of deploying and managing complex application infrastructure. DCT B2: Orchestrating next generation datacenter with HP Insight Orchestration Level: Intermediate Speaker: Didier Lalli, Adaptive Infrastructure Lab Abstract: In this demo-led session we will explain how this new component of HP Insight software can be used to automate provisioning of IT Services while integrating with existing IT processes and leveraging IT investments, leading smoothly the way to your next generation datacenter. DCT B3: What's new with Oracle RAC on HP platform? (Industries) Level: Intermediate Speaker: Wolfram Ebel, EMEA ESS presales Abstract: High Availability, Scalability and Virtualization. What kind of solutions we can offer from the HP / Oracle product stack to fulfil your needs. We will have deep dive into these options. The latest MetroRAC is one example of the portfolio. The enhancement of Metrocluster to support also RAC with no performance impact is the next evolution step for high availability solutions. DCT B6: Emulex – Delivering the connectivity building blocks for the Virtualised Datacentre Level: Intermediate Speaker: Mark Mason, Emulex Abstract: Business is tough and a customer’s business needs to be agile and more flexible. HP and Emulex provide data centre solutions today that provide a means for customers to reduce costs while optimizing performance. Next generation data centres require a new level of flexibility, reliability, asset allocation, on-demand services and application agility to defeat the competition and gain advantage for your business. This session will focus on current products as well as the products that will help evolve and integrate your servers, networks and storage to maximize the next generation data centre. Key technologies include: server virtualisation, virtual I/O connectivity, network convergence through enhanced Ethernet/Fibre Channel over Ethernet (FCoE) and new provisioning management.


Energy Efficiency EGY B1: HP Rack & Power latest infrastructure solutions (new products and solutions) (Power & Cooling) Level: Intermediate Speaker: Graham Muncer, EMEA ESS presales Abstract: Latest Rack & Power infrastructure solutions including: - New Rack products, options, and roadmap update - Zoned power data centre design (examples for 3-phase UPS / HP PDR / 3-phase power on rack level) - Modular Cooling System G2 / key advantages / competitive information/ deployment solutions EGY B2: HP Scalable Computing & Infrastructure – Power & Cooling Portfolio Update (Power & Cooling) Level: Intermediate Speaker: Graham Muncer, EMEA ESS presales Abstract: An overview of the upcoming Power & Cooling solutions for EMEA from SCI, including a more detailed look at the HP POD (Performance Optimised Datacentre) and a new visualisation solution.


Information Optimisation INF B2: Sizing solutions for Oracle database and E.business suite (Industries) Level: Entry Speaker: Bernd Menth, EMEA ESS presales Abstract: Use the Oracle Sizing tool and reference configurations to make your life easier. Real life projects, benchmarks and tests are used to build up the tools and reference configurations. They will lead to find the right solution for your customer case. This session will include an instructor led demonstration of how to use the HP-Oracle sizer tools.


Management & Automation MGT B1: Insight Dynamics VSE for ProLiant & BladeSystem servers and VSE for Integrity servers (Servers – ESS) Level: Intermediate Speaker: Emmanuel Choquet EMEA ESS presales Abstract: To optimize their investments, customers are taking a thorough look at better sharing their resources amongst applications. Virtualization is certainly the most promising response to this concern. HP Virtual Server Environment (VSE) technologies allows evolution of traditional network based X86 and Itanium servers to an adaptive architecture: - VSE Integrity Essentials suite, on the Itanium side – Compelling customer solutions can be created, providing an infrastructure tailored in real time to applications needs defined by service level objectives (Hard partitions, Virtual partitions, Integrity VM, Serviceguard clusters, Global Workload Manager gWLM, Capacity Advisor ) - Insight Dynamics VSE, on the ProLiant and Blade side – Consolidation scenarios can be looked at and compared, based on the existing CPU, memory, I/O or power utilization of the current servers, optimizing factors like density or power consumption. Virtual Machines or blades instances can be easily moved and redeployed. (Logical Server Abstraction, Capacity Advisor, Virtual Connect Enterprise Manager, Virtual Machine Manager, Server Migration Pack) - Insight Dynamics VSE for ProLiants and Blades and VSE Integrity Essentials are both managed from a single HP System Insight Manager cockpit (Virtualization Manager). This session is about architecturing customer solutions. MGT B5: All you need to know about the new EVA generation (EVA6400/8400) (Storageworks) Level: Advanced Speaker: Ralf Wiegert, EMEA ESS presales Abstract: Update about EVA Hardware, EVA Firmware, EVA Integrated Array Software (Business Copy, Continuous Access, Replication Solution Manager, ..) and EVA CommandView Interoperability support MGT B7: Moving from a normal to a ThinProvisioning environment using XP disk arrays (Demo) (Storageworks) Level: Advanced Speaker: Guenter Kraehling, EMEA ESS presales Abstract: A deeper look into ThinProvisioning technology and it’s usage in real life with demo examples. MGT B8: HP Scalable NAS revisited (Storageworks) Level: Intermediate Speaker: Dave Robison, EMEA NAS sales Abstract: An in depth look at the HP Scalable NAS products with specific customer examples and best practices. MGT B9: SAN based encryption (Storageworks) Level: Entry Speaker: Hasan Sheik, EMEA ESS presales Abstract: The growing number of high-profile incidents in which customer records and other confidential information are leaked has created a demand for solutions that protect against the deliberate or inadvertent release of sensitive information. In this session we will discuss how the HP Secure Key Manager together with the new Encryption switch can protect the data stored on your SAN. MGT B10: VLS/D2D Product update – Positioning – Competitive (Storageworks) Level: Intermediate Speaker: Björn Gierisch, EMEA ESS presales Abstract: This session will give you a product update on VLS and D2D Backup System, positioning of both product and Competitive overview.


