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Post-graduate Research Centre for Industrial Design

OPEN DESIGN SCHOOL

1 | Gujarat Technological University (GTU) (http://www.gtu.ac.in/) |

|GTU Innovation Council (GIC) (http://www.gtuinnovationcouncil.ac.in) | |Contact: [email protected]; [email protected]; [email protected]|

A concise Report on-

“Industrial shodh Yatra (ISY) 2015 for final year projects

(IDP/UDP) based on Design Thinking methodology”

Date: 28th May- 31th May 2015

Venue: 126, ACPC Building,

GTU Innovation Council (S4-CiC3), L.D. Engineering College, Ahmedabad

Student Start-up Support

System (S4)

Gujarat Technological

University

(GTU), Ahmedabad

GTU Innovation Council (GIC)


OPEN DESIGN SCHOOL



Background –

Innovation at Universities, where the learners & researchers and laboratories & workshops

have no contact with the real world is very difficult; at the same time Innovation cannot

occur at industries, which have no active interaction with Universities. Our industries had

not benefited from research at Universities and the two have not yet been able to come

together in any meaningful way, in spite of all the efforts during the last several years. Final

Year projects are the capstone of engineering education. After going through technical

subjects during six semesters in degree engineering, the young brains have the necessary

background and have learnt how to acquire technical knowledge for solving real life

challenges. The work on the Final Year project helps a student integrate the knowledge,

from various courses that he/ she has studied, for solving a problem. GTU wants the projects

to be socially relevant and/or to be able to meet industry’s requirements. To cope up with

the Industrial revolution done in last two decades and to make students aware with the

latest Industrial practices, GTU has revised its curriculum very meticulously with integrating

Design Thinking Methodology. Design Thinking is a Human centred process to solve real life

challenges.

GTU’s Centre for Industrial Design (OPEN DESIGN SCHOOL) is engaged in introducing design

driven innovation at GTU. With this objective in mind, GTU has introduced a very new,

innovative - Design Engineering subject in 3rd semester, it is a first of its kind initiation in

Indian Education System. A strong 6-semester spine of Design Engineering has been

included in the syllabi. To move a step forward in this direction GTU’s Centre for Industrial

Design (OPEN DESIGN SCHOOL) has conducted a series of seminars/workshops to sensitize

the design driven innovation intervention for 3rd and 4th semester and created a framework

for the same. 22 Faculty Development programs (FDP) were organized in the academic year

2014-15. In all, 1500 faculty members have been trained for Design Thinking methodology

from approx. 115 Engineering colleges and 20 different Engineering disciplines throughout

Gujarat state.

From the academic year 2015-16, final year projects (IDP/UDP) also has refined with the

inclusion of Design Thinking Methodology along with whole Innovation value Chain. To

spread awareness of the same two day orientation workshop on “Rejuvenating GTU

Innovation Club activities and thorough implementation of IDP/UDP framework” was held

on 15th -16th May 2015. In which, GTU Innovation Club coordinators of every affiliated

colleges have participated and self-lessened the whole Innovation Value Chain being added

in the final year projects. After this orientation workshop, GTU Innovation Council has

organized four day workshop on “Industrial ShodhYatra (ISY) 2015 for final year projects

(IDP/UDP) based on Design Thinking methodology” was organized between 28th to 31st May

2015 to help all colleges to consolidate Summer ShodhYatra for scouting of problem and 16


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trained faculty members in Design Thinking were selected among the 1500 faculty members

for Industrial ShodhYatra.

The aim of this FDP was to validate the process and to give guidelines for 7th semester

students for proper define the problem statement after various brainstorming and

discussion sessions through industry visit.

Day 1: 28th May 2015, 10.30 AM onwards

First day was started with eagerness among the participants about the ISY 2015. After

registration, all 16 participants were divided into 4 teams irrelevant of their branch, so now

team has interdisciplinary partners. Prof. Gagandip Singh Khanduja, GTU Design Team has

briefly introduced the four days session flow of activities and also discussed the whole

IDP/UDP phases.

