a better run world made possible by sap

A better run world made possible by SAP Kathleen Wilhide

In a better run world, businesses ‘hear’

what their customers are saying. “

”

The Future of Business

In the ‘always on’ world of social media, customers

share their experiences with brands more than ever.

But are companies listening? Social conversations

are a wealth of information on customer sentiment

that companies can tap into, better understanding

the customer’s voice while building relationships.

Social media analytics is more than just monitoring key words on

Facebook and Twitter, it is understanding the ‘tone’ of customer

feedback. T-Mobile is focused on winning in a fiercely competitive

market, leveraging social media to listen, engage, and resolve

customer issues better and faster. T-Mobile employees use SAP

Social OnDemand to mine the information on social networks and

understand customer conversations, taking action to drive

customer satisfaction, retention, and brand loyalty.

Customer Story Related Web Site


http://www.t-mobile.com/

http://youtu.be/LX6CP3AzMzM

85% of B2B buyers believe companies

should present information via social

networks. Source: Iconsive


In a better run world, understanding

talent raises the bar on possibilities. “

”


Managing talent has become a central strategy of

most businesses. Companies must adapt and

acquire new skills to stay competitive. It’s not just

about bringing in “the best and the brightest”

anymore. The market has become increasingly

complex, and enterprises need to build up talent on

multiple fronts.

The San Francisco 49ers used technology to retool their scouting

and evaluation systems. The goal - reduce uncertainty and

improve results in the drafting process. The 49ers scouting

application uses SAP HANA to improve player evaluations and

provide big-data analysis on performance. The team’s scouts now

use analytics to uncover new insights that redefine how a player’s

value helps achieve competitive advantage.

Related Web Site Related Video


http://www.49ers.com/

http://www.youtube.com/watch?v=gbHcywT_9Hg

SAP makes NFL fantasy football real for more than 25 million fans.


In a better run world, I’m empowered to

deliver exceptional customer service. “

”


Vail Resorts seeks to create the “experience

of a lifetime” for their employees, which

leads to employees who are empowered to

provide an exceptional experience for each

guest. Rewarding top talent is paramount to

their success.

Related Web Site Success Story

Success Factors, an SAP company, helped Vail

Resorts implement a solution to reward employees who

go above and beyond to satisfy its customers. Talent

management software, delivered in the cloud, reaches

employees in hundreds of global locations. The

employees then share best practices that lead to

delighted customers.


http://www.vailresorts.com/Corp/index.aspx

http://www.successfactors.com/customers/success-story/vail-resorts/

Talent management solutions from SAP help thousands

of employers nurture and reward their employees.


In a better run world, connected

devices drive faster, more intelligent

business networks.

“ ”


The Internet of things is transforming the quality of

life. Mobile, cloud and analytics converge and

make possible fast and intelligent interactions –

from conveniences such as remote thermostat

management to an improved standard of living for

millions by making new business models possible.

Related Web Site

Grundfos Lifelink is an innovative water supply system driven by

solar-powered water pumps with M2M enabled sensors.

Grundfos provides service on behalf of a community by

monitoring the system via the internet. Affordable fees for water

usage cover service and maintenance costs and are collected

via mobile payments. SAP helps Grundfos with analytic

reporting to support sustainable, self-financing water projects

that provide safe drinking water to the developing world.

Learn More


http://www.successfactors.com/en_us/download.html?a=/content/dam/successfactors/en_us/resources/case-studies/siemens-ag-cs.pdf

http://www.grundfos.com/cases/find-case/grundfos-lifelink-projects-in-kenya.html

http://www.grundfos.com/

M2M is experiencing rapid growth, with the number of

"things" connected to the Internet predicted to reach

50 billion by 2030.


In a better run world, I prefer to shop

with companies who know what I like. “

”


L’Oreal’s mission is to make each customer

feel uniquely pampered. The company is

undergoing an extreme makeover by

creating rich digital shopping experiences

for consumers around the world.

The SAP Precision Retailing solution helps companies

such as L’Oreal transform the customer experience.

Personalized engagement with consumers before,

during, and after the shopping experience helps

retailers build a loyal and meaningful relationship with

every customer.

Related Web Site Related Video SAP Precision Retailing


http://www.vailresorts.com/Corp/index.aspx

http://www.loreal.com/

http://www.youtube.com/watch?v=RlJIQvfbs-o

http://www.sap.com/asset/index.epx?id=7b8d1fde-4921-4c13-a19c-a1cd0d3d9d3e

SAP has the potential to transform the shopping

experience for $16 trillion in retail purchases

worldwide.