Management & Automation MGT B11: Deduplication and Low bandwidth replication on VLS and D2D (Storageworks) Level: Intermediate Speaker: Björn Gierisch, EMEA ESS presales Abstract: In this session you will get information about Dynamic and Accelerated deduplication and why HP has chosen two technologies, introduction of Low-bandwidth replication and best practice information for deduplication. MGT B12: Managing heterogeneous storage environments with Storage Essentials – News (Storageworks) Level: Intermediate Speaker: Zahoor Alam, HP Software presales Abstract: This session provides an overview of SE including concept, major modules and functionalities. Technical updates and New Features will be discussed and an outlook on ‘what’s coming next’ will be presented. MGT L1: Hands-on Lab: Insight Dynamics VSE (Servers – ESS) Level: Intermediate Speaker : Emmanuel Choquet, Jean-Francois Malras, EMEA ESS presales Abstract: This lab allows to understand and to master the major features of ID-VSE. Each screen will manage a complete ID-VSE infrastructure with C-class enclosure and blades. Here are the steps the attendee will go through: − Installing of Insight Dynamics with Insight Control Environment installer − Discovering the environment with HP System Insight Manager Licensing the various products : VCEM, Insight Dynamics, Insight Control Environment, ILOs − Setting up VCEM in a complete boot from SAN environment − Managing VCEM − Creating and using Blade logical servers − Understanding Vmware ESX/VMM integration with SIM and ID-VSE, VMM management and interaction with Vmware Virtual centre − Creating and using Vmware ESX logical servers.


Security SEC B1: SRP V2 – Secure Resource Partition (Servers – BCS) Level: Intermediate Speaker: Hamdaoun Dicko, EMEA ESS presales Abstract: HP-UX Secure Resource Partitions (SRP) are used to consolidate multiple applications within a single image of the HP-UX 11i operating system. This is an effective way to lower the total cost of ownership (TCO). One instance of HP-UX 11i is licensed thus reducing initial software license costs contrasted to multiple servers running multiple instances of the software Application software licensing and recurring costs may also be reduced depending on the licensing metrics SRPs can be started and stopped in the same manner as a single system


Systems & Networking SYS B1: Strategy for successful Sun to HP migrations (Servers – ESS) Level: Entry Speaker: Jean-Francois Malras, EMEA ESS presales Abstract: Once the sales strategy is developed for supporting the customers to move away from Sun, this session presents a comprehensive view of the last Sun and Fujitsu roadmaps in terms of hardware and software including the virtualization and management topics, comparing HPs’ strengths and weaknesses, enumerating Suns’ FUDs and counter FUDs. This session covers the initial migration steps, learning how to communicate HP’s migration methodology and best practices, describe tools that may be used in migrations, and then discuss several case studies. SYS B2: Strategy for successful IBM to HP migrations (Servers – ESS) Level: Entry Speaker: Jean-Francois Malras, EMEA ESS presales Abstract: Once the sales strategy is developed for supporting the customers to move away from IBM, this session presents a comprehensive view of the last IBM roadmaps in terms of hardware and software including the virtualization and management topics, comparing HPs’ strengths and weaknesses, enumerating IBMs’ FUDs and counter FUDs. This session covers the initial migration steps, learning how to communicate HP’s migration methodology and best practices, describe tools that may be used in migrations, and then discuss several case studies. SYS B3: HP-UX 11i v3 Update 0903: Maintaining Competitive Advantage & Driving growth (Servers – BCS) Level: Intermediate Speaker: Hamadoun Dicko, EMEA ESS presales Abstract: HP-UX 11i v3 Updates 0903 Release: - Performance enhancements – from the OS kernel to Virtual Machines - Automation – making the best results achievable with the least effort, so your teams can focus on your business solutions, spanning workload management, performance optimization - Risk avoidance – with security always kept current and broadened, while making it simpler to administer - And reducing costs by eliminating downtime wherever possible SYS B4: HP NonStop BladeSystem and NS2000: the future of continuous standard computing (Servers – BCS) Level: Intermediate Speaker: Esther Sanchez, EMEA ESS presales Abstract: To succeed in today’s business environment, organizations are expected to satisfy customers service demands, improve financial performance and cut costs, while grow their business and maintain high levels of security and availability. At HP, Integrity is more than technology—it’s a business-critical infrastructure as well as a core value in the solutions we develop and deliver. Now, the Integrity NonStop BladeSystem combines the economies of standards-based, modular computing and flexibility of blades with all the trusted 24/7 fault-tolerant availability and data integrity of NonStop Technology. The result is a ultra-robust server that delivers 24x7 continuous availability, unrivalled data integrity, and virtually unlimited scalability. Ideal for demanding, transaction-intensive mission-critical businesses. NS2000 Server has just been announced. It comes as the perfect successor for entry level and midrange S-series systems as well as the wonderful and easiest opportunity to come in the highest level of availability world.


