a quick guide to kickstarting retail innovation
TRANSCRIPT
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© 2015 – STRICTLY CONFIDENTIAL – Red Ant®
Kick-Starting Retail InnovationInnovation is hard…retail innovation is harder.
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Innovation is hard…retail innovation is harder Disrupting BAU and roadmaps is hard Lots of silos, integration slow and
expensive Tracking results across touch points is
inconsistent Skillset mismatches Remnants of waterfall Internal resourcing and ownership
issues complicate projects ROI is king Fear of failure
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So how do we fix it?
Process or technology?
It needs to be a combination of both, but here we will focus on the tech…
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Technology Solutions
Flow based programming Plug & Play integrations Visual development Analytics Full Stack cloud services
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Flow-Based Programming
Break monolithic systems into small, discrete components
These Lego blocks can be endlessly reconfigured, re-used and scaled
Each block is self-sufficient, self-documenting and self-dependent
Everything is a workflow Development, amends, upgrades, and
maintenance are all transformed
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Plug and Play Integrations
Most retail journeys share the same concepts– Products, orders, customers, payments,
stock etc. etc. Most retailers share the same systems Drive towards pre-certified integrations Consistent internal data means
integrate once, use many Faster TTM, lower risk, more time for
innovation Create semi-permanent pilots
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Visual Development – From This…
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To This…
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Visual Development
Easy for everyone to understand Promotes user-centric thinking at all
levels Encourages simpler solutions Reduces specification errors Promotes experimentation
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Analytics
Easy to divert flows into metrics Self-organising dashboards More chance of ROI Know when to change tack Reassure nosey stakeholders
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Full Stack Cloud Services
Cheap and scalable Encourages continuous deployment Physical and psychological break from
BAU Fix things faster
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These Ideas Might Be Familiar
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Putting it into practice with HalfordsWorld-first Click and Collect solution delivered in two months
A fully connected click-and-collect service, based on tablets, phones, fixed displays and smartwatches
Zero-touch integration using RedConnect to bypass legacy EPOS system
Added value services included mid-project Live analytics dashboards for all key
metrics Full end-to-end solution Eliminates 3 sheets of paper per order and
drives staff efficiency
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Thank You
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The enterprise development platform-as-a-service for creating the next generation of connected customer experiences. Sign up for free at:
www.redconnect.io
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Contact
11th Floor, 240 Blackfriars Road, London, SE1 8NW
www.redant.com
+44 (0)845 459 3333
© 2015 – STRICTLY CONFIDENTIAL – Red Ant®