A NEW EUROPEAN YOUTH PORTALFOR A NEW GENERATION

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YOUTH POLICY

8 fields of action Education & training Employment & Entrepreneurship Voluntary activities Participation Social inclusion Health & Well-being Creativity & Culture Youth and the World

Cross-sectoral approach Structured dialogue Youth work Evidence based policy

making

EU YOUTH STRATEGY 2010-2018

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POLICY MANDATE

Treaty on Functioning of European Union

Article 165

"Union action…shall be aimed at encouraging the participation of young people in democratic life in Europe"

Council Resolution on a Renewed Framework for European Cooperation in the Youth Field

27 Nov. 2009

“The Commission will revise the EU Youth Portal and promote greater outreach to young people. ” 

Council Resolution on Youth Participation

19 May 2011

“Restructure the European Youth Portal in line with young people's needs for easy access to information.”

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Members of European Parliament

MEP Brantner - Proposal for a pilot project on a Youth Platform“ A way to connect for young activists …directly with other

young people interested in the same area in other European countries is lacking. (…) In order to connect European young people active in civil society, it is necessary to have a safe, non-commercial internet platform. ”

MEP Løkkegaard - Proposal for a pilot project on Digital Youth “ Support the creation of a digital youth platform where young

people across national borders can communicate on their own terms on specific challenges that concern young people today. ”

Young People

Structured Dialogue Conclusions, European Youth Week 2011

"Structured Dialogue with young people should be made more visible on the internet/social media."

POLICY EXPECTATIONS

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USER EXPECTATIONS

New generation: new opportunities

Evolution of web technologies

Change of ways Internet is used by young people

Emergence of social media

USER PERSPECTIVE

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THE EUROPEAN YOUTH PORTALBUILDING ON SUCCESS

INTEREST

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EYP STAKEHOLDERS

Youth Politicians

Civil servants

Youthorganisations

European Youth Portal

Informationproviders

YouthWorkers

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GOALS & OBJECTIVES

New look and feel

Visually & functionally attractive

Quality information

Easy access

Search engine

Online participation

Structured dialogue online

Interactive online community

Social media features

12 000 young people already

involved off-line

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User generated content Online opinion sharing

Facilitation

Frame and animate the debate

Moderation

Prevent inadequate content

COMMUNITY MANAGEMENT

Forums Webinars Voting Blogs

Comments Polls Multimedia

walls

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A UNIVERSE OF OPPORTUNITIES

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Languages

navigation framework and Europe-wide content in all languages (EU+

Turkish, Icelandic and Norwegian)

National content in official language(s) of the country and English

user generated content translated translated on the fly

Technical support

standard functionalities of content management system DRUPAL

Tailor-made applications for specific needs

Security and privacy

Regulation on the processing of personal data/protection of privacy in

the electronic communications sector

Dedicated editorial policy/privacy statement

REQUIREMENTS

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TIMELINE

Three phases:1. EYP 2.0: new look & feel

Theming Frequent update Icons and images Search engine

2. EYP 2.1: Structured dialogue & EU volunteering on-line

3. EYP 2.2: enhanced social community related functionalities

Release in first quarter 2012

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QUESTIONS FOR DEBATE

INVOLVEMENT OF MEPs?

WHAT DO USERS WANT?

WHAT LANGUAGES?

SECURITY & PRIVACY?

LINKS WITH COMMERCIAL SOCIAL MEDIA?