Systems & Networking SYS B5: Blade infrastructure: Competitive Landscape Review, Dell, IBM and Cisco (Servers – ISS) Level: Intermediate Speaker: Christophe Lehy, EMEA ESS presales Abstract: During this session we will make a quick review of the Blade infrastructure portfolios from Dell, IBM. We will also discuss the Cisco Unified Computing System (codename California). This session focuses on the major differences in the design of the blade enclosures including the C7000 from HP, the BladeCenter H from IBM, the M1000e from Dell and the Cisco UCS 5100. Pre-requisite: Knowledge of our BladeSystem Portfolio. Good knowledge of HP c-Class BladeSystem. SYS B6: Design your HP c-Class infrastructure with the new G6 BladeSystem servers (Servers – ISS) Level: Intermediate Speaker: Armnd Zuntini, EMEA ESS presales Abstract: This session focuses on enclosures (C7000 and C3000) and servers technologies (Blades) : Onboard-Administrator new features, Midplane and port mapping impact on architecture design. On the server side, subjects covered are x86 roadmap and technologies : Processors, chipset, I/O ‘s, NIC’s and memory and future evolution. This session will help to define the right servers and chassis configuration for your present and future applications workload. Pre-requisite: Knowledge of Proliant servers products features SYS B7: HP c-class BladeSystem : Storage and Networking interconnect update (Servers – ISS) Level: Intermediate Speaker: Armand Zuntini, EMEA ESS presales Abstract: This session is an overview of Blade Storage and interconnects products and technologies : DAS and SAS shared storage, Ethernet and SAN switching with CISCO, BROCADE and BNT products. It will help to integrate the c-class infrastructure into an existing SAN fabric and network infrastructure (including 10Gb Ethernet). Evolution toward FcoE technologies will also be discussed. Pre-requisite: Good knowledge of basic SAN and LAN technologies SYS B8: HP Virtual Connect / Virtual Connect Enterprise Manager update (Servers – ISS) Level: Intermediate Speaker: Vincent Berger, EMEA ESS presales Abstract: Learn about the new features in Virtual Connect like multi-enclosure stacking and the latest developments in Virtual Connect Enterprise Manager. SYS B9: Where does the new HP blade switch fit in the HP ProCurve Data Center strategy and roadmap? (HP Procurve) Level: Intermediate Speaker: Louis Helmbold, HP Procurve Abstract: You will discover the functionalities of the new ISS blade switch powered by HP ProCurve switching software and how it integrates in the bigger ProCurve portfolio of switches for the data centre as well as into the overall ProCurve data centre strategy and roadmap. Then, understand the positioning of that new HP blade switch versus the existing blade switches in the ISS portfolio. Last, but not least, you will be given some means to understand how to mix a ProCurve and Cisco infrastructure. Pre-requisite: Some networking knowledge


Systems & Networking SYS B10: High Performance scale out solutions with HP BladeSystem (SCI) Level: Intermediate Speaker: Francois Poulain, EMEA ESS presales Abstract: The session will focus on Blades for HPC and in particular the high speed/low latency networking capabilities available on c-class. It will cover in depth Infiniband architecture as well as the coming QDR (Quad Data Rate) Infiniband products. It will also provide some insight on emerging 10GbE solutions as well as benchmark results. SYS B11: Scale out data storage solutions with high performance Scalable File Share G3 based on the parallel opensource cluster file system Lustre 1.6 (SCI) Level: Intermediate Speaker: Francois Poulain, EMEA ESS presales Abstract: This session will cover the HPC Data Storage requirements. It will focus on high performance cluster file systems solutions, available with HP StorageWorks Scalable File Share. HP SFS is a production tested distributed parallel scalable file system designed to solve the I/O bandwidth challenge on large Linux clusters used in high-performance computing applications. It is based on the open source Lustre files system from Sun Microsystems. It is composed of software, hardware storage and service from HP. Come and attend this session to understand the advantages, the features and benefits of the HP solution SYS B12: HP Management solutions under Linux (Insight Control Environment for Linux, Cluster Management Utility) (OSLO) Level: Intermediate Speaker: Christine Perrin, EMEA ESS presales Abstract: There are several Linux Management solutions at HP: HP SIM, Insight Control Edition for Linux (ICE for Linux) and Cluster Management Utility (CMU). This session introduces each product, in which customer environments they best fit and what makes them different and unique and where they overlap. The key features of the latest versions will be presented, in order to understand why they are important and what are the relative strengths. The roadmap of each product will also be presented in order to have a clear view of what the future of these products will be. As a conclusion, this session will ensure that you select the right product, depending on your customer environment. Brief demos of the products will be given SYS B13: SWD Strategy Update – Roadmap and Future directions (Storageworks) Level: Advanced Speaker: Henk Wubbolt, EMEA ESS presales Abstract: This session is a very intense, very high pace overview of new and future storage technologies used within HP and the Storage Industry. In this session we discuss the HP Storage Vision and its position in the Storage Industry. We explore the current HP StorageWorks Division Storage Product Roadmaps and give an NDA update on new product futures of the HP StorageWorks Division. Next to that we explore some Current & Emerging Storage Technologies and discuss some Storage Industry Market Trends to come. SYS B15: MSA2000 Release V2 update – facts and specs (Storageworks) Level: Intermediate Speaker: Anne Messer, EMEA ESS presales Abstract: The new MSA2300fc (G2) is the latest addition to the MSA family of storage arrays. The session will cover the comparison to the G1 models as well as the latest and greatest for the MSA2000 family.


