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Page 1: 8UD )> Z&)U )UU^ ÿTech Startups 25 Productivity Hacks & Tools for the 21st Century : 28 NSW 8SN"W " =7%S" /#8NG#J J/7 l#8 %. The last few decades have been incredible years for our

ALSO IN THIS ISSUE:

- FashionTech inAfrica- Productivity hacksfor the 21st .

- Can the Bible be trusted?- Review: The One MinuteEntrepreneur & more.

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TABLE OF CONTENTS

to download this & other previousissues

Visit

Editor's Note 04

FashionTech in Africa 05

Big Bang or Closed deal? ClosingSales like a Pro

07

Poetry Corner 09

Building a Tech Foundationfrom Scratch - Foster A. Awintiti

10

Tips for writing a brilliant thesis 15

Book Review: The 1 minuteEntrepreneur

16

Can the Bible be trusted? 19

NiiDaHypher: Conversations witha Social Media Marketing Guru

20

3 of Africa's most disruptiveTech Startups

25

Productivity Hacks & Tools forthe 21st Century :

28

STUDENTSHUBGH .COM/THE-INSPIRER-MAGAZINE/

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The last few decades have been incredible years for our world. Thedigital revolution, also known as the Third Industrial Revolution has ledto unprecedented opportunities for entrepreneurs and quick thinkingindividuals to develop great products that solve some of humanities

biggest challenges. In a sense, Africa has to a large extent been aconsumer of digital products and not leading producers.

In this issue, we will like to celebrate some young African entrepreneurswho are using the power of digital innovation to solve social challenges,inspire the next generation and help build better businesses and brands.What do you see when you look around your community, most likely alot of challenges and problems. We challenge you today to change yourperspective. See these problems as opportunities to make a differenceand see how you can utilize technology to solve these challenges. Let’s

not be youth who only know facebook and twitter. Let’s get creative andinnovative and create technology backed solutions for our dear

continent.

Enjoy this issue and don’t forget to share your thoughts [email protected]

The brains behind...

W W W . S T U D E N T S H U B G H . C O M

J U N E - A U G U S T 2 0 1 9

editorial

Naana Essien, EditorDoris A. AmpongRita Ofori AmponsahJustice Nenyi AddaiFaith Gray

Duchess Aseda YeboahAmanda ObidikeDaniel AtimiekuChikumbutso ChapusaNana Ofosu BoakyeAfia Bobia Amanfo

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Our African fashion designers have been making us proud in recent years with thecreative use of African fabric and Africa inspired designs in clothes andaccessories. The increasing interest in African inspired fashion has led companieslike Forbes to declare it a billion dollar industry. Yet Sub Saharan Africancontributes less than 1% to the global fashion industry. Can technology spur theAfrican fashion industry forward?Here’s a look at 2 pace setters using technology to promote African fashion.

FASHIONTECH IN AFRICA?CHECK THIS OUT

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ONCHEK.com(Ecommerce luxury africanbrands)

ONCHEK specializes inmaking luxury Africanbrands accessibleworldwide. Theecommerce stocks luxurybrands and designers fromacross the continent whoare in the luxury spaceand selects from productsmade locally in countriesacross Africa.

FASHIONTechAfrica:(Event)

The first of its kind, thisconference held in SouthAfrica in 2018 allows forparticipants to immersethemselves with the latesttechnological tools suchas augmented reality,artificial intelligence,internet of things etc. The FASHIONTechhackathon brings togetherdevleopers to use thelatest tech practices todiscover solutions forfashion industry in Africa.

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"We Africans areable to build

companies thatcan operate in

the globalenvironment."

- Strive Masiyiwa Founder, Econet wireless Group

& Zimbabwe's Wealthiest man

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BIG BANG ORCLOSED DEAL?CLOSING SALESLIKE A PRO By: Amanda Obidike

In a world of commerce, whenyou close a deal, it means youhave made a sale. The reasonmaking a sale is often referred toas a closed deal is becausethere is a sales cycle, fromunderstanding the customer'sneeds to overcoming theirobjections. When a deal isclosed, the sales cycle iscompleted and another salescycle, either with anothercustomer or with the samecustomer, begins. Big Bang deal is quite opposite.After all the hype andadvertisements, the product doesnot match what is beingadvertised or said. This ratherdissuades customers fromclosing the deal with asalesperson (buying the product)or not patronizing the product asecond time. The way consumers makepurchasing decisions isconstantly changing, so it'simportant to continuallyreevaluate your sales strategy asan entrepreneur, student ormanager. Here are some of themost effective strategies to helpclose your sales faster

