about the eco-challenge: objective · 2014. 9. 9. · • 3 editions (lima 2010, el salvador 2011,...
TRANSCRIPT
In 2009 PepsiCo and the Young Americas Business Trust (YABT) partnered to create the Eco-Challenge, a category of awards within the regional Talent and Innovation Competition of the Americas – TICAmericas. The Eco-Challenge is directed to helping young people, from Latin America and the Caribbean, to develop innovative business ideas to address environmental challenges.
The Eco-Challenge objetive is to identify ideas / social projects or business development, offering viable solutions to the follow Eco-Challenge Categories:
1. There are no environmental education materials for LAC students.2. Approximately 15% of the population in LAC does not have access to clean drinking water.3. A large number of rivers and clean water sources are contaminated.4. Approximately 15% of the population in LAC does not have access to water treatment.5. Your Eco-Challenge… (Participants are asked to identify and propose a solution to an environmental problem affecting their community).
About the Eco-Challenge:
Objective
Eco-Challenge 2012, Cartagena - Colombia
Eco-Challenge 2010, Lima - Peru
Eco-Challenge 2011, San Salvador - El Salvador
Eco-Challenge Finalist 2012, Cartagena - Colombia
• 3 Editions (Lima 2010, El Salvador 2011, Colombia 2012)• 27 countries represented in the three versions.
• 3.500 young participants.• More than 1,800 teams.
Best Videogame Creation of an educational video gameabout water conservation, destined toeducate the general public and theyouth about water scarcity,promote water conservation andsustainable use of natural resources.
Best Community Solution Development of an innovative andfeasible solution to provide safe drinking water to communities without access toa source of clean water and consumables.
“I would like to thank the Young Americas Business Trust (YABT) and the Organization of American States (OAS) for inviting PEPSICO to be part of the Talent and Innovation Competition of the Americas (TIC Americas) 2012, through the Eco-Challenge Competition. I have been constantly impressed by the commitment and enthusiasm shown by YABT these three years, and I am proud that PepsiCo can bepart of this initiative.” Luis Montoya, President, Latin America Beverages of PepsiCo.
BACKGROUND
Young Americas Business TrustEmail: [email protected]: +1 202 458 6452www.yabtlinks.netTwitter: @YABTs
www.ticamericas.netwww.pepsimundo.com
www.yabt.net
Contact
Release of the “BigTank” videogame “Best Videogame” Award Winners, Eco-Challenge 2010, Medellin- Colombia
Some Eco-Chellenges:
Eco-Challenge 1Create and promote an environmental culture through your business idea (example: recycling habits, education.)
Eco-Challenge 2Solve an environmental issue throughyour business (example: recycling, access to water.)
Luis Montoya, President Latin America Beverages of PepsiCoSan Salvador - El Salvador, 2011
Indra Nooyi, President and CEO of PepsiCo With the Finalist in the Expo, Cartagena - Colombia, 2012
2010Water Conservation Awards
2012Environmental Innovation Awards (2012)