Designs your future drive

Automobile Industry

Trend in Automobile Industry

Economic Times Economic Times 10 August 201410 August 2014

Parameters Value

IMPORTANCE TO ECONOMY

Market size

Rs 4,10,000-crore

Share in National GDP 6%

Share in Manufacturing GDP 22%

Passenger car growth rate 2.5%

1970Maruti history begins

November16,1970Maruti technical service private limited.

June 1971“MARUTI LIMITED”

February 1981 Maruti Udyog limited

74% of the company was owned by the Indian Government, and 26% by Suzuki of

Japan.

Joint venture agreement (JVA)is signed between Maruti Udyog Ltd

and Suzuki of Japan

1983 &1998 Maruti 800 released

2000 First company launched call

center

933933 Dealership Dealership

666 666 Town & citiesTown & cities

3053 3053 Service StationService Station

At every At every 3030 km km

Increase Increase toto

42004200At every At every 2525 km km

MUMBAIMUMBAI15 service station 15 service station

all over Mumbai.all over Mumbai.

21.8%2012 Growth Rate

Maruti Suzuki Customer Care services

• First Free Service• Second Free Service• Third Free Service• Paid Service• Warranty • Accident or Express service

After sales serviceWarranty

1st service :45-60days or 1000-1500 kms whichever is earlier

2nd service :90-120days or 5000-5500 kms whichever is earlier

3rd service:210-240days or 10000-10500kms whichever is earlier

Extended warranty

Option I - 3rd year or upto 60,000 Kms, whichever is earlier

Option II - 3rd & 4th year or upto 80,000 Kms, whichever is earlier

Maruti Suzuki Insurance

• Quality repairs at authorized dealer workshops

• Dealer assisted towing facility• Easy transfer of no-claim bonus• Instant policy issuance

Maruti AutoCard

• 4% value back and much more• Exclusive discounts on car exchange• Exciting rewards on car referrals• Complimentary gift vouchers• Fuel surcharge waiver of 2.5% across all petrol

pumps

Customer Service Index in India 2013Customer Service Index Ranking

JD Asia PacificJD Asia Pacific

•http://www.marutisuzuki.com•http://overdrive.in/news/maruti-suzuki-tops-customer-satisfaction-with-dealer-service-says-survey/

•http://www.autobytel.com/auto-news/10-free-new-car-maintenance-programs-106370/

•http://economictimes.indiatimes.com/industry/auto/automobiles/how-the-top-eight-carmakers-fared-in-the-past-two-years-of-agonizing-auto-sector-slowdown/articleshow/39959517.cms

Bibliography