1. Be Original A client can sense if you are being genuine duringthe sales process. In other words, it's important toconvey to the client that you care about theirbusiness and not just the deal. Coming off toocalculated can turn people off; however, rememberthat there is nothing wrong with being prepared. It'sokay to appear like you're ready for every questionthat comes your way, just simply don't act like youdon't care about the customer's best interests.

2. Identify the decision makerNo matter what industry you are in, knowing the decisionmaker is crucial to a quick close. Many times the decisionmakers will send someone else into the meeting to get allof the information they can about your company./ product. If this is the case, be sure to put yourself into the head ofthe decision maker so that you can customize your salespitch to that person's interests, even if they aren't there.Of course, your best-case scenario is that you sit downwith the decision maker. Do whatever you can to setup ameeting with that person. www.studentshubgh.com

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3. Create a sense ofurgency

Attach a deadline to the deal to helpgive the client an incentive to commit.Whether it's a discount or somethingfree, make them feel like they have theupper hand. This does not mean rushthe customer; it simply means try togive them a little extra reason why yourproduct or service is the right choice,and the right choice right now.

4. Overcome ObjectionsPreparing the sales presentation to addressand overcome potential objections can speedup any deal. If something catches you off-guard, you might need to take some time tothink up a solution. Have a “landmine map”by having an outline of anticipated problemsand a thoughtful analysis of the risks, youcan reduce the resistance.I recommend working on this in a team. Givethem your sales pitch and see if there areany objections you and your team may havemissed.

5. Know your competition

Know your competition.Competing for business is tough.Knowing the areas that you are morecompetitive than your competitor canlead to that quick close. Again, this isall about preparation. Do your research and make sure thatyou make note of something that youare doing that your competition is not.

This is oftentimes the biggest selling point, soyou don't want to ignore it.

6. BE PROFESSIONAL Don't put your foot in your mouth. Keepit to the point and focus on your areasof expertise. You want to be real andpersonable, but you have to remainprofessional.

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Sweet withMoney

Her land is filledwith beautiful sites, Blessed with natural

resources,And cherished by

many.

The aroma of thedelicious palm

butter she prepares, can only be eaten by

few,

And for the others,It's small, no taste.

Her home is heavenfor some, And

misery for others.Her beauty is so

astonishing,You take solace in

her presence.

Everything abouther is sweet with

money,Only a few might

enjoy her sweetness And for others,

It's just,"mmmmmmh, aaaay

na easy ooh,"Because she is

sweet with money

You support me ineverything I do.Your warm andcomfortable arms embraceme.You are my guide, Who shows me the way. Your warm and cool arms You give me, when I need you most,You are my herothat rescues me in times oftrouble. My guardian angel,Who watches out for me,You love and care aboutme, even when I hurt youmost. Oh, how sweet you are,My guardian angel.

My Guardian AngelThere is no one in this worldthat can be compare to you.You are like a root thatholds a tree, without you,how will I stand?

You

providedmy

Needs, andmade mewho I am

today.

Because ofyou,

I am nowproud;educ

ated,Intelligent,Brilliant, and sexy

like a book

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BUILDINGA TECHFOUNDA-TIONFROMSCRATCH- Foster Awinti AkugriFoster Awintiti Akugri is the Founder & President of the Hacklab Foundation. He iscurrently the Incubator Manager for the Stanbic Bank Incubator Ghana(SBIncubator Ghana),  an initiative of Stanbic Bank Ghana Limited.  He also serves as a Business Analyst on the Digital Transformation team forStanbic Bank Ghana Limited & was the youngest participant at the WorldEconomic Forum’s 48th Annual Meeting. We had a chat with him concerning hisTech career & the Hacklab Foundation.

