aayenda_jewelry_catalogue_2014
TRANSCRIPT
ABOUT AAYENDA JEWELRY
Aayenda, meaning the ‘future’ in Dari, was launched by the not-for-SURȴW�)XWXUH�%ULOOLDQFH�_�$IJKDQLVWDQ�LQ�$XJXVW�������$D\HQGD�ZDV�designed by Afghan artisans in collaboration with award-winning international designers, Paul Spurgeon, Anna Ruth Henriques and $QQLH�)HQVWHUVWRFN��)XWXUH�%ULOOLDQFH�LV�VXSSRUWLQJ�$IJKDQ�DUWLVDQV�to form a jewelry co-operative, through which they will collaborate, GHYHORS�DQG�SURGXFH�WKH�$D\HQGD�FROOHFWLRQ�
This unique collection uses gold plated sterling silver and gold plated base metals and features Afghan lapis lazuli from the world’s ROGHVW�PLQHV��7KH�ȴQH�ODSLV�EHDGV�IHDWXUHG�LQ�PDQ\�RI�WKH�SLHFHV�DUH�KDQGPDGH�E\�DUWLVDQV�LQ�UXUDO�$IJKDQLVWDQ��7KLV�EHDG�PDNLQJ�EXVLQHVV�LV�PDQDJHG�E\�.KDOD�=DGD��D����\HDU�ROG�LOOLWHUDWH�$IJKDQ�ZRPDQ��ZKR�LV�WKH�LQVSLUDWLRQ�EHKLQG�RXU�SURJUDP��:H�KRSH�WR�LQFUHDVH�WKH�QXPEHU�RI�ZRPHQ�VKH�HPSOR\V�WR�RYHU������WKURXJK�WKH�VDOHV�RI�WKLV�MHZHOU\�EUDQG��$D\HQGD�//&�ZLOO�GRQDWH������RI�LWV�SURȴWV�WR�VXSSRUW�WKH�RQJRLQJ�VNLOOV�GHYHORSPHQW�RI�WKH�DUWLVDQV�DQG�WKH�HVWDEOLVKPHQW�RI�D�ODUJH��VDIH�DQG�SURȴWDEOH�MHZHOU\�EUDQG�IURP�$IJKDQLVWDQ�
54
$D\HQGD�-HZHOU\�XVHV�ODSLV�EHDGV�SURGXFHG�LQ�$IJKDQLVWDQ�� .KDOD�=DLQDE�UXQV�D�EXVLQHVV�LQ�KHU�YLOODJH�SURGXFLQJ�YHU\�ȴQH�
ODSLV�EHDGV��ZKLFK�IHDWXUH�SUHGRPLQDWHO\�LQ�WKH�FROOHFWLRQ�
76
KHALA ZAINABAGED 50
ȊΖI�Ζ�FDQ�PDNH�HQRXJK�PRQH\�IURPP\�EXVLQHVV�Ζ�ZRXOG�OLNH�WR�EXLOGD�VFKRRO�IRU�JLUOV�LQ�P\�RZQ�YLOODJH�7KDW�ZRXOG�EH�JRRG�ȋ
98
Product No: �Description Ellipse gold plated lapis
QHFNODFHStory Ellipse
Product No: �Description (OOLSVH�VLOYHU�ODSLV�QHFNODFH
Story Ellipse
Product No: 6Description Ellipse silver bracelet
Story Ellipse
Product No: 4Description Ellipse silver lapis earrings
Story Ellipse
Product No: �Description Ellipse brush gold plated
lapis earringsStory Ellipse
Product No: 7Description Ellipse silver earrings
Story Ellipse
Product No: 5Description Ellipse silver bracelet
Story Ellipse
Product No: 5ADescription (OOLSVH�VLOYHU���VWRQH�ODSLV�
ringStory Ellipse
ELLIPSE S TORY ELLIPSE S TORY
1110
LOTUS S TORY
Product No: ��Description /RWXV�VLOYHU�VDWLQ�QHFNODFH
Story /RWXV
Product No: ��Description /RWXV�VLOYHU�VDWLQ�QHFNODFH
Story /RWXV
LOTUS S TORY
Product No: ��Description /RWXV�EUXVKHG�JROG�
plated silver bangleStory /RWXV
Product No: ��Description /RWXV�EUXVKHG�JROG�
plated silver earringsStory /RWXV
Product No: ��Description /RWXV�EUXVKHG�VLOYHU�
earringsStory /RWXV
1312
Product No: ��Description Trapeze silver lapis
QHFNODFHStory Trapeze
Product No: ��Description Trapeze gold plated lapis
QHFNODFHStory Trapeze
Product No: ��Description Trapeze silver lapis
drop earringsStory Trapeze
Product No: ��Description Trapeze silver lapis stud
earringsStory Trapeze