SYS B16: Benefits of SAS storage in a Bladed Environment (Storageworks) Level: Entry Speaker: Anne Messer, EMEA ESS presales Abstract: SAS storage? Like a SAN or not like a SAN? Like DAS or not like DAS? This session will dive into the benefits of SAS storage, especially in combination with HP BladeSystem. Includes demo SYS B17: ProLiant Storage Servers & AiO (Storageworks) Level: Intermediate Speaker: Hasan Sheik, EMEA ESS presales Abstract: This session will discuss the latest generation Windows Storage Server and its features and the roadmap of the HP StorageWorks entry level NAS space. The new Windows 2008 files serving features will also be touched upon. A Q&A will wrap it all up. SYS B18: Going to the Extreme – HP ExDS 9100 (Storageworks) Level: Intermediate Speaker: Dave Robinson, EMEA NAS sales Abstract: The new generation of Extreme Storage from HP. Technical details of the product and target use cases. SYS B19: New and exciting XP hardware & software features (Storageworks) Level: Advanced Speaker: Guenther Kraehling, EMEA ESS presales Abstract: XP Product update presentation covering newest features and roadmap information on hardware, firmware and software – new disk drive technologies, encryption, ThinProvisioning, External Storage and more … SYS B20: HP Storage Works Enterprise Library (Storageworks) Level: Entry Speaker: Bjoern Gierisch, EMEA ESS presales, Claude Cohen, Quantum Abstract: This session will give you an update on LTO tape drives, extended tape library architecture, Encryption with Secure Key Manager and implementation solution of enterprise libraries. SYS B21: Oracle Fusion Middleware / BEA Update for HP: Status of integration, product availability, benchmarks, roadmap (Industries) Level: Intermediate Speaker: Wolfram Ebel, EMEA ESS presales Abstract: With the former BEA products in the Oracle portfolio Oracle is #1 in the Middleware area. But what does it mean for HP and our joint customer base together with BEA? The presentation will cover Oracle’ s Middleware strategy, new product portfolio, how BEA is being integrated, a preview and the roadmap for Oracle Fusion Middleware 11g. The intention is to show the advantages and opportunities out of the BEA acquisition for HP as a partner and for our customers. SYS B22: Blade TCO Level: Intermediate Speaker: Brenda Batista, WW presales Abstract: IT Spending has permanently changed with the current economy. Customers will no longer invest without a tangible business reason to make the proposed investment a priority. Buyers are relying on us to help them; realistically size and configure their new infrastructure purchases and identify where costs can be streamlined. HP has TCO tools and Sizers to help.


Systems & Networking SYS B23: Technical Diagramming Using Microsoft Visio and the Visio Cafe Level: Intermediate Speaker: Trevor Foster, WW presales Abstract: Microsoft Visio productivity tips and tricks, drawing techniques, advanced shape features and more will be shown live in Visio by the actual shape developers of the HP Official Visio Collection. We will begin with a short PowerPoint presentation overview of the more common issues people face with Visio and the creation of Technical Diagrams. The remaining majority of the session will consist of live Visio diagramming demonstrations using the HP product shapes from the Visio Cafe. We will demonstrate how to create complex Solution Overview diagrams and Rack/Datacenter layouts using specific techniques to create them quickly and easily. At the end we will open the session into an interactive discussion with live Visio demonstrations of answers to attendee’s questions. Whether you are new to Visio or have worked with Visio for years, this session offers the opportunity to learn and interact with the shape developers and others who are using Microsoft Visio to create technical diagrams. Pre-requisite: level 2 – Practices: Tips, Tools, Techniques, How-To’s SYS B24: Storageworks Futures – Vision & discussion (Storagworks) Level: Advanced Speaker: Henk Wubbolt, EMEA ESS presales Abstract: TBD SYS B25: Brocade - The evolution of storage networking in the datacenter Level: Intermediate Speaker: JM Langlet, Brocade Abstract: In this session you’ll hear about Brocades strategy and technology direction, which will enable organisations to drive efficiency in IT Infrastructure, mitigate risk and lower costs. Topics will include: - Benefits from deploying 8Gb Fibre channel today. - ROI on consolidating SANs. - End to end technologies to guarantee SLA’s. - Why and how services like encryption and data migration are most efficient when hosted in the fabric. - Evolution of Storage Networking protocols. - Why the Brocade Data Center Fabric is the best path to integrate the FCoE protocol in the future? SYS B26: Intel - Understanding the Architecture and Technologies of Intel Nehalem Processors in New HP Proliant G6 Servers Level: Advanced Speaker: Dr. Feixiong Liu, Technology Manager for HP Servers, Intel EMEA Abstract: This session will provide you an insight to the Micro-architecture and platform architecture of Intel Nehalem/Xeon® 5500 processors and how key technologies work inside Nehalem CPUs to deliver Intelligent performance and excellent energy efficiencies. New technologies such as Intel Turbo Boost, Integrated Power Gating and Hyper-Threading will be explained and demonstrated with performance and power efficiency benchmarks. Moreover this session will also focus on the new memory-sub-system of Nehalem processor based platform to provide you a useful guidance on memory configurations.


Systems & Networking SYS B27: Intel Itanium® Processor Technology and Roadmap Update Level: Advanced Speaker: Dr. Feixiong Liu, Technology Manager for HP Servers, Intel EMEA Abstract: The momentum of Intel Itanium processors continues; the acceptance of Intel Itanium processor with end customers increases. This session will share with you some latest market data and business status of Intel Itanium processors. The key architecture values will be explained. The architecture and technologies of next generation of Itanium processor (code named Tukwila) will be presented. The Itanium processor roadmap will be updated. SYS B33: Brocade technologies: maximizing the benefits of server virtualization Level: Intermediate Speaker: JM Langlet, Brocade Abstract: This session will cover the technology available in Brocade SANs that enables efficient deployment of Virtual Servers. Topics will include:

• How to guarantee virtual machine SLAs ? • How to manage SAN security in a virtualized environment? • N-Port Id Virtualization - in-depth presentation on how NPIV works, how and where to use it. • What are the Brocade developments in partnership with virtualization solution like VMware and Microsoft

Hyper-v. • Benefits of latest features implemented in Brocade modules for C-class Bladesystems.