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The first Hackathon Experience

When I was entering college for the first time, I had received advice from acousin of mine who suggested I get involved in capavity buildingopportunities and network with positively influential friends. So I decided to find clubs and programs on campus that offered theopportunity to build myself. One particular club got my attention, mFriday,a community based group of technology and entrepreneur aspirants. Wemet on Fridays to discuss and learn new subjects, resource persons camethrough, senior colleagues served as mentors.. My first hackathon experience was thanks to this club and it gave me anew insight to building a career path. It was a great experience. Unfortunately however, a year later, the club lost its vibrancy andparticipation because the leadership graduated without a succession plan.I was quite disappointed because I had always looked forward to Fridays.

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"The opportunity is inthe problem. Themoment I see a

problem, I immediatelybegin to think about theopportunities that canbe created by trying to

solve it."

- Strive Masiyiwa

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Starting HacklabFoundation Fast forward, I decided to builda similar community thatoffered these opportunities notonly to me, but to othercolleagues. The decision startedwith a Hackathon event in2015. Through support fromStanbic Bank Ghana andDreamOval Foundation wehosted the first edition in April2016 with 72 participants from4 universities. It grew over theyears by over 100% increaseannually. In 2018 we recorded aparticipation of 450+participants forming 112 teamsand 30+ mentors and coaches. As our objectives started toexpand, we introduced a

couple of initiatives includingthe Hacklab Junior SummerMakers Camp for kids betweenthe ages of 7years to 13years,Hacklab RemoteInternship Program for collegestudents to gain workexperience concurrently as theypursue their academicobligations, National DigitalSkills Training Program inpartnership with IBM todevelop the capacity of over100,000 youth in Ghana forcareers such as ArtificialIntelligence Analyst, BlockchainDeveloper, Data Scientist, WebDevelopers, etc. The Hacklab Foundation hassince inception impacted over3000 people, organised 6hackathons, 2 bootcamps.

Impact so far

250+ women have been directlyimpacted, 187 projectsemerged from our hackathons,50+ have gained internships,23+ have gained employmentand 9 startups are currently inbusiness incubation. We hopeto impact 150,000 people by2020 through our initiatives.Learn more about us viawww.hacklabgh.org In today’s world, you have noexcuse to fail, because access toinformation comes at almostzero cost, learning a new skilldoesn’t require you to gothrough formal education.. So ifyou intend to climb up on  yourcareer ladder then learn a newskill every day, stay updatedwith trends and spend less timeon unproductive conversations.

Final Words

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Location: Windy Ridge, TakoradiCall: +233 208150069

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Writing a thesis project is a

difficult task that requires

strong research and writing

skills. It is difficult for various

reasons. It is a paper where you

present your research and

findings regarding your

Diploma, Masters degree or

PhD. It is therefore, complex,

lengthy and must be accurate in

every way. Each point you

make must be clearly spelt out

and backed up with concrete

evidence. It must be written in a

formal way following laid down

rules.

Thesis writing can be a very

stressful process if one does not

plan carefully. 

Here are a few tips to help you

navigate this stage in your

academics gracefully:

1

Early planning is important.

Have a Google folder where

you can store all relevant

articles and literary works.

Create a Google doc and start

adding bits and snippets that

will be helpful for your work

later on. 

Think also of choosing a

supervisor you will enjoy

working with. It is a good idea

to identify such early on and

develop communication to

make it easy for them to

accept to supervise you.

Plan early

Avoid Plagiarism

2It is very important to give

credit to those who have

made contributions towards

the results and

interpretations presented in

your paper. Do this by

referencing, citation and

acknowledgements. Beware

of rushing through your work

and forgetting to

appropraitely cite authors as

this can have very negative

effects on your work. Don’t

forget to use thr right

citation style approved by

your institution eg. APA style

3

Select a topic you careaboutTo make your thesis writing a

more pleasant experience,

make sure your topic is

something you will enjoy

researching & writing on.

Brainstorm your ideas with

your research supervisor,

who will assist you in

identifying “burning issues”

in your field of study/

interest. Give yourself the

luxury of being expansive in

your thinking at this stage.

It is a good idea to develop a

list of ideas and get feedback

and suggestions by

discussing with your

supervisor, colleagues or

mentors. Based on the

feedback, you can refine your

topic and settle on something

you are satisfied with. Most

importantly, don't forget to

consider your career

aspirations when selecting

your topic

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Lesson 2: Mentorship/partnershipTo become a master at what one does, the book

teaches the art of commitment to learning from

those that have gone before you in the same

business. The basics learned through this process

will contribute to make one a successful

entrepreneur.