Product No: ��Description Trapeze silver lapis
braceletStory Trapeze
Product No: ��Description Trapeze silver lapis bangle
Story Trapeze
Product No: ��Description Trapeze silver lapis ring
Story Trapeze
TR APEZE S TORY TR APEZE S TORY
1514
Product No: ��Description Seed brushed
gold 5 strand lapis QHFNODFH
Story Seed
Product No: ��Description 6HHG�ȴQH�PXOWL�VWUDQG�
lapis brushed gold QHFNODFH
Story Seed
SEED S TORYSEED S TORY
1716
Product No: ��Description 6HHG�ȴQH�ODSLV�EUXVKHG�
gold drop earringsStory Seed
Product No: ��Description Seed brushed silver multi
strand drop earringsStory Seed
Product No: ��Description Seed brushed gold multi
strand drop earringsStory Seed
Product No: ��Description 6HHG�ȴQH�PXOWL�VWUDQG�
braceletStory Seed
Product No: ��$Description Seed single strand
braceletStory Seed
SEED S TORY SEED S TORY
1918
Product No: ��Description 6HHG�ȴQH�ODSLV�JROG�
SODWHG�QHFNODFHStory Seed
Product No: ��$Description 6HHG�ȴQH�ODSLV�VLOYHU�
QHFNODFHStory Seed
SEED S TORYSEED S TORY
2120 21
Product No: ��$Description Seed brushed silver stud
earringsStory Seed
Product No: ��Description Seed brushed gold stud
earringsStory Seed
Product No: ��Description Seed brushed gold drop
earringsStory Seed
Product No: ��Description Seed brushed silver
braceletStory Seed
Product No: ��Description Seed brushed gold bracelet
Story Seed
SEED S TORYSEED S TORY
2524
JALI S TORY
Product No: ��Description Jali three ring
Story Jali
Product No: ��Description Jali stud earrings
Story Jali
Product No: ��Description Jali single ring
Story Jali
Product No: ��Description Jali drop earrings
Story Jali
Product No: ��Description Jali drop pendant
QHFNODFHStory Jali
JALI S TORY
Product No: ��Description Jali bracelet
Story Jali
2726
Product No: 44Description Mughul gold plated lapis
tip pendant (small)Collection: Moghul
Product No: 44ADescription Moghul silver lapis tip
pendant (small)Collection: Moghul
MOGHUL S TORY
Product No: 47Description Moghul gold plated lapis tip
earrings (small)Collection: Moghul
Product No: 45Description Mughul gold plated lapis
tip pendant (large)Collection: Moghul
Product No: 45ADescription Moghul silver lapis tip
pendant (large)Collection: Moghul
MOGHUL S TORY
Product No: 46Description Moghul gold plated lapis tip
earrings (large)Collection: Moghul
Product No: 46ADescription Moghul silver lapis tip
earrings (large)Collection: Moghul
Product No: 47ADescription Moghul gold plated lapis tip
earrings (large)Collection: Moghul
29
Product No: ��Description Zada gold plated button
braceletCollection: Zada
Z ADA S TORY
Product No: ��Description Zada lapis beads gold
plated single charm braceletCollection: Zada
Product No: ��Description Zada lapis beads gold
plated three charm bracelet
Collection: Zada
Product No: 54Description Zada gold plated button