Prof. Karmjitsinh Bihola, GTU Design Team has clarified the concept of Industrial

ShodhYatra in detail with the relevance of Design Thinking Methodology. Also various tools

and techniques such as Observation through AEIOU framework, Empathy Mapping, Ideation

and some interview techniques were introduced to carry out Ethnographic study.

(Mentors were guided teams for each & every steps of ISY process)


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Around 11.30 am teams were left for Naroda GIDC, Ahmedabad for the visit to prior

specified industries. Firstly all participants along with the mentors were reached to NEPL

(Naroda Enviro Pvt. Ltd.) a government handled effluent treatment plant for Naroda

industrial area where Mr. Ajay Patel has welcomed all and also provided a tour to whole

plant with thorough explanation. After visit and understanding of all treatment processes,

teams were discussed various important technical aspect of the plant and surrounding area

to get further insights with Mr. Ajay Patel. In the discussion, he has given some guidelines

for the students to find out the Problem for the IDP/UDP project. He mentioned students

should acquire basic information of the industry they want to visit related to products,

processes, material etc. before going to any industry. He also stressed on carry out left over

projects by seniors so energy can be saved by students to find out specific problems and

solutions. In initial stages, Students should focus on defining a problem first rather jumps to

a solution.

(First visit to NEPL, Effluent treatment plant in Naroda Industrial area)


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After lunch and discussion, teams were given a specific industry to visit named below:

Team A: (1) Pooja Prajapati, SAL Technical Campus, Ahmedabad

(2) Harsh Thakkar, SAL Technical Campus, Ahmedabad

(3) Priyanka Gandhi, ITM Universe, Vadodara

(4) Deepak Upadhyay, AITS, Rajkot

Industry Visited: Akash Intermediate Dyes (Dye Industry) & Havmor Ice Cream Ltd. (Food

Processing)


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Team B: (1) Prof. Khushbu Maurya , Computer Branch, AIT Ahmedabad.

(2) Prof. Pravina Bhatt, Information Technology, VIER Vadodara.

(3) Prof. Ripal Patel, Information Technology, AIT Ahmedabad.

(4) Prof. Pooja Vyas ,Computer Department, AIT Ahmedabad.

Industry Visited: Havmor Ice Cream Ltd. (Food Processing)


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Team C: Mentor- Prof, Bhasker Bhatt (Prof. Civil Eng., SCAD)

(1) Dr.Monika Swami (Prof, Chemical Eeng. SCE)

(2) Dr. Disha Vyas (Ass. Prof, Chemical Eng., SCE)

(3) Ms. Shruti Dave ( Ass. Prof, Civil Eng., SCE)

(4) Mr.Dhruv Sharma ( Ass. Prof, Mechanical Eng. Hasmukh Goswami College)

Industry Visited: Asiatek Dyes (Dye Industry)


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Team D: (1) Hirak K. Shah, Asst. Prof. (GMFE, Himatnagar)

(2) Dhaval B. Patel, Asst. Prof. (Git, Gandhinagar)

(3) Mrugesh B. Khatri, Asst. Prof. (Git, Gandhinagar)

(4) Harshang G. Shah, Asst. Prof. (Svbit, Vasan)

(5) Amit R. Patel, Asst. Prof. (Git, Gandhinagar)

Industry Visited: Prem Industries (Textile Industry)


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Teams were collected primary observation data through notes, photos and videos using

AEIOU framework for their allotted industry and chatted many things which are necessary

to define real life problems related to that industries. After visit all teams were returned to

ACPC building in LD campus.


Second day started with team discussion on the first day visit of the Industries. Mentors

were assisted teams to organize the observed data and guided all teams for secondary

observations. The second day of industry visit was more focused and triggered for specific

information. The groups are requested to divide the work amongst each other and prepare

the set of questions to be asked to the same industry workers / executives / stake holders

for thorough research. Guidance was given to the faculty members on how to formulate

questions to get the most relevant answers and how to verify / validate the same. At sharp

11.30 am all teams again left for industrial area with mentors.

