a2 research planning_2011-12 presentation slides
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A2 MEDIAA2 MEDIA STUDIESSTUDIES
ADVANCED PORTFOLIOADVANCED PORTFOLIO
RESEARCH & PLANNINGRESEARCH & PLANNING
CENTRE NO: 11049CENTRE NO: 11049
ST FRANCIS XAVIER COLLEGEST FRANCIS XAVIER COLLEGE
My name is Adeola LasoyeMy name is Adeola Lasoye
Candidate No:1386Candidate No:1386
My main portfolio project is:My main portfolio project is:
a teaser trailera teaser trailerwith 2 ancillary projects:with 2 ancillary projects:
film posterfilm poster& film magazine& film magazine
The genre(s) of my main project is:The genre(s) of my main project is:
• The genre is urban action
• and the title is Bloodline.
• and the target audience is 15- 21 year old students, males and females of mainly the ethnic minority.
So I have researched as follows:So I have researched as follows:
• Model 1: Takers • Model 2: 4.3.2.1
What I learned from this was…..What I learned from this was…..(develop as required)(develop as required)
• Design aspect 1 • Design aspect 2
For my main project….For my main project….
• the target audience is……..
• and here is how I arrived at this conclusion:
Target Audience
• Here is an image of how I imagine a typical member of my target audience.
• Their characteristics are:
• Fun
• Adventurous
• Knowlegeable
• Loyal
What I learned from audience feedback about What I learned from audience feedback about planning my main taskplanning my main task
Here are 4 original photographs for Here are 4 original photographs for the newspaper or storyboard……the newspaper or storyboard……
I modified each photograph; here is I modified each photograph; here is the original next to the final version: the original next to the final version: • Raw 1 • Final 1
• Here is how I changed the photograph and why
And the second one: And the second one:
• Raw 2 • Final 2
• Here is how I changed the photograph and why
And the third one: And the third one:
• Raw 3 • Final 3
• Here is how I changed the photograph and why
And the last one: And the last one:
• Raw 4 • Final 4
• Here is how I changed the photograph and why
What I learned from audience What I learned from audience feedback about my main taskfeedback about my main task
Professional Model 1 for Ancillary 1
• Model 1 • What I have learned
Professional Model 2 for Ancillary 1
• Model 2 • What I have learned
This is my ancillary task 1This is my ancillary task 1
• (print or hyperlink) • This is how it appeals to target audience
This is how key concepts link main This is how key concepts link main task and ancillary task 1task and ancillary task 1
• Narrative
• Genre
• Representation
What I learned from audience What I learned from audience feedback about ancillary task 1feedback about ancillary task 1
Professional Model 1 for Ancillary 2
• Model 1 • What I have learned
Professional Model 1 for Ancillary 2
• Model 1 • What I have learned
This is my ancillary project 2This is my ancillary project 2
• (print or hyperlink) • This is how it appeals to target audience
This is how key concepts link main This is how key concepts link main task, ancillary tasks 1 and 2task, ancillary tasks 1 and 2
• Narrative
• Genre
• Representation
What I learned from audience What I learned from audience feedback about ancillary task 2feedback about ancillary task 2
Changes made in the re-draft of main task
Changes made in the re-draft of ancillary task 1
Changes made in the re-draft of ancillary task 2
How my 3 products work together to appeal to target audience
• Target audience (reception theory)
• Generic characteristics
• Narrative structure
• Representational issues (gender, age, etc)
Links back to evaluation and blog
• Insert hyperlinks