drop earringsCollection: Zada
3130
Product No: ��Description =DGD�ȴQH�ODSLV�EHDGV�JROG�
SODWHG�VWDU�FKDUP�QHFNODFHCollection: Zada
Product No: ��Description =DGD�ȴQH�ODSLV�EHDGV�JROG�
plated star charm long QHFNODFH
Collection: Zada
31
Z ADA S TORY
3332
Product No: 57Description Zada gold plated
turquoise and lapis EHDGV�ORQJ�QHFNODFH
Collection: Zada
Z ADA S TORY
3534
Product No: 55Description Zada gold plated lapis
and turquoise braceletCollection: Zada
Z ADA S TORY
Product No: 56Description Zada gold plated
turquoise and lapis beads earrings
Collection: Zada
Product No: ��Description Zada brushed gold plated silver
lapis and turquoise bangleCollection: Zada
A AYENDA JE WELRY
3736
Artisans training in jewelry design, production and gem cutting in Jaipur; DV�SDUW�RI�WKH�)XWXUH�%ULOOLDQFH�WDLORUHG�program at India’s leading Jewelry and *HP�&XWWLQJ�ΖQVWLWXWH
3938
SURAYA SAMINAGED 21
“I want to teach and encourage RWKHUV�WR�OHDUQ��Ζ�EHOLHYH�WKDW�ZLWK�education comes the possibility of DQ�LPSURYHG�TXDOLW\�RI�OLIH�ȋ
4140
Product No: 64Description /DSLV�JROG�SODWHG�
round star studsCollection: Aayenda Jewelry
Product No: ��Description Turquoise cut star
studsCollection: Aayenda Jewelry
Product No: 65Description Turquoise gold plated
round star studsCollection: Aayenda Jewelry
Product No: ��Description /DSLV�FXW�VWDU�VWXGVCollection: Aayenda Jewelry
A AYENDA JE WELRY A AYENDA JE WELRY
Product No: 75Description Turquoise cut star
drop earringsCollection: Aayenda Jewelry
Product No: 76Description /DSLV�FXW�VWDU�GURS�
earringsCollection: Aayenda Jewelry
Product No: ��Description /DSLV�URXQG�GURS�
earringsCollection: Aayenda Jewelry
Product No: 74Description Turquoise round
drop earringsCollection: Aayenda Jewelry
4342
A AYENDA JE WELRY
Product No: ���Description Turquoise star with
turquoise bead hoopsCollection: Aayenda Jewelry
Product No: ���Description /DSLV�VWDU�ZLWK�ODSLV�EHDG�
hoopsCollection: Aayenda Jewelry
A AYENDA JE WELRY
Product No: ���Description /DSLV�FREZHE�HDUULQJVCollection: Aayenda Jewelry
Product No: ���Description Turquoise cobweb
earringsCollection: Aayenda Jewelry
Product No: ���Description /DSLV�VWDU�ZLWK�WXUTXRLVH�
bead hoopsCollection: Aayenda Jewelry
Product No: ���Description Turquoise star with lapis
bead hoops Collection: Aayenda Jewelry
Product No: ��Description /DSLV�GURS�ZLWK�ODSLV�VWDU�
earringsCollection: Aayenda Jewelry
Product No: ���Description /DSLV�GURS�ZLWK�WXUTXRLVH�
star earringsCollection: Aayenda Jewelry
4544
Product No: 65Description Turquoise circle and star
double ringCollection: Aayenda Jewelry
Product No: ��Description /DSLV�DQG�WXUTXRLVH�FLUFOH�
and star double ringCollection: Aayenda Jewelry
Product No: ��Description /DSLV�JROG�SODWHG�VZLYHO�
ringCollection: Aayenda Jewelry
Product No: 66Description /DSLV�FLUFOH�DQG�VWDU�
double ringCollection: Aayenda Jewelry
Product No: ��Description Turquoise gold plated
swivel ringCollection: Aayenda Jewelry
A AYENDA JE WELRY
Product No: ��Description Small turquoise stone
ringCollection: Aayenda Jewelry
Product No: ��Description /DUJH�ODSLV�VWRQH�
ringCollection: Aayenda Jewelry
Product No: ��Description Turquoise cut star ringCollection: Aayenda Jewelry
Product No: ��Description /DUJH�WXUTXRLVH�VWRQH�
ringCollection: Aayenda Jewelry
Product No: ��Description /DSLV�FXW�VWDU�ULQJCollection: Aayenda Jewelry
Product No: ��Description Small lapis stone ringCollection: Aayenda Jewelry
Product No: ��Description Turquoise round star ringCollection: Aayenda Jewelry
A AYENDA JE WELRY
Product No: ��Description /DSLV�URXQG�VWDU�ULQJCollection: Aayenda Jewelry
47
Product No: ��Description Small lapis star bangleCollection: Aayenda Jewelry
Product No: ��Description Small turquoise star
bangleCollection: Aayenda Jewelry
Product No: ��$Description /DUJH�ODSLV�VWDU�EDQJOHCollection: Aayenda Jewelry
Product No: ��$Description /DUJH�WXUTXRLVH�VWDU�
bangleCollection: Aayenda Jewelry
48
A AYENDA JE WELRY
Product No: ��Description Small lapis cut star
turquoise beads braceletCollection: Aayenda Jewelry
Product No: ��Description Small lapis cut star lapis
beads braceletCollection: Aayenda Jewelry
Product No: ��Description Small turquoise cut star
turquoise beads braceletCollection: Aayenda Jewelry
Product No: ��Description Small turquoise cut star
lapis beads braceletCollection: Aayenda Jewelry
49
Product No: ��Description /DUJH�ODSLV�FXW�VWDU�
turquoise beads braceletCollection: Aayenda Jewelry
Product No: ��Description /DUJH�ODSLV�FXW�VWDU�ODSLV�
beads braceletCollection: Aayenda Jewelry
Product No: ��Description /DUJH�WXUTXRLVH�FXW�VWDU�
turquoise beads braceletCollection: Aayenda Jewelry
Product No: ��Description /DUJH�WXUTXRLVH�FXW�VWDU�
lapis beads braceletCollection: Aayenda Jewelry
A AYENDA JE WELRY
5150
Product No: ���Description Small round lapis star
lapis beads braceletCollection: Aayenda Jewelry
Product No: ���Description Small round turquoise
star lapis beads bracelet
Collection: Aayenda Jewelry
Product No: ���Description Small round turquoise
star turquoise beads bracelet
Collection: Aayenda Jewelry
Product No: ���Description Small round lapis
star turquoise beads bracelet
Collection: Aayenda Jewelry
A AYENDA JE WELRY A AYENDA JE WELRY
Product No: ���Description /DUJH�URXQG�ODSLV�VWDU�
lapis beads braceletCollection: Aayenda Jewelry
Product No: ���Description /DUJH�URXQG�WXUTXRLVH�
star lapis beads bracelet
Collection: Aayenda Jewelry
Product No: ���Description /DUJH�URXQG�ODSLV�
star turquoise beads bracelet
Collection: Aayenda Jewelry
Product No: ���Description /DUJH�URXQG�WXUTXRLVH�
star turquoise beads bracelet