SYS B34: Qlogic - Best of both worlds – HP Simple SAN Connection with Transparent Router technology provides simplicity with sophistication Level: Intermediate Speaker: Petra Kaletova, HP SYS B35: Qlogic - Transforming Server and Storage connectivity into a competitive advantage Level: Intermediate Speaker: Petra Kaletova, HP SYS B36: AMD - Cost Effective and Power Saving AMD Solutions for x86/x64 Servers Level: Intermediate Speaker: Bernard Seite, AMD SYS B37: AMD - The AMD Opteron Innovations and Technologies in the HP Proliant Servers and Blades Level: Intermediate Speaker: Bernard Seite, AMD SYS B38: CISCO - Designing storage connectivity solutions utilizing FCoE Level: Intermediate Speaker: David Smith, HP Abstract: With all of the talk surrounding the evolution of storage connectivity and FCoE we will look into separating the hype from reality, and some sample design considerations when designing multi-protocol SANs. Some examples of phased approaches to implementing FCoE and when does it make sense. - 4Gb?, 8Gb?, FCiP?, iSCSI?, FCoE?, dispelling the myths and when to use which, can they co-exist effectively today? - SAN extension using FCiP, CWDM, DWDM, which is right for you? - Directions in storage connectivity: Examining the different technologies and approaches that are being introduced to enhance the today’s & tomorrows SANs


Systems & Networking SYS L1: Hands-on Lab – Virtual Connect configuration from scratch (ISS – Servers) Level: Intermediate Speaker: Lionel Jullien, Vincent Berger, EMEA ESS presales Abstract: This hands-on lab will cover the creation of a Virtual Connect Domain using the latest Flex-10 modules; you will connect the SAN and LAN cables to a Cisco/Brocade fabric, then create different Virtual Connect networks, configure server profiles for boot from SAN, and organize and play with the Flex-10 NICs and see the impact on the OS.


Virtualisation VIR B1: HP Integrity Virtual Machines V4.1 new features (Servers – BCS) Level: Intermediate Speaker: Francois Donzé, EMEA ESS presales Abstract: Presentation and live demos of the new features of the latest version of HPVM VIR B2: Introducing VSE for Windows and the new PVC OS Virtualization for HP Integrity Platforms (Servers – BCS) Level: Intermediate Speaker: Francois Donzé, EMEA ESS presales Abstract: Advanced virtualization technology enables your organization to move beyond consolidation and use virtualization to respond dynamically to the demands of your business. Which virtualization solution you should implement in your IT environment? PVC (Parallel Virtuozzo Container), one of the leading OS virtualization solutions provides when combined with Integrity servers running either Windows or Linux, an ideal solution for BI and DBs consolidation and for stacking multiple performance-sensitive mission critical workloads. Delivering within a single OS instance – higher levels of virtualization density, native- performance and manageability, and in addition it supports Microsoft Clustering. Moreover during this session we’ll explore HP Virtual Server Environment for Windows and the key benefits and tradeoffs of each partitioning and virtualization solution offerings for the Wintegrity environment and provide you insight in how to choose which of the virtualization technologies will be the most beneficial for better business outcome. VIR B3: Maximize your Data Centre utilization with NonStop virtualization capabilities (Servers – BCS) Level: Intermediate Speaker: Esther Sanchez, EMEA ESS presales Abstract: HP has been promoting an Adaptive Infrastructure vision for several years. The goal of this vision is to synchronize business and IT in order to be ready for change because nowadays, due to the way to do make business, it is critical that IT organizations become more agile and flexible, i.e. more adaptable to respond to changes very quickly. Virtualization is much more than the ability to pool and share resources. Within NonStop computing, it provides a dramatically improvement of the efficiency and availability of the business applications, optimize resource utilization – making sure that the entire solution is integrated – and reduces significantly IT operational costs, as NonStop architecture and OS brings a single view of a global infrastructure able to scale-up to more than 4000 blade nodes. Go beyond server consolidation and deploy a standard virtualization platform to boost your entire IT infrastructure with HP Nonstop servers. VIR B4: Managing Microsoft Hyper-V environment using HP tools (Servers – ISS) Level: Intermediate Speaker: Thierry Carpentier, EMEA ESS presales Abstract: HP has a set of new products and solutions to manage effectively a Microsoft Hyper-V based virtual environment. During this session, you will discover these products and how they can complement an existing Microsoft System Centre Virtual Machine Management environment. VIR B5: HP Virtual Desktop Infrastructure (VDI) (Servers – ISS) Level: Entry Speaker: Francois Donze EMEA ESS presales Abstract: After a brief introduction of the VDI benefits , this session presents the solutions of actual market players (Citrix, Vmware, Microsoft, HP), and their respective positioning. A generic project approach is depicted as well


