9 steps to quickly improve your linkedin profile and use it for b2b sales!
DESCRIPTION
9 steps to quickly improve your LinkedIn profile and use it for B2B sales!TRANSCRIPT
9 steps to quickly improve your Linkedin profile and use it for B2B sales!
9 steps to use LinkedIn to build credibility, network and track leads
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Fill out your profile - COMPLETELY
Have a professional
picture (smile!) Optimize your headline Have a complete summary
List your skillsState achievements Get recommendations from colleagues
and customers!Share news!
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FILL OUT your profile summary (sample)
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5
Be found on search engines
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6
Identify new prospects: View “Who’s Viewed Your Profile?”
Doesn’t my friend work in a software
company?
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I wonder if he can help me justify the
business needs with my executives…
7
Proactively develop your network
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CONNECT
NETWORK
COMMUNICATE
Leverage your network
8
YOU
ContactContact
Contact
Contact
2nd
2nd
2nd
2nd
2nd
3rd
3rd
Decision-makerDecision-
maker
Decision-maker
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Get the news you care about
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Gather Intelligence – researching contacts
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Contribute to and share news!Share ideas through status updates, and participate in groups
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Share news!
Generate thought leadershipCreate and join Groups: Engage around common interests
5
Join many
Participate in a few
Manage one
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BONUS! Upgrade your membership!
Conclusion: Becoming a LinkedIn Pro
Have you own brand: Build a strong online reputation that showcases your experience and increases your credibility
Get the scoop: Use social media to find information for sales conversations
Grow your network: Build relationships with people who can share information and provide referrals
Share news: Share news that is interesting to your followers and contacts
Use tools to help: Taking advantage of innovative solutions like Hootsuite
Build Your PROFILE
Gather INSIGHTS
Develop Your NETWORK
Share NEWS
Use SOLUTIONS
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