a take on future group
TRANSCRIPT
A Take on Future Group
-Retail management
- Presented by:
- Rohit Jain
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
About the
Company
Future Group
16 million square feet of retail space
Serve customers in 95 cities across the country
30000+ employees
300 million customers walk into our stores each year
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
Deliver, Everything
Everywhere,
Every time for,
Every Indian Consumer
In the most profitable manner
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
The Companies
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
Geographic
Demographic
Psychographic
Behavioral
Segmentation
Product Mix
Future group
Retail Services Finance Partnership
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
Product Length of RetailRetail
Lifestyle
Central
Planet sports
Home town
Value
Big bazaar
Food bazaar
E-zone
Aadhar
Digital
Future bazaar.com
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
Best Private Brands
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
STRENGTHS WEAKNESS
THREATSOPPORTUNITIES
SWOT
Changing consumer
preferences
Fluctuating demand and
seasonality
Crowd management
Not favourable retail policies
in the country
Country risks slows down
the pace of growth.
Huge number of global
competitors
Pan India Presence
Huge Employee strength
Growing potential towards E-
commerce
Logistics and infrastructure
excellence
Opportunity to expand in
other countries
Tie up with international
brands
Developing organized
retailing in India
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
Problems to deal with
! Price sensitive market
! Undeveloped organised retail
! Changing taste and preference
! Growing competition
! Emerging E-commerce
! Seasonality and fluctuation
! Crowd management
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
Recent Game Changers
Association with Nilgiri Chain
Association with Bare and Rig III markets
Ties Ups with SAP Company
Tie up with Amazon
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
Suggestions
Aggressive Global expansion strategy
Expansion in rural markets
Leverage association with amazon for strengthening online
presence
Better CRM
Future Group About the company Segmentation Product mix SWOT SuggestionAt Present