Collection: Aayenda Jewelry
5352
FERISHTA AZIZIAGED 29
“Now whenever I see something, I WKLQN�DERXW�PDNLQJ�D�GHVLJQ�IURP�LW��ΖI�Ζ�ORRN�DW�WKH�FXUYH�RI�DQ�DUFK��RU�HYHQ�D�GUHVV��Ζ�WKLQN�DERXW�KRZ�LW�FDQ�LQVSLUH�P\�MHZHOU\�GHVLJQ�ȋ
5554
Product No: ��Description Round lapis star lapis
EHDGV�QHFNODFHCollection: Aayenda Jewelry
Product No: ��$Description Round turquoise star
ODSLV�EHDGV�QHFNODFHCollection: Aayenda Jewelry
A AYENDA JE WELRY
Product No: ��Description Round lapis star
turquoise beads QHFNODFH
Collection: Aayenda Jewelry
Product No: ��$Description Round turquoise
star turquoise beads QHFNODFH
Collection: Aayenda Jewelry
A AYENDA JE WELRY
5756
Product No: ���Description /DSLV�FXW�VWDU�ODSLV�
EHDGV�QHFNODFHCollection: Aayenda Jewelry
Product No: ���Description Turquoise cut star
ODSLV�EHDGV�QHFNODFHCollection: Aayenda Jewelry
A AYENDA JE WELRY
Product No: ���Description /DSLV�FXW�VWDU�
turquoise beads QHFNODFH
Collection: Aayenda Jewelry
Product No: ���Description Turquoise cut star
turquoise beads QHFNODFH
Collection: Aayenda Jewelry
A AYENDA JE WELRY
5958
A AYENDA JE WELRY
Product No: ���Description Round lapis star
QHFNODFHCollection: Aayenda Jewelry
Product No: ���Description Round turquoise star
QHFNODFHCollection: Aayenda Jewelry
Product No: ���Description /DUJH�ODSLV�FXW�VWDU�
QHFNODFHCollection: Aayenda Jewelry
Product No: ���Description /DUJH�WXUTXRLVH�FXW�
VWDU�QHFNODFHCollection: Aayenda Jewelry
A AYENDA JE WELRY
6160
A AYENDA JE WELRY
Product No: ���Description Small lapis cut star
QHFNODFHCollection: Aayenda Jewelry
Product No: ���Description Small turquoise cut star
QHFNODFHCollection: Aayenda Jewelry
Product No: ���Description Reverse cobweb lapis
QHFNODFHCollection: Aayenda Jewelry
A AYENDA JE WELRY
63
A AYENDA JE WELRY
Product No: ���Description /DSLV�DQG�WXUTXRLVH�
octagon pendant QHFNODFH
Collection: Aayenda Jewelry
6564
Product No: ���Description /DSLV�RFWDJRQ�SHQGDQW�
QHFNODFHCollection: Aayenda Jewelry
A AYENDA JE WELRY
Product No: ���Description /DUJH�ODSLV�VWDU�
QHFNODFHCollection: Aayenda Jewelry
Product No: ���Description /DUJH�WXUTXRLVH�DQG�
ODSLV�VWDU�QHFNODFHCollection: Aayenda Jewelry
A AYENDA JE WELRY
6766
Product No: ���Description /DUJH�ODSLV�DQG�
turquoise star QHFNODFH
Collection: Aayenda Jewelry
A AYENDA JE WELRYA AYENDA JE WELRY
Product No: ���Description /DUJH�ODSLV�VWDU�FKXQN\�
QHFNODFHCollection: Aayenda Jewelry
Product No: ���Description /DUJH�WXUTXRLVH�VWDU�
FKXQN\�QHFNODFHCollection: Aayenda Jewelry
6968
Product No: ���Description )LQH�ODSLV�DQG�
turquoise beads star QHFNODFH
Collection: Aayenda Jewelry
A AYENDA JE WELRYA AYENDA JE WELRY
Product No: ���Description /DUJH�ODSLV�DQG�
WXUTXRLVH�VWDU�FKXQN\�QHFNODFH
Collection: Aayenda Jewelry
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