[8176 - 25777]unidade4

63

Habilidades

Sees de estudo

Captulo 4

Projeto de pesquisa

Seo 1: ,SLTLU[VZKL\TWYVQL[VKLWLZX\PZHSeo 2: ,Z[Y\[\YHS}NPJHKV[YHIHSOVHJHKvTPJV

(HIVYKHNLTZVIYLVHZZ\U[VJVU[LTWSHKVULZ[LJHWx[\SVWLYTP[LHPKLU[PJHsqVKVZP[LUZX\LMHaLTWHY[LKL\TWYVQL[VKLWLZX\PZHLKVZX\LMHaLTWHY[LKVZLSLTLU[VZWYt[L_[\HPZ[L_[\HPZLW}Z[L_[\HPZ

metodologia_estudo_caso.indb 63 27/10/14 09:21

_______________ MENDONA, Ana Waley (ORG.). Estudo de Caso. In: Metodologia para estudo de caso: livro didtico / design instrucional Marina Cabeda Egger Moellwald, revisor Diane Dal Mago. Palhoa: UnisulVirtual, 2014, p. 63 98.

64

Captulo 4

Seo 1Elementos de um projeto de pesquisa

6WYVQL[VKLWLZX\PZHPUPJPHJVTHKLUPsqVKV[LTHLKVWYVISLTH(LZ[HL[HWHJOHTHTVZKLplanejamento da pesquisa ou projeto de pesquisa. Mas, PUKLWLUKLU[LKHUVTLUJSH[\YHVTVTLU[VPUPJPHStVX\LJVUZPKLYHTVZJYx[PJVWHYHHPKLU[PJHsqVKHYLSL]oUJPHKHWLZX\PZHZ\HQ\Z[PJH[P]HLJVU[L_[\HSPaHsqVWVPZYLTL[LnHIVYKHNLTKVZWYPUJPWHPZHZWLJ[VZX\LLU]VS]LTVWVU[VKLWHY[PKHWHYH\THWLZX\PZHJPLU[xJH(VWYVK\aPYVWYVQL[VKLWLZX\PZHV[LTHVIQL[P]VZLWYVJLKPTLU[VZTL[VKVS}NPJVZJVUZ[P[\LTHS}NPJHX\L\ULVZKHKVZHZLYLTJVSL[HKVZLHZJVUJS\ZLZHZLYLT[PYHKHZ"VWYVQL[VYLTL[LnZX\LZ[LZPUPJPHPZWHYHVLZ[\KVJPLU[xJV7HYH/LLYK[L3LVULSWVWYVQL[VKLWLZX\PZHtVWSHULQHTLU[VKL\THWLZX\PZHV\ZLQHHKLUPsqVKVZJHTPUOVZWHYHHIVYKHYJLY[HYLHSPKHKL

65

Metodologia para Estudo de Caso

6WHZZVWYPUJPWHStZHILYZVIYLo queZL[YH[H!8\HSV[LTH&8\HSVWYVISLTH&8\HPZVZZ\IWYVISLTHZ&8\HSHQ\Z[PJH[P]H&8\HPZVZVIQL[P]VZ&8\HPZVZWYLZZ\WVZ[VZ[L}YPJVZ&+LWVPZKLZZHKLUPsqVWHZZHTVZHVZWYVJLKPTLU[VZnZTHULPYHZKLL_LJ\[HYao comoMHaLY!6X\LZLYmMLP[VWHYHZVS\JPVUHYVWYVISLTH&8\HSZLYmV\UP]LYZVHZLYWLZX\PZHKV&8\HPZPUZ[Y\TLU[VZZLYqV\[PSPaHKVZWHYHHJVSL[HKHZPUMVYTHsLZ&:LYqVMLP[HZLU[YL]PZ[HZVIZLY]HsLZMVYT\SmYPVZX\LZ[PVUmYPV&:LYqVMLP[HZL_WLYPTLU[HsLZTLKPsLZ&8\LH[P]PKHKLZZLYqVYLHSPaHKHZ&*VTVZLYqVHUHSPZHKVZVZKHKVZ&,WVYTWYLJPZHTVZWLUZHYLTWYHaVZWHYHJHKHHsqVquando iremos L_LJ\[HYHZL[HWHZX\HSV[LTWVX\L[LTVZ!8\HSV[LTWV[V[HSWYL]PZ[VWHYHHWLZX\PZH&8\HSV[LTWVKLZ[PUHKVHJHKHL[HWH&*VTVZLKPZ[YPI\LTHZH[P]PKHKLZUV[LTWV&6WYVQL[Vt]Pm]LSUV[LTWVKPZWVUx]LS&

Antes de darmos continuidade aos elementos do projeto, pensemos na

seguinte questo: Por que se deve planejar uma pesquisa?