In a better run world, my time is freed up to

focus on learning.

“ ”


VU University Amsterdam wants to

simplify student life and reduce

administrative tasks so that students can

focus on their studies.

Related Web Site

The SAP Student Lifecycle Management application

helps educational organizations simplify and improve

the student experience, from matriculation to

graduation. Students can select classes, get their

grades, and explore financial aid within seconds instead

of hours, leaving more precious time for learning.

Related Story


http://www.vu.nl/en/

http://www.sap.com/customer-testimonials/education-research/university-of-amsterdam.html

SAP helps higher education customers “unwire the

campus” and improve academic life for students in

more than 21 countries, from Korea to Mexico.


In a better run world, my feedback is

used to improve medical products that

save people’s lives.

“ ”


Customer Journey

Medtronic, Inc. creates life-changing therapies for

people with chronic diseases, reducing pain and

extending lives. It has made it a priority to collect

patient feedback on its products and to take

action on that feedback. The result – ensuring

quality patient care that saves and improves

lives.

The SAP HANA platform helps Medtronic gain valuable insight

from the feedback and complaints of its seven million patients.

This is no small task. Making sense of all of that data allows

Medtronic to act quickly to improve products or resolve any

issues. This gives Medtronic peace of mind that its products

are safely and reliably meeting the needs of its customers.

Related Web Site


http://www.medtronic.com/

http://www.sap.com/customer-testimonials/life-sciences/medtronic.html

SAP customers produce 82% of the world’s medical

devices.


In a better run world, my sports

equipment further fuels my passion. “

”


Learn More

WeFunk makes high-end, handcrafted

longboards that are affordable for everyone. The

design and manufacture of these boards require

close collaboration across many global partners.

WeFunk needed to connect all of these partners

to get the best quality product under their

customers’ feet.

Video

Cloud solutions from SAP enable employees and business

partners of WeFunk to collaborate easily. Everyone has access

to the same information and is jointly accountable for success.

This enables WeFunk to produce the best long boards possible

and to get them to market faster.


http://www.youtube.com/watch?v=JUHd_oUTppg

http://www.wefunk.de/welcome.html

Cloud solutions from SAP enable thousands of

companies to collaborate on the design and delivery

of great products.


In a better run world, I have a wide

choice of beers to suit any occasion. “

”


Learn More

Molson Coors Brewing Company has been

delighting the world’s beer drinkers for over 350

years. Its passion and commitment to innovation

has yielded more than 100 brands of beer to

meet a wide variety of tastes.

SAP helped Molson Coors simplify operations and ensure that

their suppliers and distributors are all connected. Through

effective communications across its business network in the

cloud, Molson Coors can guarantee that a wide variety of beers

is available whenever and wherever consumers crave them.

Related Web Site


http://www.molsoncoors.com/

http://www.sap.com/customer-testimonials/consumer/molsoncoors.html

SAP customers produce more than 77% of the

world’s beer.


In a better run world, I am actively

engaged in improving my community

and my city.

“ ”


Learn More

The ‘Boston about Results program aims to

improve the quality of life for the city’s residents.

The program strengthens the city’s connection

with people using online and mobile dashboards

that provide insight like never before to city

managers and citizens.

Boston About Results

The SAP Urban Matters initiative helps connect citizens with

their community. The goal is to increase citizen interaction

and provide visibility into public services. Citizens can

publicly post service requests and view performance

information on city programs, taking an active role to

improve the quality of city life.


http://www.cityofboston.gov/bar/scorecard/reader.html

http://www.sap.com/customer-testimonials/public-sector/city-boston.html

SAP solutions help urban governments in more

than 50 countries deliver better services to their

citizens.


In a better run world, we can win the

fight against hunger.


Customer Journey

Feeding America is the largest hunger relief

organization in the US, distributing 3 billion

pounds of food to 37 million people each year. It

aspires to end the war on hunger in America.

Feeding America(FA) uses the SAP Mobile Platform to more

efficiently distribute food and reduce operating expenses. By

capturing information during food pick-ups and deliveries, FA

reduces costs and waste, enabling it to increase food

purchases. Effective distribution and more food enables FA to

provide assistance to more people suffering from hunger.

Related Web Site


http://feedingamerica.org/

http://www.sap.com/customer-testimonials/public-sector/feeding-america.html

SAP can help organizations manage resources and

improve food distribution to feed close to a billion

people that don’t get enough to eat each day.