The authors also dismiss the notion that

successful entrepreneurs are better off single/

unmarried. They, however, do not fail to

highlight the importance of a marriage partner

who is equally dedicated to/ supportive of your

entrepreneurial pursuits.

Lesson 3: Numbers/Customer careAs an entrepreneur, the main character was often

faced with the need to analyze expenses and cut out

costs. Though cost cutting is important,

entrepreneurs need to focus on the right numbers

and these are none other than the profits to be made.

“Take care of your numbers and your numbers will

take care of you”.

 To be the best at what you do, to get the best out of

your entrepreneurship, remember to value the

service consumer. The customer must be treated as

rare gold. Give them an ear, it will help you know

exactly what they want. Be ready to deliver well

Summary of Nuggets from the Book- When it comes to finding a life partner, character and values trump over

personality and looks.

- Profit is the applause you get for taking care of your customers and creating a

motivating environment for your people.

- if you focus only on managing costs, your business will never grow.

- Too many people dream too small. Remember you will never achieve more than

you think you can so create a BIG dream!

- Relationships at work, and at home, can deteriorate when they aren’t

nourished.

- To live a happy and fulfilled life be generous with your wealth, time, and talent.

- We all leave legacies, be intentional about making a positive difference with

yours

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Sitting down thatafternoon, with a

borrowed copy of the NewInternational Version

Bible, I sat down to readthe bible for the very firsttime, in my life…….. I just

read, and read, andread…Often, I would

read the whole day, andthe whole night… FinallyI finished it after about

three weeks.- Strive Masiyiwa

T h e I N S P I R E R M a g a z i n e / P g . 1 9

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Can the bible

be trusted?

By: Nana Ofosu Boakye

If the Christian faith is to be accepted as

true as we discussed in our last issue, then

the bible upon whose words christians today

base their faith must be credible as well.

Believeing the words of the bible as true and

beyond error  is the first step to accepting

the Christian faith. So why must you accept

the words of the bible to be true? Here are a

10 reasons to do so:

1. It is based on history, not on the subjective

experience of one individual. This opens it up

to being tested. It can be proven or

disproved.

2. It contains the highest and purest moral

teachings. They remain unsurpassed for

their simplicity, applicability, and

profundity.

3. It contains prophecies that were made and

fulfilled. They surpass the possibility of

human or natural powers to foresee or bring

them about.

4. It has a sublime unity about it in every

way—doctrine, progression of thought, story

line, theme, details, structure, etc.

5. It is accurate in every way—historically,

geographically, scientifically, etc. It is based

on the testimony of thousands of witnesses

throughout its history. As diligently as

sceptics have tried for centuries, there

never has been one flaw or contradiction

proven to be in the Bible that would

establish that it is not what it claims to

be. Yet, “to err is human.”

6. It contains medical and scientific

knowledge ahead of its time. The Bible

did not partake of its contemporary

medical and scientific ignorance.

7. It has had an immeasurably profound

impact on the world and always in a

positive way whenever faithfully

practiced.

8. It has the best textual sources of any

ancient book. That is, we can trace its

history back to its beginnings more

accurately, and with greater

corroboration, than any major writing of

the ancient world.

9. It contains a reasonable view of God,

man, and truth.

10. It addresses our fundamental

questions about why we are the way we

are, why suffering exists, where we

came from, what our destiny will be, how

the Universe began and how it will end,

etc.

Credits: RZIM ACADEMY, apologeticspress.org, faithfacts.org w w w . s t u d e n t s h u b g h . c o m

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NiiDaHyperConversations with a Social

Media Marketing Guru

By: Rita Ofori Amponsah w w w . s t u d e n t s h u b g h . c o m

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Gabriel Nii Amasah Blankson is one of the foremost social media marketers/influencers in Ghana. He was nominated for the Jack Daniels Night Life Social MediaInfluencer of the Year in 2017 and also in 2018. He was also nominated in the GhanaYouth Awards 2018 as the Youth Blogger of the year. Gabriel is the CEO/Founder ofNDH Media Consult and a Social Media Marketing Specialist at Anita Erskine Media.We had a chat with him to learn more about his work and his views on the impact ofsocial media on businesses

ROA: Could you tell usabout yourself?

