a start upper story

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    A startupperstory

    few hints based on a short andincomplete experience in the startup

    eld.

    ByAntonio Scribano

    Trieste May. 8th- 9th of May !"#$

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    he restarter %!"##&

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    'here to (o)

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    *i++a box,

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    lamp out of a pi++a box)

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    ore sills needed %#/&

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    ore sills needed %!/&

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    ore sills needed %//&

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    orin( from remote

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    et1s de2elop a M34

    Manufacturin(partner

    A brand A concept

    DIY

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    om prototypes to product

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    More than 67

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    ore than ust sharin(

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    ore than ust sharin(

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    The result

    Manufacturin(partner

    A brandA concept DIY+ share

    + open source

    A product

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    ricin( missin(

    S:;* # S:;* ! S:;* /

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    ricin( missin(

    S:;* # S:;* ! S:;* /25,00 100,00 40,00

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    The result

    Manufacturin(partner

    A brandA concept DIY+ share

    + open source

    A product

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    t1s test it in real life %!"#!&

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    he outcomes

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    oincidences

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    ama 71m on T=

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    Meet M3A

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    ow fundin(s wors

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    business is a complex thin(

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    siness > ris ? uncertainity

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    siness > ris ? uncertainity

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    ntrepreneurship

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    5ailure

    99.99999999999%%ris of failure&

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    est your ideas

    Do-Learn-P!ot

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    tart pitchin(

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    etworin(

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    oals

    #& nd fundin(s!& Test the product and its pricin(/& Cnderstand more about our followersD&

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    hat1s the campai(n about)

    A beautiful cardboard LEDlamp you can buy or do-it-

    yourself

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    hat1s the campai(n about)

    A beautiful cardboard LEDlamp you can buy or do-it-

    yourself

    The rst Italian companyfunded through a Crowdfundingcampaign

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    The 2ideo

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    he end of the campai(n

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    undin( the company

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    ality E what1s in your mind

    (en feb mar apr ma("

    $""

    #"""

    #$""

    !"""

    !$""

    Sales%expected&

    Sales %reality&

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    ality E what1s in your mind

    (en feb mar apr ma("

    ".$

    #

    #.$

    !

    !.$

    Sales

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    A3@5 6esi(n Award %!"#/&

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    t1s try a(ainF 5uorisalone

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    rd times a(ain %but eep calm&

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    ryin( to switch

    b d

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    3onceptboard

    3 b d

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    3onceptboard

    T h l

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    Tae the apple

    b ild

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    ow to build a team

    Antisocial

    Social

    3reati2e

    @xecutor

    t t i l f t l

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    tutorial for us to learn

    i G %!"#D&

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    enin( an oGer %!"#D&

    #&Match tar(et price

    !&3reate room for ne(otiation

    /&Set some boundaries and rules

    S l M t i l

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    ome Sales Material

    t b d i %b l &

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    et boundaries %be clear&

    * h,

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    *ush,

    "ascopton #P$ 1 #P$ 2

    "ascprcn

    I& prce 'oo(s hh -) pay

    *thn a *ee(, *e !eyou a scount

    I& 10 are too any -)

    pay *thn a *ee(, *e'et you uy 5

    H#8."" H#I.$" H#8.""

    H!"."" H#8.$" H!".""

    H#8."" H#I."" H#8.""

    H!"."" H#8."" H!".""

    t1 t t it, %Bli f &

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    t1s test it, %Blicfan(&

    ll t il dd % i d&

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    llect e-mail addresses %(amied&

    b h

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    ome bac home

    t1s test it, %:;M7 a(ain&

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    t1s test it, %:;M7 a(ain&

    new product)

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    new product)

    ondon Meetin( %!"#$&

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    ondon Meetin( %!"#$&

    "!octambula

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    "!octambula

    omponents

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    omponents

    circuit out of Tetra*a

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    circuit out of Tetra*a

    o wires no sensors

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    o wires no sensors

    o wires no sensors

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    o wires no sensors

    5lat to /6

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    5lat to /6

    ol2in( 5attelo,1s concept

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    ol2in( 5attelo, s concept

    Beautifully design products

    you can buy or do-it-yourself

    ur aim is to redene the

    meaning of waste! through the

    study and comprehension of

    materials and processes already in

    use for other products"

    2ol2e the brand

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    2ol2e the brand

    *laaaaaaaaan,

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    *laaaaaaaaan,

    hat1s next)

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    hat s next)

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    T:@ @6,Than you for your attention

    hope this was useful

    antonioJfattelo.comit.linedin.cominantonioscribanowww.fattelo.com