7HYHYLZWVUKLYHLZ[HWLYN\U[HWLUZLTVZUHLSHIVYHsqVKHWSHU[HHU[LZKHJVUZ[Y\sqVKL\THJHZHV\KL\TYHZJ\UOVHU[LZKHWYVK\sqVKL\THVIYHWYPTH5HSPsqVKL4PUH`V W!

-HaLTVZ\TWYVQL[VKLWLZX\PZHWHYHTHWLHY\TJHTPUOVHZLYseguido durante a investigao. Buscamos, assim, evitar muitos PTWYL]PZ[VZUVKLJVYYLYKHWLZX\PZHX\LWVKLYPHTH[tTLZTVPU]PHIPSPaHYZ\HYLHSPaHsqV6\[YVWHWLSPTWVY[HU[LtLZJSHYLJLYWHYHVWY}WYPVPU]LZ[PNHKVYVZY\TVZKVLZ[\KVVX\LWLZX\PZHYJVTVWVYX\HU[V[LTWVL[J(StTKPZZV\TWLZX\PZHKVYULJLZZP[HJVT\UPJHYZL\ZWYVW}ZP[VZKLWLZX\PZHWHYHX\LZLQHHJLP[HUHJVT\UPKHKLJPLU[xJH

,U[LUKLZLWVYWSHULQHTLU[VKHWLZX\PZHHWYL]PZqVYHJPVUHSKL\TL]LU[VH[P]PKHKLJVTWVY[HTLU[VV\VIQL[VX\LZLWYL[LUKLYLHSPaHYHWHY[PYKHWLYZWLJ[P]HJPLU[xJHKVWLZX\PZHKVY*VTVWYL]PZqVKL]LZLYLU[LUKPKHHL_WSPJP[HsqVKVJHYm[LYHU[LJPWH[}YPVKLHsLZLJVTV[HSH[LUKLYH\THYHJPVUHSPKHKLPUMVYTHKHWLSHWLYZWLJ[P]H[L}YPJVTL[VKVS}NPJHKHYLSHsqVLU[YLZ\QLP[VLVVIQL[VKHWLZX\PZH



66

Captulo 4

+LWLUKLUKVKHUH[\YLaHKHWLZX\PZHLSHWVKLYmLU]VS]LYT\P[HZL[HWHZ,TX\HSX\LYWYVQL[VKLWLZX\PZHImZPJVHSN\UZJVTWVULU[LZLSLTLU[VZZqVWLY[PULU[LZJVTV!

o tema; HQ\Z[PJH[P]H" VWYVISLTH" os objetivos; HJVU[L_[\HSPaHsqV[L}YPJH"L VZWYVJLKPTLU[VZTL[VKVS}NPJVZ

,Z[HZL[HWHZKL]LTZLYHKLX\HKHZHVWLYSJPLU[xJVKVWLZX\PZHKVYLHVTt[VKVKLLZ[\KVWHYHX\LUqVZLQHTKLZWLUKPKVZLZMVYsVZLT]qV:LN\PTVZWHYHVI[LYTVZ\THTLSOVYJVTWYLLUZqVZVIYLHLSHIVYHsqVKLJHKHL[HWHKVWYVQL[VKLWLZX\PZH

1.1 O tema

67


UHUJLPYHWVY[HU[VLUJVTLUKHKVVX\LUqVSOL[PYHVJHYm[LYJPLU[xJVKLZKLX\LUqVZLPU[LYYHUVKLZLUYVSHYKHWLZX\PZH"V\ZLLUJHP_HYLT[LTHZT\P[VZHTWSVZKL[LYTPUHKVZWVY\THLU[PKHKLX\LZLKPZWLHUHUJPHYWLZX\PZHZLX\LWYVTV]L\THJVUJVYYvUJPHLU[YLWLZX\PZHKVYLZKPZ[YPI\PUKVH]LYIHKLX\LKPZWLLU[YLVZX\LHWYLZLU[HTVZTLSOVYLZWYVQL[VZ0UKLWLUKLU[LKLZ\HVYPNLTV[LTHtULZZHMHZLULJLZZHYPHTLU[LHTWSVWYLJPZHUKVILTVHZZ\U[VNLYHSZVIYLVX\HSZLKLZLQHYLHSPaHYHWLZX\PZH

