About time Film Case

studyBy Bethany warner

About Time is a British romantic dramedy film revolving around time travel where a young man tries to change his past to have a better future

Cast choices • Domhnall Gleeson

• Rachel McAdams

• Bill Nighy

This is a mixture of British and American

Actors. Rachel McAdams is known for many

Extremely successful ‘chick flicks’ such as

The notebook, The Vow and mean girls this

Means she is well known and creates

establishment for the film. She has been in

Many good films creating a wide audience for

her fans.

- Domhnall Gleeson is an Irish actor who isn’t very well

Known this allows for a new fan base to be created and because

Many people don’t know him this means that he won’t have anyone that dislikes

His previous work therefore it wont stop them from seeing the film. He is most well

Known for his role as Bill weasley in the extremely successful harry potter series therefore

Fans of this may feel inclined to see ‘About time’ starring him.

- Bill Nighy is an English actor who became known around the world in 2003 for his critically acclaimed performance in Love Actually. Other notable roles in cinema include his portrayal of Davy Jones in Pirates of the Caribbean: Dead Man's Chest and Pirates of the Caribbean: At World's End, as well as Viktor in the Underworldfilm series. The film love actually is another British Rom com therefore will attract the same audience and hopefully become just as successful.

Trailer

• https://www.youtube.com/watch?v=T7A810duHvw

This gives the public a teasor of what will be included in the film. By releasing a trailer months before its release it allows for the audience to grow and build up anticipation for the release. The trailer creates a mass audience and tells the audience straight away if it appeals to them.

Film poster and promotional pictures This film poster is typical for a RomCom, it creates a happy atmosphere and suggests the film is going to be about Love. This immediately shows us it is going to be a predominantly female audience aim. On the front of the poster it says previous films the company of ‘working title’ have produced such as Love actually and Notting Hill this means that audiences who have previously enjoyed these films will possibly enjoy this newly released film.

This is an extra promotional image that has been released by the film company this gives the audience a sneak peak preview of the film and allows for a build up of anticipation. Also it shows a hashtag which suggests use of a social network opening the audience up to teenagers.

Distributor:• Studio –Working Title Films is a British film production

company, based in London owned by Universal Studios and Magnolia Pictures. The company was founded by Tim Bevan and Sarah Radclyffe in 1983.

Relativity Media LLC is an American full-scale film studio. It acquires, develops, produces, and distributes films and produces television programs

• Distributed by universal pictures: Universal Studios Inc., is an American motion picture studio, owned by Comcast through its wholly owned subsidiary NBCUniversal, and is one of the six major movie studios

Funding

• A mixture of British and American funding with a budget of $12 million

How will it be exhibited and exchanged

• It will be exhibited in the cinemas worldwide with different release dates it will be shown first in the UK then the US.

• Secondarily it will be put online to buy on Love film and Netflix also released on DVD for the audience to buy it creating a higher profit.