Each team was divided into two -

1) Role Playing

2) Interviewing

With the explicit observations, teams were interacted with labours and operators by using

different interview techniques (please refer to: http://dschool.stanford.edu/wp-

content/uploads/2013/10/METHODCARDS-v3-slim.pdf). With the formal and informal

interviews, teams were found insights and tried to apprehend unarticulated need of the

users. When one would enter into the shoes of others these kinds of needs may easily draw

out. For better empathy of the user we need to feel the pain of users.

http://dschool.stanford.edu/wp-content/uploads/2013/10/METHODCARDS-v3-slim.pdf

http://dschool.stanford.edu/wp-content/uploads/2013/10/METHODCARDS-v3-slim.pdf


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On the third day, tasks ahead of the teams were to organize and synthesize their

preliminary observation with the use of AEIOU summary canvas. Based on their observation

on field and interviews with industry workers / executives / stake holders, they need to

search on different aspects via secondary search/prior art search. All team started to

prepare AEIOU summary canvas.

(Teams are discussing with experts and other team members)

Ms. Devina Kothari, Industrial Design Specialist introduced the concept of Diachronic &

Synchronic analysis. Diachronic analysis means the analysis of how a particular activity has

been performed since thousands/hundreds of years ago. This is better studied by plotting it

along a timeline. For example: How forging was done in renaissance era to how it changed

during the industrial revolution, how it is done in modern times and how it is being done

with the help of robotic arms. Identify the changes in process and tools and why those

changes were adopted. Refer the images of Diachronic Analysis for Mobile

phone/Communication Device in the given link:

http://ig.computersciencedegreehub.com/evolution.jpg

http://www.designinfographics.com/infographics-images/evolution-of-the-cell-phone-the-

worlds-gone-crazy.png

http://ig.computersciencedegreehub.com/evolution.jpg

http://www.designinfographics.com/infographics-images/evolution-of-the-cell-phone-the-worlds-gone-crazy.png

http://www.designinfographics.com/infographics-images/evolution-of-the-cell-phone-the-worlds-gone-crazy.png


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Synchronic analysis means the analysis of how a particular activity is being performed in

various other parallel industries. Activities similar in action like forging. Refer the images of

Synchronic Analysis for Mobile phone/Communication Device in the given link:

https://drive.google.com/open?id=0B4o8FlssBX7BNTFGUDBWVmdzQ00&authuser=0

In general, diachronic analysis relates to the way something changes (or doesn't) over time

and why. Synchronic relates to the way something is used at a certain point in time but in

different contexts (Students must observe the constants and the variables). The groups stay

in the college/institute and generate their prior art search data and primary diachronic and

synchronic analysis.

(Teams are busy with their work of organizing data and making case study)

After discussion, Prof. Gagandip has shared the information regarding prior art search and

then teams were searched various and detailed data related to their observed

products/processes. These were to aware all the participants with very decent information

on basics of IPR, how to protect one’s idea through patent, what sets of activities GTU is

doing in field of IPR etc.

https://drive.google.com/open?id=0B4o8FlssBX7BNTFGUDBWVmdzQ00&authuser=0

http://www.wordreference.com/definition/diachronic

http://www.wordreference.com/definition/Synchronic


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Day 4: 31st May 2015, 10.30 AM onwards

On the last day of workshop, from various brainstorming and discussion session in all three

days and observation data from industrial area, final problem statement was concluded by

teams for their relevant industry. Mr. Hiranmay Mahanta – Director, GTU Innovation

Council motivated all faculty members for implementing pedagogical intervention for

improvement of final year projects (IDP/UDP) by giving numerous examples in which we can

find enormous impact of Design Thinking. He also strengthened the process by various

practical inputs and assured to solve ground level problems faced by students and faculty

members to implement the projects.

Also groups were presented their case studies along with detailed reports that were

prepared by them during these four days in presence of Dr. N M Bhatt, Dean – GTU. Then

certificate were awarded to all participants by Dr. Bhatt followed by motivational speech to

implement and put firm effort towards final year projects.

(Teams were awarded the certificate of participation by Dr. N M Bhatt, Dean – GTU)


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Feedbacks from participants:

To get better feedback and improve future workshops we have divided feedbacks in below

sections. In nutshell, all faculty members have given very significant and effective feedbacks.