I am Gabriel Nii Amasah Blankson (NiiDaHyper), born 7th February 1990. I have10 siblings of which I am the 3rd born. AfterSHS I entered into teaching. Taught ICT in alocal school for 2 and 1/2 years andComputer Science in DpS International for 5and 1/2 years. I will say what keeps mestrong and going is my zeal and my goalwhich is to become the most sought-afterand successful Digital Marketer in Africa.

I am currently a certified and experienceddigital marketer. I work full time with AnitaErskine Media as her Digital Strategist,Project Manager, Photographer and herPersonal Assistant.

ROA: When you say social media hasevolved what does it mean?

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Few years ago when social media became athing, it was very difficult to use, notaccessible to everyone, but now social mediahas become so easy to navigate. Day in andday out ,new social media platforms arebeing introduced, while existing ones arebeing updated. Formerly one could only send a textmessage on mobile but now you can eitherdo a video call or Voice call to an individualor a group of people. It keeps getting betterand easier as the days goes by.

ROA: How has social mediabenefited you and the company orcompanies you work for?

Social media has changed me from just apopular labadi boy to a popular social mediainfluencer. Now am well known in theentertainment industry. I'm friends with lotof the top musicians and celebrities in thecountry but that doesn't really meananything.  Personally it has helped me learn moreabout personal branding and how to interactwith people who you do not meet everydayin your life.  For the companies and individuals I'veworked for, my ultimate goal is to make suretheir brand is well known and they aregetting exactly what they want be it ticketsales, product purchase, music downloads,video views, event attendance... I make sureit happens.

ROA: What exactly does marketingin the digital world age involve?

The social media platforms have their ownmeans to measure your work, but that's notenough. I use some online tools to monitorand run my

campaigns. Hootsuite and Sprout Socialalways does the magic for me. There aremore, I've tried many but my favorite are thetwo I mentioned.

ROA:  What are the metrics you usein bench marking or measuring yoursocial media efforts?

Marketing is the act of promoting aproduct or service by running research andadvertisement. Marketing online is knownas e-commerce or digital marketing. Using myself as a digital marketer as anexample, I help companies identify who aretheir target audience are, where they live,what they do and like, their age and thetype of job they do. Then I promote theproduct or service to them.

ROA: How are the the various socialmedia platforms different from eachother in terms of social mediamarketing?We all see them as doing the same thing butthey are very different from each other. Twitter and Tumblr(for kids) are *microblogging* platforms. They allow us to blogusing few characters. Mostly news andtrending issues are shared here first.Pinterest, Instagram and Snapchat are are*Photo Sharing* platforms.YouTube andVimeo are *Video Sharing* platforms.

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We all see them as doing the same thing butthey are very different from each other. Twitter and Tumblr(for kids) are *microblogging* platforms. They allow us to blogusing few characters. Mostly news andtrending issues are shared here first.Pinterest, Instagram and Snapchat are

We all see them as doing the same thing butthey are very different from each other. Twitter and Tumblr(for kids) are *microblogging* platforms. They allow us to blogusing few characters. Mostly news andtrending issues are shared here first.Pinterest, Instagram and Snapchat are

Every game, hasits own rules,and its ownlanguage…

Learn the rules,and language ofthe money game!

- Strive Masiyiwa

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With the introduction of livevideos, Twitter live (Periscope)Facebook live and Instagramlive and TV, we also includethem.Facebook, LinkedIn andGoogle+ are examples of*Social Networking* platforms. Whatsapp, Viber, Imo, TelegramYahoo Message, GoogleHangout and FacebookMessenger are all examples of*Messaging* platforms.Theirmain purpose is to send andreceive instant messages. Withthe introduction of group chatsand status on some of theseplatforms makes them look likesocial networking platforms.

ROA: Wow! I never knewthere were so many platformsand their differences. Has theevolution of social mediaimpacted the marketingindustry in anyway?

Yes it has. Gone were the daysone has to buy a newspaper, orwatch TV to get educated on anew product, now the onlything you need is a smartdevice and your internetaccess. For companies that willlike to market their products,they get to save on how muchthey spend for advertising andalso get figures for the numberof people that their messagehas reached. That is value formoney. An example is... If a get my product marketedon Radio, how will I find out theexact number of peoplelistening to that particular radiostation as at the time my advertwas played. This also applies toTV. Now to Newspapers andBillboards. Can I get figures forthe number of people that haveseen my advertisement? But forsocial media, you will be able tofind out the exact number ofpeople that have seen your 

post, liked, shared,commented, theirlocation, age, genderand device used. Withthis data you will beable to strategize wellto achieve more.