Virtualisation VIR B6: Dealing with Virtualization on Linux System (OSLO) Level: Intermediate Speaker: Jean-Michel Argenville, EMEA ESS presales Abstract: In today’s business environment, enterprises are looking for virtualization to help them get the most out of their IT investments. This session introduces benefits provided by virtualisation. A demo overview of technologies used in linux environment (Xen, Citrix) will be given. VIR B7: SAN Virtualization Services Platform (SVSP) Overview (Storageworks) Level: Entry Speaker: Ralf Wiegert, EMEA ESS presales Abstract: “SAN Virtualization Services Platform (SVSP) offers the capability to virtualise multiple arrays (EVAs and other midrange 3rd party arrays) for central management, non-disruptive data migration, transparent failover with SyncMirror, Asynchronous Continuous Access, Business Copy, ThinProvisioning. This session will explain the concept and features of the current version SVSP 2.1 for users not familiar with SVSP” VIR B9: SAN Virtualization Services Platform (SVSP) in action – demo of SVSP features (Storageworks) Level: Entry Speaker: Ralf Wiegert, EMEA ESS presales Abstract: Live demonstration of the SVSP GUI and explaining in the GUI the technology and features of the overview session VIR B10: Introduction to HP LeftHand SAN solutions (Storageworks) Level: Entry Speaker: Tim Doering, EMEA ESS presales Abstract: Gain an overview of HP LeftHand’s SAN solution, the technology and its key features: Learn about a new, affordable storage solution that comes with built-in high-availability and an all-inclusive set of features you expect from traditional disk arrays. VIR B11: HP PolyServe SQL Consolidation (Storageworks) Level: Intermediate Speaker: Dave Robinson, EMEA ESS presales Abstract: An in depth look at the HP PolyServe SQL Consolidation product with specific customer examples and best practices. VIR B12: Vmware storage connectivity update (Storageworks) Level: Intermediate Speaker: Hansjoerg Maier, EMEA ESS presales Abstract: The HP storage portfolio spans over various storage arrays and controller architectures. Different additional features complement HP’s offering and provide features like “Dynamic Capacity Management” and “Thin Provisioning”. This session will provide an update on Vmware storage connectivity. VIR B13: Vmware disaster tolerant solutions (Storageworks) Level: Intermediate Speaker: Hansjoerg Maier, EMEA ESS presales Abstract: Vmware Site Recovery Manager (SRM) based on EVA or XP, manual DR failover utilizing Continuous Access, SAN virtualization services platform (SVSP) Synchronous Mirror capability – all these possibilities can be used to architect a disaster tolerant solution. This session will provide you an introduction into those solutions and let you understand the differences.


Virtualisation VIR B14: Virtualisation and Infrastructure service improvements in Windows Server 2008 R2 (Industries) Level: Intermediate Speaker: Tamer Salah, Microsoft Abstract: Windows Server 2008 R2 is the next release of the Windows Server platform. Building on the foundation of Windows Server 2008, this new release of Windows addresses many of the new problems that IT is attempting to solve today. Cost reduction is one area in which Windows Server 2008 R2 helps IT departments provide improved services within constrained budgets. Server consolidation using virtualization and advanced management is one of the scenarios in which Windows Server 2008 R2 and Hyper-V can assist organizations reduce both capital and operational expenditures. With the Live Migration and Cluster Shared Volume features in Windows Server 2008 R2, customers can now offer continuous availability yet enhanced agility as they provision virtualised workloads throughout the datacenter. In this session Microsoft will discuss the core infrastructure enhancements in Windows Server 2008 R2 including Active Directory, Failover Clusters and Hyper-V. VIR B15: Oracle in Virtualized Environment, support status and customer experience (Industries) Level: Intermediate Speaker: Bernd Menth, EMEA ESS presales Abstract: For a couple of years, the virtualization market is booming. We now have a sparkly market offering attractive and competitive solutions. Anyway, these innovations are facing the market adoption, the business decision and the technical limitations. In the presentation we will position the various software virtualization solution and their Oracle integration. This will cover the technical advantages, the support and certification issues and the licensing of the stacks. We will also present some customer implementations as example. Pre-requisite: basic knowledge of Oracle VM and VSE. VIR B16: Virtualization for SAP (HP VSE, Vmware ESX, Xen, Microsoft Hyper-V (SAP) Level: Advanced Speaker: Carsten Helmers, EMEA ESS presales Abstract: This session will cover virtualization options for prospects running SAP. SAP permits HP Virtual Server Environment (HP VSE) for virtualizing SAP environments and recently has certified Vmware, Novell SuSE, RedHat and Microsoft in the x86 industry-standard server space for SAP virtualization. There are a few dependencies and some parameters to take into consideration when an HP prospect starts this journey which will be discussed. The session will include demoing the capabilities of virtualization for SAP. Pre-requisite: Basic understanding of SAP architecture and sizing considerations VIR B17: Red Hat Virtualization for the Enterprise live demo - an introduction to KVM Level: Intermediate Speaker: Sherif Abdelgawad, Red Hat