In a better run world, I prefer to buy products

from companies that care about the

environment.

“ ”


Related Web Site

Leading global food producer Danone is

committed to healthy food and sustaining the

environment. Its vision: to create economic value

while creating social value. Danone’s aggressive

carbon reduction targets have dramatically

reduced fuel and energy consumption.

SAP helps Danone analyze the environmental impact of its

35,000 products. Every employee at Danone is held

accountable for reducing the company’s carbon footprint. The

SAP solution provides visibility that inspires sustainability and

changes how they do business.

Customer Journey


http://www.danone.com/images/pdf/sustainable_report_2011.pdf

http://www.sap.com/customer-testimonials/consumer/danone.html

100% of the top scoring companies in the Dow Jones

Sustainability World Index are SAP customers.


In a better run world, I have the

information to play a proactive role to

control the spread of disease.

“ ”


Related Website

The Desmond Tutu HIV Foundation (DHTF)

envisions an AIDS-free South Africa. Educating

the masses is the key to treating and preventing

AIDs, and lessens the impact of the HIV

epidemic on individuals, families and

communities.

Customer Journey

DHTF has grown 90% in four years. While impressive,

administrative tasks have increased, diverting attention from

critical on-the ground activities. SAP helps DHTF manage

growth via a grant and financial management system.

Volunteers have real-time, mobile access to information. This

insight is critical for DHTF to focus on AIDS treatment and

prevention, ultimately saving more lives.

Learn More


http://www.sap.com/customer-testimonials/healthcare/desmondtutu.html

http://desmondtutuhivcentre.org.za/

http://en.sap.info/the-tutu-hiv-foundation-saves-lives/83932

http://desmondtutuhivcentre.org.za/

SAP can help organizations manage the resources

needed to support all 33 Million people worldwide

who live with AIDS.


In a better run world, my athletic

apparel gives me a competitive edge. “

”


Related website

Under Armour(UA) started in a basement making

a t-shirt, unlike any on the market, to help

athletes perform better. Today, UA is a global

brand with $2B in revenue. Rapid growth, and

UA’s goal of continuous innovation, brings with it

the challenges of building a large, scalable

business.

Video

Delighting customers means making the best products that are

available when people want them. SAP helps UA synch supply

with rapidly growing customer demand, and supports UA as

they expand and innovate. From accessing the right data, to

forecasting the business, to building the best teams, UA is able

to empower athletes everywhere.


http://www.sap.com/asset/index.epx?id=0a882311-e54a-4ea2-8f54-54a96ff33cd0

http://investor.underarmour.com/investors.cfm

SAP customers produce more than 86% of the

world’s athletic footwear.


In a better run world, enjoying a fresh cup of

coffee also improves the lives of the coffee

growers and their families.

“ ”


Java Republic plans on becoming a huge, international brand.

SAP helps integrate operations, manage inventory, and scale

the business. Employees can access live data from any

location. Increased visibility helps coffee sales stay on track. As

Java Republic grows, SAP helps them reach the next level of

success.

Java Republic’s passions are fresh, hand roasted

coffee; and ethical standards to improve the lives

of the people that grow the coffee. Its innovations

include the world’s first carbon neutral coffee

roastery. The results of this unique approach are

high growth, an expanded product line, and a

bright future.

Related Web Site Customer Journey


http://www.javarepublic.com/iopen24/our-company-t-116.html

http://www.sap.com/customer-testimonials/consumer/java-republic.html

SAP customers produce more than 82% of the coffee

and tea we drink each day


In a better run world, I show my

loved ones that I am thinking of

them. ” “


Customer Journey

Hallmark helps people reach out and make

meaningful connections with others. Its greeting

cards put emotions into words with tangible

reminders of appreciation, friendship, belonging

and love. For Hallmark, continuous innovation in

all areas of the business is essential to their

leadership.

SAP helps Hallmark meet consumer demand for its 49,000

products. Demand for greeting card and party supplies is

volatile due to quickly changing buying patterns, with holiday

spikes adding to the complexity. Hallmark wants to ensure

that the right greeting card is available when people

celebrate those special life moments.

Related Web Site


http://www.hallmark.com/

http://www.sap.com/customer-testimonials/consumer/hallmark.html

SAP customers produce 93% of the

world’s greeting cards.


In a better run world, I have enough

clean water to drink. ” “


With less than 1% of world’s freshwater supply

usable, it is up to all of us to help conserve and

protect this precious resource. Anglian Water

aspires to provide sustainable water supplies for

current and future generations in the UK. “Love

every drop” is an initiative to drive awareness of

the impact that water has on our daily lives, and

the necessary steps to protect it.