ROA: Nii, your finalwords to the youngones out there whoaspire to be like you?

Social media can be ablessing and a curse atthe same time. Let'sspend our time on itwisely.  Before you enter intothe social mediamarketing business, firstread a lot on it, find thenecessary tools you willneed to start, get theright contacts to helpyou understand itperfectly and planaccording to yourbudget. Invest inbuilding your personalpages and running somefew services for free. Get a mentor who isalready running a socialmedia business andwork with them as anintern. With that you getto experience alot aboutthe Industry.

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"A vision on itsown is notenough.

Hard work &dedication is

required to makethat vision a

reality."Strive Masiyiwa

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mPharma - MedTechmPharma is an innovative health platformthat makes medicine accessible andaffordable by connecting the keystakeholders in the purchase and deliveryof drugs. mPharma began as a means to solve thechallenges in the drug supply chain . Theinnovative platform supports patientprofiles, prescribe prescriptions, sendreminders, know where the stocks are, orassess the required reimbursements. The success of mPharma has seen itreceive investments particularly frominvestors outside Africa. It recently closedits series B round offunding for $12million

Africa’s challenges represent an

incredible opportunity for

entrepreneurs on the continent to use

technology to develop brilliant

solutions. The tech startup ecosystem

in Africa is growing yet we remain

ever more hungry for truly disruptive

solutions that analyze an entire

supply chain of products and services

and develops solutions that reduce

cost, ensure efficiency and solve

social challenges especially among

the most marginalized in our society.

I am excited to share these 3

incredible African founded & African

based startups doing just that:

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In Ghana & other African countries,

small holder farmers, whose trade feeds the

nation are often the poorest in the society

and are continually exploited by middlemen.

Agrocenta is an innovative idea to remove

the exploitative middle men and replace them

with a digital platform for trading farm

produce. In addition, the company has introduced

several solutions for the betterment of small

scale farmers such as an instant digital

payment channel-Agropay, Access to

financing, Truck R- an on-demand trucks and

transportation solution as well as Insurance..

Agrocenta was the winner of the SeedStars

Global Competition in 2018 where it secured

a $500, 000 investment. Its main operations

are in the northern regions of Ghana

Agrocenta- AgriTech

Bluewave- InsurTechBluewave is an insurtech company based inKenya. Africa’s population remain widelyuninsured for various reasons the least of whichis not cost & accessibility. BlueWave is solving this problem with aninnovative platform which allows easy access toaffordable micro insurance products thus takingout the complex onboarding process & costsusually associated with insurance. Having grown a subscriber base of over 10,000within a few months, the company is looking toexpand into other East African markets such asRwanda

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General Organiser ToolsIt is very easy to lose track of somethingyou meant to do or just plain remember.You probably saw an article about thelatest recipe to get you in the mood to bein the kitchen again, or a new tool that youdeem handy to make your work at theoffice easier—and forget them all. Enter those note organizers or documentmanagement tools that you could run onmultiple devices— contributing toimproving work productivity. Example ofthese productivity tools are EverNote,Google organizer package. How it helps increase productivity- Clip contents or save notes (audio andtext)- Organize photos- Set reminders- Upload attachments

Project Management (PM)ToolsProject Management productivity toolsallows you to commit to project deliveryand make it more efficient and offers visualenhancers such as Gantt Charts andKanban boards as well as time andresource tracking tools. Example of suchtool is Wrike. How it helps increase productivity- Set more realistic milestones anddeadlines- Tie up and automate interdependentassignments- Keep all of your team’s members focusedon your deliverables

File Sharing ToolsAn essential tool for improvingproductivity at any personal orbusiness level. File sharing toolstoday support multiple fileformats including textdocuments, videos, and images.It is commonly used to downloadand share media files with otherpeople. Examples areShareFiles, Dropbox, GoogleDrive. How it helps increaseproductivity- Employees can use businessnetworks to distribute and shareproject documents.- The software can be used totrack inbound and outboundbrand mentions, social marketingcampaigns, and theeffectiveness of social media

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