about candy

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Introduction and portfolio of recent design and marketing by Candy, the creative services agency of Michael Lachowski.

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Page 1: About Candy
Page 2: About Candy

Candy is an ad agency in Athens, Georgia, founded and operated by Michael Lachowski in 1996 to meet two needs: an outlet for Michael to apply his visual and communication skills in the marketplace, and a vehicle to offer modern and genuine marketing solutions to businesses. Serving everything from small entrepreneurial startups to governmental agencies, Candy has proven over time that its images and messages are strong, viable, effective, affordable, original – and popular with clients and audiences alike.

Page 3: About Candy

Michael [email protected] Box 749, Athens, GA 30603706-549-0191candycreative.com

The Candy logo, designed in 1996.

The other side of Candy’s current business card.

Page 4: About Candy

A quick overview:Michael Lachowski graduated from UGA in art photography where he also studied graphic design, print making, installation art, drawing, color and film. He is an artist, photographer, the bass player in Pylon, a DJ, and a member of Athens Design Development.Candy has been a creative services agency since 1996, with forays as a DJ/electronic music record store, a clothing boutique, and the publisher of Young, Foxy & Free magazine.All of these interests and experiences inform and enhance the work that Candy offers.

Page 5: About Candy

A current photo project by Michael of the original Lamar Dodd School of Art building where he received a BFA.

Michael, Curtis, Vanessa & Randy of Pylon at 2004 show.

Bus shelter designed by Athens Design Development, 2007.

Page 6: About Candy

Candy’s services include:>logo and identity design>naming, tag lines, copywriting>integrated marketing>print design and sourcing>photography>web design and realization>packaging>stickers, t-shirts, collateral>PR>audio and motion pieces>direct mail design and send>outdoor, street, viral, blogAnd a third perspective between your business and your audience.Oh yeah, and we don’t imitate or use a template; Candy is all about inquiry into your needs, followed by a genuine solution.

Page 7: About Candy

Things we’ve produced:business cards

letterheadsenvelopesbrochureswebsites

email marketingdirect mail lists

photographsvideos

sloganspostcards

postersbillboardsradio ads

CD and album packaginglabel

viewbooksmaps

press releasest-shirtsbuttonsstickers

trade show boothspremiums

product labelsvehicle graphics

projected presentationssignagebannersdisplays

broadcast adsPDF’sfliers

bookletsdomain namesinterior designphone scripts

magazinesreceptions

guerilla marketingresearch

music programmingsynergy with other entities

Business types we’ve served:non-profitsstate governmentrecord companiesreal estate property salesnational franchise marketingcycling teams and cycling salesartists, musicianselectrical contractorrestaurants, bars, coffee shopslandscape architectsfilm festivalsauto dealershipfinancial serviceslocal governmenthealth care industryurban design/city planningmusic promotionbiomedicalbicycle rides and raceseye surgeonshunting lodgehome constructionmedical specialty associationhair salonshome buildersbankaudio/video installeroutdoor sports storespolitical campaignsinsurance agenciesother ad agenciescollege admissionsartisanspolitical action groupswinerycommercial contructionarts associationsclothing brands and boutiquesmobile advertising companyheath food grocerysyndicated radio programyoga studiosfilmmakersskateboard and surf shopsart galleriesveterinarianlaw firms… and more!

Page 8: About Candy

Some current projects at Candy:Drew Dekle Construction

website concept and designphotography

Drew Dekle Construction logobrochure design and print

Quality Property logo renovation and business card

Page 9: About Candy
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City Tomato

logo designbusiness card concept, design and print

Page 11: About Candy

Mental Health Association of Northeast Georgia

annual designposter designt-shirt design

postcard design and print

Page 12: About Candy

Keller, Crymes & DeMarcobusiness name change creativedomain name consultinglogo designpostcard design and printidentity suite designoutdoor sign designphotographymagazine ad designwebsite design

Page 13: About Candy
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Athens Research & Technology

Page 15: About Candy

legacy logo redesignbusiness card designwebsite design for Thrasher Designpostcard mailer design

Page 16: About Candy

Challenge of the Centuries bicycle ride

Page 17: About Candy

annual event graphicbrochure design and print

postcard designphotography

t-shirt designmailing service outsourcingwebsite design and hosting

wrist band design and sourcing banner design

print ad design

Page 18: About Candy

Oneta project naminglogo design

domain name consultingwebsite design

postcard design and printphotography

illustration outsourcingsite sign design

banner designprint ad design

Page 19: About Candy
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Jeff Stewart, Keller-Williams

Page 21: About Candy

business card design and printingproject name consultingcopywritingphotographymarketing piece design and printingdomain namewebsite design and hostingoutdoor signage

Page 22: About Candy

That was a peek at some recent Candy work – but you can stay up to date on our projects, our clients, and recommendations for business in the Candy blog. Read it at our website or subscribe to the RSS feed in your news reader. We also offer a weekly email update; sign up for it at our blog. And we want you to have a free Candy sticker – just send a request and mailing address by email or phone:[email protected] can wear a Candy t-shirt, available at our blog, $20. All of this good stuff is just practice for what we provide our clients!

Page 23: About Candy

Candy’s blog shows off our recent work, promotes our clients, and provides timely news-you-can-use for your business. Find it at http://candycreative.com.

We’ve given away thousands of Candy stickers over the years. Have you seen one? Get yours – just send your mailing address by email or phone.