,X\HU[VnLZJVSOHKV[LTH&*VTVZHILYVX\LWLZX\PZHY&+LX\LMVYTHWVKLTVZLZ[HILSLJLYVVIQL[VKHWLZX\PZH&+LHJVYKVJVTVZH\[VYLZ*LY]VL)LY]PHUW!

(LZJVSOHKV[LTHtVWYPTLPYVWHZZVUVWSHULQHTLU[VKHWLZX\PZHTHZUqVVTHPZMmJPS5qVMHS[HTL]PKLU[LTLU[L[LTHZWHYHWLZX\PZH!HKPJ\SKHKLLZ[mLTKLJPKPYZLWVY\TKLSLZ7HYHT\P[VZWLZX\PZHKVYLZHKLJPZqVUHStWYLJLKPKHWVYmomentos de verdadeira angstia, mormente quando se trata de WLZX\PZHZKLJPZP]HZWHYHHJHYYLPYHWYVZZPVUHS

:HU[VZZ\NLYLX\LVWLZX\PZHKVYLZJVSOHV[LTHKLHJVYKVJVTZL\NVZ[VWLZZVHSWYLWHYV[tJUPJVL[LTWVKPZWVUx]LSHStTKLYLL[PYZVIYLZ\HPTWVY[oUJPHV\\[PSPKHKLLL_PZ[vUJPHKLMVU[LZV\YLMLYvUJPHZIPISPVNYmJHZHYLZWLP[V7HYHHLZJVSOHKV[LTHVZZLN\PU[LZJYP[tYPVZKL]LTZLYJVUZPKLYHKVZ!

os individuais; e VZL_[LYUVZ

Nos individuaisHLZJVSOHKV[LTHPTWSPJHLTNVZ[HYKVHZZ\U[VJVUOLJvSVTPUPTHTLU[LL[LYTV[P]HsqVWHYHHPU]LZ[PNHsqVKVTLZTV5VZexternos, tWYLJPZVWLUZHYZLV[LTHLZJVSOPKVt]Pm]LS[LT\[PSPKHKLLtYLSL]HU[LV\ZLQHZLWLZX\PZHYZVIYLVHZZ\U[VLZJVSOPKV]HPJVU[YPI\PYWHYHVJVU[L_[VWLZX\PZHKVLV\JVU[L_[VJPLU[xJVLZVJPHS6[LTHKP]PKLZLLT!

geral; e, LZWLJxJV

O tema geralYLWYLZLU[HVHZZ\U[VX\LZLYmHWYVM\UKHKVTLKPHU[LHHsqVKLWLZX\PZHY*VTVWVU[VKLWHY[PKHVHJHKvTPJVKL]LYmPKLU[PJHYZLJVTV[LTHLZJVSOPKVVW[HUKVLTWYPTLPYVWSHUVWLSHmYLHJVTHX\HSWVZZ\PTHPVYHUPKHKL



68

Captulo 4

Alguns exemplos de temas gerais de pesquisa: Tecnologia da informao

e turismo; Administrao pblica municipal; Qualidade na administrao

WISPJH")HSHUsVZVJPHS"7LYSKVZNLZ[VYLZ"7LX\LUHZLTWYLZHZUVJLUmYPVinternacional; Motivao no trabalho.

O [LTHLZWLJxJVMH]VYLJLHVWLZX\PZHKVYHZSPTP[HsLZX\LKL]LTZLYJVUZPKLYHKHZUHPU]LZ[PNHsqVKL\THZZ\U[V5V[LTHLZWLJxJVHW}ZHLZJVSOHKV[LTHNLYHSVWLZX\PZHKVYKL]LYmMHaLY\TYLJVY[LLTYLSHsqVnHTWSP[\KLKV[LTHWLZX\PZHKVV\ZLQHKL]LYmPKLU[PJHYVHZZ\U[VX\LLZWLJPJHTLU[LX\LYWLZX\PZHY+LZZHMVYTHHHIYHUNvUJPHKVHZZ\U[VtYLZ[YPUNPKHLKLSPTP[HKHMHJPSP[HUKV[VKVVWYVJLZZVKHWLZX\PZH(ZZPTYLZZHS[HZLX\LKLSPTP[HYV[LTHtZLSLJPVUHY\T[}WPJVV\WHY[LHZLYMVJHSPaHKH7HYH4HYJVUPL3HRH[VZ Wt!