Intentions to attend this workshop:

As obvious to learn new things with the help of ISY-2015 and most important PAS (Prior Art

Search)

My intention to attend this FDP is to understand the ISY process so that we can explain this

process to our students & faculty members in more detailed & precise way, also it would be

helpful us to solve their initial queries about ISY.

Purpose is the personal experience & which is most important thing which will give us a broader

vision towards ISY so that we can guide our students in much better way.

To get information regarding the updated rules of IDP/UDP for the final year students.

To experience the Industrial Shodh - Yatra (ISY) concept.

Concerns about ISY 2015:

Workshop sessions were truly informative and make us learn about real life aspects of industries

Though the industry we have visited was different from our branch, this ISY workshop gives us

totally new perception towards the analysis & finding the problem statement from different type of

Industry which personally breaks my conception that projects should be branch specific only.

The sessions & the material given were very much interesting which give us better

understanding, thorough information & new ideas to arrange ISY at college level.

Students are not carried out their project works in expected manner by the university but after

attending this workshop my perceptions for the final year projects are totally changed and learn

the real essence of final year projects. So my concern is that how can we aware all students,

faculty members and institutes to get thorough understandings about final year projects?

I am satisfied with this FDP session, after attending this FDP completely understood each and

every point of ISY and what students need to do within two months.

Instead of two day continuous observations let the participants have the same on day 1 & day 3.

On day 2 they will discuss to frame observations on AEIOU. So that they have correct questions

to be asked on next day visit to industry.

Influence of this workshop on your Learning Pedagogy:

Developed new way of thinking and observing the things for common/uncommon real life

problems and the way of solving them.


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Personally, this workshop has totally changed my older conception towards ISY & gives me a

broader vision towards it.

Experienced the real life problems at industry helps a lot in understanding the necessity of

Design Thinking.

Of course, this FDP has improved my thinking capacity and would leave a good impact on

students, if they work seriously on their projects through this new and creative Design thinking

Methodology.

Thought on improvement in Class via this workshop:

With the help of various case studies for tacking real life problems which would give a clear idea

of design process.

By sharing the hands on experiences with students, the demonstration of strategy can be

discussed.

Guiding the students continuously about what to observe, how to observe, how to prepare log

book and other frameworks.

As theory would develop basic conceptual thinking; our thought process would enhance and

authenticate with practical learning. Hence students need to timely visit industry for finding their

problem statement for final year projects.

Your experience before and after attending this workshop in relation with Design

Thinking:

IDP/UDP is quiet understanding with the help of AEIOU framework and other Design thinking

techniques

After attending the workshop, There is a ray of hope that if the procedure will be followed

properly, concept of Design Engineering can be smoothly extended to IDP/UDP.

We are very thankful to GTU Design Team as we are invited for such a wonderful workshop.

This workshop is really very much informative as it gives us a real knowledge & experience of the

industrial world.

After attending Design Engineering workshop and also ISY workshop, I felt that its truly going to

be helpful for the great future of the students, if they thoroughly follow each and every steps

mentioned in guideline for their final year projects as I did in these workshops.

Key learning points from ISY 2015:

How to find an actual problem in industry or other domain in a proper and channelized way.


OPEN DESIGN SCHOOL



The Way to Observe (AEIOU), to interview and to emotionally connect with your user (Empathy

Mapping)

Detailed understanding of Prior Art Search. Existing system search and comparison between

them using Patents, Research Papers, Web Articles and books for literature review

Diachronic and Synchronic analysis

How to make effective case study and define final problem statement as one should give more

time to define a problem than directly jumps to solutions.

Report Compiled by:

Karmjitsinh Bihola & Gagandip Singh Khanduja

Assistant Professor - GTU

Centre for Industrial Design (OPEN DESIGN SCHOOL)

In assistance with:

Prof. Deepak Upadhyay, Atmiya College of Engg, Rajkot

Prof. Harsh Thakkar, Sal College of Engg, Ahmedabad

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