Virtualisation VIR B18: VmWare - The Virtual Datacenter and VMware vCloud Initiatives Level: Intermediate Speaker: Richard Allen, Regional Alliance Manager, VMware Eastern Region Abstract: How companies benefit from cloud computing internally, and bridge to external clouds through a private cloud. This strategy is aimed at a more modern approach to delivering IT as a service, achieving the maximum efficiency and flexibility for businesses. VMware’s focus is on enabling our customers to run their datacenters as internal clouds and operate in a far more flexible and cost-efficient way. VMware Virtual Datacenter Operating System Initiative will accelerate customers down the virtualization path so that they can run their IT as an internal cloud service. The VMware next generation of products, which are currently in development, will be a new class of software that delivers on this strategy. And, as customers become cloud-enabled, they will have the flexibility to securely and efficiently expand their internal clouds to tap the resources offered by external service providers through our VMware vCloud Initiative. VIR B19: VmWare - Costs down, Performances up: Consolidate with Virtualization for real business gains Level: Intermediate Speaker: Richard Allen, Regional Alliance Manager, VMware Eastern Region Abstract: Are you looking for a better way to consolidate your IT environment and save money? The latest generation of VMware Virtual Infrastructure and the VMware vCloud initiative provide the answer. Learn how compute, storage, and networking can be optimized to enable more effective IT Consolidation and cost savings while improving the availability, security, and scalability of your environment. VIR L1: Hands-on HP Integrity Virtual Machines V4.1 (Servers – BCS) Level: Advanced Speaker: Francois Donze, EMEA ESS presales Abstract: Willing to surf the virtualization wave with HP Integrity Servers? During this workshop, students will be able to test the new features of HP Integrity VM version 4.1, including the creation of virtual machines, Online Guest Migration and much more. VIR L2: Hands-on Lab – Virtual Connect and Integrity Servers (Servers – BCS) Level: Advanced Speaker: Bernard Laforgue, EMEA ESS presales Abstract: Learn how to configure Virtual Connect for Integrity servers blades BL860c to make server substitution with automatic update of the boot entries Pre-requisite: Integrity servers MP ( management Processor) or iLO basics VIR L3: Hands-on Lab – Virtual Connect and Integrity Servers (Servers – ISS) Level: Advanced Speaker: Vincent Berger, Lionel Jullien, EMEA ESS presales Abstract: This hands-on lab will start from an already configured flex-10 Virtual Connect domain where the students will experiment deeply different hypervisor scenarios using the new Virtual Connect Flex-10 features. Pre-requisite: Integrity servers MP (management Processor) or iLO basics


Virtualisation VIR L4: Hands-on Lab – Managing Microsoft Hyper-V based Virtual Environment using VMM V3.6 (Servers – ISS) Level: Intermediate Speaker: Thierry Carpentier, EMEA ESS presales Abstract: HP has released a new version of ProLiant essential Virtual Machine Management (VMM V3.6) that includes the management of Microsoft Hyper-V based virtual environment. During this Workshop, you will “hands-on” VMM V3.6 new features. You will also discover and “hands-on” the Microsoft solution tool (System Center Virtual Machine Management) to compare and position the two products. Pre-requisite: HP-SIM, Virtualization concepts VIR L5: Hands-on Lab – Creating and managing virtual machines with HP Integrated XenServer Citrix (OSLO) Level: Advanced Speaker: Jean-Michel Argenville, EMEA ESS presales Abstract: Virtualisation is instrumental to data centre transformation and core to building your next-generation data centre. This workshop provides explanation and hands-on on how to install and generate virtual machines with HP Integrated Citrix XenServer product. At the end of the workshop, attendees will get a good knowledge on Citrix Xenserver pool of servers, on VM migration and how to dynamically allocate new resources like disks and networks to VM. VIR L6: Hands-on Lab – Showcasing HP LeftHand SAN solutions features & Hands-on (Storageworks) Level: Entry Speaker: Tim Doering, EMEA ESS presales Abstract: See how HP’s new iSCSI SAN solution is set up, managed and monitored – all through a single pane of glass. Covering first-steps as well as using enterprise-class features, you will learn and experience the ease-of-use by doing it yourself!


Sponsor keynote sessions SPS K1: AMD – Innovators for Industry Standard Servers Level: Entry Speaker: Gary Kerrison, AMD Abstract: How we can help you help your customers. AMD have been innovators in x86 for many years, identifying potential bottlenecks – and ways around them, and removing the limits to growth in to the enterprise. AMD have pioneered technologies when they are required, and when customers can see benefits.” SPS K2: Intel - Intelligent Server Solutions for a Down Economy Level: Entry Speaker: Ferhad Patel, Intel Director, Regional Market Development Abstract: The Intel keynote will document the benefits of investing in new technology despite tough economic environment. Intel will present proof points of new information technology investments which doubles the output and delivers return on investment after only 8 months. Specifically, Intel will present the amazing benefits of the new Intel Nehalem architecture which is now available in HP Proliant G6 series of servers. This new generation of Xeon server processors are producing incredible performance results while reducing power consumption. The result is a lot more for significant less.


Sessions per Business Unit Business Unit Session code Title

SCI SYS B10 High Performance scale out solutions with HP BladeSystem

SYS B11 Scale out data storage solutions with high performance Scalable File Share G3 based on the parallel opensource cluster file system Lustre 1.6

Industries APM B3 Oracle Database Machine and Exadata update

DCT B3 What’s new with Oracle RAC on HP platform?

INF B2 Sizing solutions for Oracle database and E.business suite

SYS B21 Oracle Fusion Middleware / BEA Update for HP: Status of integration, product availability, benchmarks, roadmap

VIR B14 Virtualisation and Infrastructure service improvements in Windows Server 2008 R2

VIR B15 Oracle in Virtualized Environment, support status and customer experience

Oslo SYS B12 HP Management solutions under Linux (Insight Control Environment for Linux, Cluster Management Utility)

VIR B6 Dealing with Virtualization on Linux System

VIR L5 Creating and managing virtual machines with HP Integrated XenServer Citrix

Others DCT B2 Orchestrating next generation datacenter with HP Insight Orchestration

SYS B9 Where does the new HP blade switch fit in the HP ProCurve Data Center strategy and roadmap?