a) selecionar um assunto de acordo com as inclinaes, as WVZZPIPSPKHKLZHZHW[PKLZLHZ[LUKvUJPHZKLX\LTZLWYVWLHLSHIVYHY\T[YHIHSOVJPLU[xJV"b) encontrar um objeto que merea ser investigado JPLU[PJHTLU[LL[LUOHJVUKPsLZKLZLYMVYT\SHKVLKLSPTP[HKVLTM\UsqVKHWLZX\PZH

6HZZ\U[VLZJVSOPKVKL]LZLYWVZZx]LSLHKLX\HKVLT[LYTVZKVZMH[VYLZL_[LYUVZLKVZPU[LYUVZV\WLZZVHPZ6[LTHKL]LZLYUH[\YHSTLU[LHKLX\HKVnJHWHJPKHKLLnMVYTHsqVKVWLZX\PZHKVYLJVYYLZWVUKLYmnZZ\HZWVZZPIPSPKHKLZX\HU[VHV[LTWVLHVZYLJ\YZVZLJVUTPJVZ5HLZJVSOHKV[LTHKL]LZLPN\HSTLU[LSL]HYLTJVUZPKLYHsqVVTH[LYPHSIPISPVNYmJVX\LKL]LZLYZ\JPLU[LLLZ[HYKPZWVUx]LS*LY]VL)LY]PHTWL_WSPJHTX\LWHYHMHJPSP[HYHKL[LYTPUHsqVKV[LTHWVKLZLYLJVYYLYWVY\TSHKVnKP]PZqVKV[LTHLTZ\HZWHY[LZJVUZ[P[\[P]HZLWVYV\[YVnKLUPsqVKHJVTWYLLUZqVKVZ[LYTVZ

(KLJVTWVZPsqVKV[LTHLX\P]HSLHVKLZKVIYHTLU[VKVTLZTVLTWHY[LZLUX\HU[VHKLUPsqVKVZ[LYTVZPTWSPJHHLU\TLYHsqVKVZLSLTLU[VZJVUZ[P[\[P]VZV\L_WSPJH[P]VZX\LVZJVUJLP[VZLU]VS]LT5LT[VKVZVZ[LTHZWVKLYqVZLYKLSPTP[HKVZJVTH\_xSPVKLZZHZ[tJUPJHZLZWLJPHPZ+LHJVYKVcom a natureza do tema selecionado, ser necessrio uma ou outra das tcnicas de delimitao.

7VYTYLZZHS[HZLX\LV[LTHKL]LZLYWYLJPZVILTKL[LYTPUHKVLLZWLJxJVEm geral, os ttulos dos trabalhos so a transcrio, na ntegra, dos temas

LZWLJxJVZ



69


5VZLN\PU[LX\HKYVHSN\UZL_LTWSVZKL[LTHZNLYHPZLLZWLJxJVZ

8\HKYV;LTHNLYHSL[LTHLZWLJxJVTEMA GERAL TEMA ESPECFICO

Tecnologia da informao e turismo. A tecnologia da informao nas empresas do

ramo hoteleiro de Palhoa, SC.

Administrao pblica municipal. Administrao pblica municipal de Palhoa, SC.

Qualidade na administrao pblica. Qualidade na administrao pblica municipal

de Palhoa, SC.

Balano social. Balano social na cooperativa Alfa.

7LYSKVZNLZ[VYLZ 7LYSKVZNLZ[VYLZKHZLTWYLZHZ()*Pequenas empresas no cenrio

internacional.

Experincia da insero internacional das

pequenas empresas industriais do ramo de

confeces de Palhoa, SC.