Anglian Water relies on SAP to provide 1 billion liters of clean

water daily in the UK. SAP is at the heart of managing the

water supply and recycling services that Anglian Water

provides, giving them absolute confidence that the water is safe

and wholesome for their 6 million customers.

Customer Video Related Web Site


http://www.anglianwater.com/

http://www.sap.com/asset/index.epx?id=47D1DE40-7721-4C64-BAAC-16B88CDA4F15

By 2050 more than 40% of the world’s

population will live under severe water

stress. Source OECD


In a better run world, I can proactively

reduce my energy consumption. ” “


Customer Journey Related Web Site

In the past, the average person took power for

granted – until they lost it. Alliander is an energy

supplier committed to achieving a more

sustainable energy supply. Technical innovation

that enables ‘smart grids’ helps Allianders’

customers use energy more wisely.

Alliander works together with its customers to optimize one of

the world’s largest power grids. SAP HANA drives the data

collection and analysis from smart meters to give Alliander’s

3.5 million customers the information to be energy aware and

efficient, helping them reduce energy consumption by 10-20%

each month.


http://www.alliander.com/en/alliander/index.htm

http://www.sap.com/customer-testimonials/utilities/alliander.html

By 2035, renewable energy (hydro, wind, solar) will

account for almost 1/3 of total electricity output.

.


In a better run world, the environment is

free of hazardous waste. ” “


Electronics waste poses significant risk to the

environment and human health. Panasonic is a

leader in electronic recycling, launching their own

initiative 14 years ago. They are a key player in

raising consumer awareness and to-date have

recycled more than 30 billion pounds of electronic

goods.

Panasonic relies on SAP Recycling administration to comply with

worldwide product end-of-life regulations, and to drive excellence

in recycling and reuse. In addition to compliance, SAP has

helped Panasonic reduce the time spent on recycling activities

by 50%, saving millions of dollars in recycling costs. They aspire

to become the No. 1 green innovation company in the

electronics industry by 2018.

Customer Story In the news Related Web Site


http://www.panasonic.com/us/home/

http://www.sap.com/news-reader/index.epx?pressid=17527

http://www.sellcell.com/blog/electronics-industry-commits-to-recycling/

By 2020 OECD country laws will mandate recycling

and optimized packaging.


In a better run world, I enjoy personalized

service from vending machines. ” “


© 2012 SAP AG. All rights reserved. 60

Vending machines offer us convenience in our

everyday lives. The vending machine industry is

transforming from a bunch of standalone,

impersonal, unintelligent boxes to a network of

connected, interactive smart machines.

The traditional vending machine knows nothing about its

customers, what’s been sold, or when to re-stock. The new

generation of smart vending machines uses machine-to-

machine(M2M) technology that knows consumers’ preferences,

personalizes offers, and allows payment via smartphone. Each

machine can communicate replenishment or repair needs to the

vendor in real time. SAP is uniting mobile, big data and cloud

capabilities to support the ‘internet of things’ such as smart

vending machines, helping vendors achieve supply chain

efficiency while providing consumers with a satisfying retail

experience. See the Video


https://www.youtube.com/watch?v=cstNWGjR4FE

There will be 50 billion connected devices by 2030.


In a better run world, businesses

understand each customer and reward

loyalty.

“ ”


Loyalty programs should create unmatched,

personalized customer experiences. Mobile

devices and social media give consumers control

over their relationship with brands, and are

channels for 1:1 loyalty programs that court and

reward customers and give retailers valuable

insight.

Related Web Site

Loblaw, Canada’s largest grocer, launched a digital loyalty

program called PC Plus. Customers can download the PC Plus

app on their smartphone and receive personalized offers based

upon their purchases, earning points as they shop. The more they

use the app, the more personalized the offers become. PC Plus is

true 1:1 marketing that leverages SAP CRM and Mobile Platform,

helping Loblaw change the game of rewarding loyalty while

gaining insight to better serve each customer.

Video


https://www.youtube.com/user/realpresidentschoice?feature=watch

http://www.loblaw.com/default.aspx?SectionId=5cc5ecae-6c48-4521-a1ad-480e593e4835&LanguageId=1&PressReleaseId=34894558-50bf-4f3f-b14e-4fe4558270b2

On average, loyal customers are worth up to 10 times as

much as their first purchase. [Source: White House Office of Consumer Affairs]


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