SYS B22 Blades TCO SYS B23 Technical Diagramming Using Microsoft Visio and the Visio Cafe

SAP APM B4

Application Consolidation and SAP Business Suite Upgrades: the key business drivers for SAP in 2009

APM B5 HP-SAP Solutions for the Midmarket (Packaged solutions, Tools, Partnering)

VIR B16 Virtualization for SAP (HP VSE, Vmware ESX, Xen, Microsoft Hyper-V)

Servers – BCS APM B1 Migration of applications from PA-RISC to Integrity using ARIES, MITR and XPADE

APM B2 HP Intel/AMD based BladeSystem portfolio for IBM WebSphere SOA foundation

SEC B1 SRP V2 – Secure Resource Partition

SYS B3 HP-UX 11i v3 Update 0903: Maintaining Competitive Advantage & Driving growth

SYS B4 HP NonStop BladeSystem and NS2000: the future of continuous standard computing

VIR B1 HP Integrity Virtual Machines V4.1 new features

VIR B2 Introducing VSE for Windows and the new PVC OS Virtualization for HP Integrity Platforms

VIR B3 Maximize your Data Centre utilization with NonStop virtualization capabilities VIR L1 Hands-on HP Integrity Virtual Machines V4.1

VIR L2 Virtual Connect and Integrity Servers


Power & Cooling EGY B1 HP Rack & Power latest infrastructure solutions (new products and solutions)

EGY B2 HP Scalable Computing & Infrastructure – Power & Cooling Portfolio Update

Servers – ESS MGT B1 Insight Dynamics VSE for ProLiant & BladeSystem servers and VSE for Integrity servers

MGT L1 Hands-on Lab: Insight Dynamics VSE

SYS B1 Strategy for successful Sun to HP migrations

SYS B2 Strategy for successful IBM to HP migrations

Servers – ISS DCT B1 HP BladeSystem Matrix – an adaptive infrastructure you can buy

SYS B5 Competitive analysis of DELL and IBM blade infrastructure

SYS B6 Design your HP c-Class infrastructure with the new G6 BladeSystem servers

SYS B7 HP c-class BladeSystem : Storage and Networking interconnect update SYS B8 HP Virtual Connect / Virtual Connect Enterprise Manager update

SYS L1 Hands-on Lab – Virtual Connect configuration from scratch

VIR B4 Managing Microsoft Hyper-V environment using HP tools

VIR B5 HP Virtual Desktop Infrastructure (VDI)

VIR L3 Virtual Connect and Integrity Servers

VIR L4 Managing Microsoft Hyper-V based Virtual Environment using VMM V3.6 Storageworks MGT B5 All you need to know about the new EVA generation (EVA6400/8400)

MGT B7 Moving from a normal to a ThinProvisioning environment using XP disk arrays (Demo)

MGT B8 HP Scalable NAS revisited

MGT B9 SAN based encryption

MGT B10 VLS/D2D Product update – Positioning – Competitive

MGT B11 Deduplication and Low bandwidth replication on VLS and D2D

MGT B12 Managing heterogeneous storage environments with Storage Essentials – News SYS B13 SWD Strategy Update – Roadmap and Future directions

SYS B15 MSA2000 Release V2 update – facts and specs

SYS B16 Benefits of SAS storage in a Bladed Environment

SYS B17 ProLiant Storage Servers & AiO

SYS B18 Going to the Extreme – HP ExDS 9100 SYS B19 New and exciting XP hardware & software features

SYS B20 HP Storage Works Enterprise Library

SYS B24 Storageworks Futures – Vision & discussion

VIR B7 SAN Virtualization Services Platform (SVSP) Overview

VIR B9 SAN Virtualization Services Platform (SVSP) in action – demo of SVSP features VIR B10 Introduction to HP LeftHand SAN solutions

VIR B11 HP PolyServe SQL Consolidation

VIR B12 Vmware storage connectivity update

VIR B13 Vmware disaster tolerant solutions

VIR L6 Hands-on Lab – Showcasing HP LeftHand SAN solutions features & Hands-on


Sponsors DCT B6 Emulex – Delivering the connectivity building blocks for the Virtualised Datacentre

SYS B26 Intel - Understanding the Architecture and Technologies of Intel Nehalem Processors in New HP Proliant G6 Servers

SYS B27 Intel Itanium® Processor Technology and Roadmap Update SPS K1 AMD – Innovators for Industry Standard Servers

SPS K2 Intel - Intelligent Server Solutions for a Down Economy

APM B6 Oracle - Upgrading to Oracle E-Business Suite 12 on HP - Best Practices

SYS B25 Brocade - The evolution of storage networking in the datacenter

SYS B33 Brocade technologies: maximizing the benefits of server virtualization VIR B17 Red Hat Virtualization for the Enterprise live demo - an introduction to KVM.

VIR B18 VmWare - The Virtual Datacenter and VMware vCloud Initiatives

VIR B19 VmWare - Costs down, Performances up: Consolidate with Virtualization for real business gains

SYS B34 Qlogic - Best of both worlds – HP Simple SAN Connection with Transparent Router technology provides simplicity with sophistication

SYS B35 Qlogic - Transforming Server and Storage connectivity into a competitive advantage

SYS B36 AMD - Cost Effective and Power Saving AMD Solutions for x86/x64 Servers

SYS B37 AMD- The AMD Opteron Innovations and Technologies in the HP Proliant Servers and Blades

SYS B38 Cisco – Designing storage connectivity solutions utilizing FCoE Level: Intermediate

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