-VU[L!*H]HSJHU[P"4VYLPYHW

0KLU[PJHTVZHL[HWHKHapresentao do tema como uma das mais PTWVY[HU[LZKV[YHIHSOVWVPZtULSHX\L]VJvLZ[Y\[\YHYm\T[L_[VJVLZVLJVLYLU[LX\LHWYLZLU[LHPKLPHJLU[YHSKLMVYTHHJVU]LUJLYVSLP[VYKHZ\HYLSL]oUJPH5LZ[L[L_[VWVKLTVZJVTLsHYJVTH[YHUZJYPsqVKV[LTHLZWLJxJVKPYL[HTLU[LKLMVYTHJSHYHLKPYL[HV\ZLWYLMLYPYTVZHU[LZHPUKHWVKLTVZMHaLY\THIYL]LJVU[L_[\HSPaHsqVOPZ[}YPJHV\JVUJLP[\HSKV[LTH+LWVPZKHLZJVSOHKV[LTHLKHKLSPTP[HsqVKV[LTHLZWLJxJVWHY[LZLWHYHHelaborao dos outros elementos.

1.2 (Q\Z[PJH[P]H(Q\Z[PJH[P]HUVLZ[\KVKLJHZVJVTVVWY}WYPVUVTLPUKPJHYLMLYLZLHVJVU]LUJPTLU[VKLZLYM\UKHTLU[HSLML[P]HYV[YHIHSOVKLWLZX\PZHWYVWVZ[V(U[LZKLHWYVM\UKHYZ\HSLP[\YHWYVJ\YLYLL[PYZVIYLHQ\Z[PJH[P]HL[LU[LYLZWVUKLYUHLSHIVYHsqVKVZL\[L_[VnZZLN\PU[LZX\LZ[LZ!

8\HSHYLSL]oUJPHKHWLZX\PZH& 8\LTV[P]VZHQ\Z[PJHT& 8\HPZHZJVU[YPI\PsLZKHWLZX\PZHWHYHVJVU[L_[VWLZX\PZHKVLV

JVU[L_[VZVJPHS&



70

Captulo 4

*VTVLUMH[PaH9H\ILYW Q\Z[PJHYUHKHTHPZtKVX\LKHYYHaLZKPaLYVZWVYX\vZKHWLZX\PZHTVZ[YHYZ\HPTWVY[oUJPHWHYHX\LLWHYHX\LT(ZZPTX\LZ[PVUHZL!X\HPZVZTV[P]VZX\LQ\Z[PJHTLZ[HWLZX\PZH&

(Q\Z[PJH[P]H[YHK\aZLUVTVTLU[VLTX\LVWLZX\PZHKVYKL]LYmJVTLU[HYHVYPNLTKVWYVISLTHLZ\HYLSHsqVJVTV[LTHHZLYWLZX\PZHKV*HILWVPZHVWLZX\PZHKVYL_WSPJHYVZTV[P]VZX\LQ\Z[PJHTHYLSL]oUJPHKHWLZX\PZH[HU[VWHYHH[LVYPHJVTVWHYHHWYm[PJHKLZ[HJHUKVHZJVU[YPI\PsLZKHWLZX\PZHWHYHVJVUOLJPTLU[VJPLU[xJViUHQ\Z[PJH[P]HX\LVHJHKvTPJVWLZX\PZHKVYPYmYL]LSHYH]PHIPSPKHKLKHWLZX\PZH"[HU[VUVoTIP[V[tJUPJVX\HU[VUVoTIP[VJPLU[xJV9(

71


8\HKYV,_LTWSVKL1\Z[PJH[P]HTema LZWLJxJV 1\Z[PJH[P]HPessoal 1\Z[PJH[P]HOrganizacional 1\Z[PJH[P]H Social A tecnologia da

informao nas

empresas do ramo

hoteleiro de Palhoa,

SC.

O presente

estudo pode ser

compreendido como

um momento de

sntese e posterior

anlise, para

HSN\THZYLL_LZrealizadas no

percurso da vida

WYVZZPVUHSKVpesquisador acerca

da tecnologia de

informao nas

organizaes. O

interesse pelo

tema surgiu em

decorrncia

da experincia

WYVZZPVUHSHKX\PYPKHao longo de 10 anos,

como gerente de

planejamento.

A escolha de um

determinado objeto

de estudo no

acontece por acaso,

nem desprovida

de intencionalidade.

