about young news consumers what every librarian … · 6/23/2018 · mixed methods study online...
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WHAT EVERY LIBRARIAN SHOULD KNOW ABOUT YOUNG NEWS CONSUMERS
Alison J. Head, Ph.D.Director, Project Information LiteracyAmerican Library Association Annual
June 23, 2018 | New Orleans
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IT'S THURSDAY
MORNING
Where will you get your news today?
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THE MODERN NEWS CONSUMER (PEW, 2016)
N = 4,654
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THE YOUNG NEWS CONSUMER (PEW, 2016)
N = 4,654
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INFOSEEKING
PRACTICES FOR NEWS
How do today's students find news and how does news
find them?
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MIXED METHODS STUDY
● Online survey (N = 6,047)
● Computational analysis (N = 932)
● Phone interviews (N = 40)
● "Way Forward" recommendations
● Open access report ~ Oct. 2018
● Support:
● ACRL
● Knight Foundation
● Harvard Graduate School of Education
N = 6,04711 US colleges; 6 high schools
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EARLY FINDINGS
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1. NEWS COMES FROM DISCUSSIONS,NOT ONLY FROM SOCIAL MEDIA
N = 6,047
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“Talking is the hallmark of democracy
and the news makes people talk
about important issues. Who would
speak for the community and
marginalized groups if the news
wasn’t present?
-university student
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2. SOCIAL MEDIA USAGE: BUT NEWS FROM SNAPCHAT?
N = 6,047
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“Snapchat is my go-to news source. If
a headline catches my eye then I
might read the story. I don’t really
have a news habit, I just check
randomly throughout the day or if I
see a notification come through.
-university student
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3. SELECTING NEWS THAT’SIMMEDIATE TO THEIR LIVES
N = 6,047
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4. HIGHLY GENDER-SPECIFIC DIFFERENCES IN NEWS SHARING
N = 708 retweets
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4. HIGHLY GENDER-SPECIFIC DIFFERENCES IN NEWS SHARING
N = 708 retweets
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5. POLITICAL MEMES AS "NEWS"?
82%Followed memes in the past week
33%Shared memes in the past week
N = 6,047
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“Political memes provide a humorous or
ironic fresh take on what’s going on...if
I can share something funny with
friends and make fun of what's going
on, that's nice and important — that’s
why I share.-university student
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“Visuals and memes are the most dangerous vehicles of mis- and disinformation.
- Claire Wardle, First Draft
“Combating Information Disorder.” Keynote: Claire Wardle, First Draft, Shorenstein Center for Social Sciences Librarians Boot Camp, Tufts University, June 1, 2018, https://tinyurl.com/ybclklzc
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REFRAMING CONTEXT AND MEANING
Satire Art
G7 Summit, June 11, 2018
“The moment that broke that broke the West...”Die Welt
“Others expect America to be their bank...”John Bolton, Natl. Security Advisor
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A WAY FORWARD IN AN ERA OF FACTUAL RECESSION
"Sheer amount of news is overwhelming"
68%
"News is necessary to democracy"
82%
"It's difficult to tell fake news from real news"
45%
What steps can truth workers take?● Librarians● Educators● Journalists
N = 6,047
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STAY TUNED Report Release: Oct. 16
What every librarian should know about young news consumers
Alison J. Head, Ph.D.,Director, Project Information Literacy, projectinfolit.orgAmerican Library Association Annual, June 23, 2018 | New Orleans | [email protected]
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SOURCES
PIL Publicationshttp://www.projectinfolit.org/publications.html
"How College Students Use the Web to Conduct Everyday Life Research,” Alison J. Head and Michael B. Eisenberg, First Monday, April 2011, vol. 16, no. 4, http://firstmonday.org/article/view/3484/2857
"The Importance of Truth Workers in an Era of Factual Recession," Alison J. Head and John Wihbey, Medium, April 8, 2017, https://medium.com/@ajhead1/the-importance-of-truth-workers-in-an-era-of-factual-recession-7487fda8eb3b
“Takis Metaxas: Separating Truth from Lies,” Alison Head and Kirsten Hostetler, Project Information Literacy, Smart Talk Interview, no. 27, 21 February 2017,http://www.projectinfolit.org/takis-metaxas-smart-talk.html
Related Research “From Schooled Skepticism to Informed Trust,” Barbara Fister. Inside Higher Education, February 27, 2018, https://www.insidehighered.com/blogs/library-babel-fish/schooled-skepticism-informed-trust
“Journalism, Media, and Technology Trends and Predictions: 2018,” Nic Newman, Digital News Project, Oxford University, June 2018, https://agency.reuters.com/content/dam/openweb/documents/pdf/news-agency/report/journalism-media-technology-trends-and-predictions-2018.pdf
“Know News White Paper: Engaging Across Allied Professions to Combat Misinformation,” L. Saunders, R. Gans-Boriskin, L. Hinchliff, et al., http://slis.simmons.edu/blogs/disinformation/white-paper/
“The Modern News Consumer,” Amy Mitchell, Jeffrey Gottfried, Michael Barthum, et. al, Pew Research Center for Journalism & Media, July 7, 2016,http://www.journalism.org/2016/07/07/the-modern-news-consumer/
“News Coverage of the Gulf Crisis and Public Opinion: A Study of Agenda-Setting, Priming, and Framing,” Shanto Iyengar and Adam Simon, Communication Research, June 1993, vol. 20, no. 3, pp. 365-383.
“The Science of Fake News,” David J. Lazar, Matthew A. Baum, Y. Benkler, et al., Science, March 9, 2018, http://science.sciencemag.org/content/359/6380/1094
“What Americans Know, and Don’t, about how Journalism Works,” The Media Insight Project, American Press Institute, June 11, 2018, https://www.americanpressinstitute.org/publications/reports/survey-research/what-americans-know-about-journalism/