A permanncia de

indagaes, quer

pela inexistncia

V\PUZ\JPvUJPHdo conhecimento

existente, quer

pela insatisfao

ou discordncia

dos resultados

divulgados, fator

que contribui para a

escolha do tema. A

deciso de analisar

o impacto do

sistema tecnolgico

de planejamento

oramentrio na

empresa do ramo

hoteleiro Alfa de

Palhoa - SC, deu-

se por se constatar a

necessidade de uma

anlise aprofundada,

capaz de interpretar

e evidenciar do

sistema citado.

A importncia social

da pesquisa repousa

na possibilidade

de indicar nova

interpretao

sobre o impacto

da implantao

de tecnologia de

informao em uma

organizao.

Assim, o tema a ser

pesquisado reveste-

se de importncia

em razo do

momento vivido pelo

processo ensino

- aprendizagem,

onde h demanda

crescente de

THPVYLJPvUJPHorganizacional.


(VLSHIVYHYHQ\Z[PJH[P]HKL\TWYVQL[VKLWLZX\PZHtPTWVY[HU[LZLN\PYHZYLJVTLUKHsLZJP[HKHZWHYHX\LHYLKHsqVKVTLZTVHWYLZLU[LJVU[LKVZZPNUPJH[P]VZJVU[YPI\PUKVWHYHHX\HSPKHKLKV[YHIHSOV



72

Captulo 4

1.3 O problema

(MVYT\SHsqVKVWYVISLTH[HTItTPU[LNYHHL[HWHPUPJPHSKVWYVQL[VKLWLZX\PZHKLLZ[\KVKLJHZV7HYH*LY]VL)LY]PHUVWYVISLTHt\THX\LZ[qVX\LLU]VS]LPU[YPUZLJHTLU[L\THKPJ\SKHKL[L}YPJHV\WYm[PJHWHYHHX\HSZLKL]LLUJVU[YHY\THZVS\sqV7HYH@PUKLUPYHZX\LZ[LZKHWLZX\PZHtWYV]H]LSTLU[LVWHZZVTHPZPTWVY[HU[LHZLYJVUZPKLYHKVLT\TLZ[\KVKLWLZX\PZH(ZZPT]VJvKL]LYLZLY]HYWHJPvUJPHL[LTWVZ\JPLU[LWHYHHYLHSPaHsqVKLZZH[HYLMH(JOH]LtJVTWYLLUKLYX\LHZX\LZ[LZKL\THWLZX\PZHWVZZ\LTZ\IZ[oUJPHWVYL_LTWSVZVIYLVX\LtVTL\LZ[\KV&LMVYTHWVYL_LTWSVLZ[V\MHaLUKV\THWLYN\U[HKV[PWVX\LTVX\LWVYX\LV\JVTV&

O problema sempre se apresenta em forma de questionamento, de pergunta, a que o

trabalho de pesquisa busca responder, delimitado com indicaes das variveis que

intervm no estudo de possveis relaes entre si. Da que no se realiza atividade de

pesquisa sem problema, sem dvidas, sem questes que exigem respostas.

5LZ[LZLU[PKV)VV[O*VSVTIL>PSSPHTZHYTHTX\LHZWLYN\U[HZZqVJY\JPHPZWVYX\LVWVU[VKLWHY[PKHKL\THIVHWLZX\PZHtZLTWYLX\LYLYsaber o que no se sabe, mas que h a necessidade de conhecer ou entender.

+LZ[HMVYTHHZWLYN\U[HZKLWLZX\PZHM\UJPVUHTJVTVKPYLJPVUHKVYLZWHYHVZLZMVYsVZX\LZLYqVKLZLU]VS]PKVZUVLZ[\KVWVPZHStTKLKPYLJPVUHYVZtrabalhos, tornam a investigao mais objetiva. De certa forma, no h o que

ZLPU]LZ[PNHYV\WLZX\PZHYZLHU[LZUqVZLX\LZ[PVUHY"LWHYHPZZVZLY]LTHZWLYN\U[HZ+LZKL,PUZ[LPUtTHPZPTWVY[HU[LWHYHVKLZLU]VS]PTLU[VKHJPvUJPHZHILYMVYT\SHYWYVISLTHZKVX\LLUJVU[YHYZVS\sLZ5qVL_PZ[LTYLNYHZHIZVS\[HTLU[LYxNPKHZWHYHHMVYT\SHsqVKLWYVISLTHZTHZL_PZ[LTYLJVTLUKHsLZIHZLHKHZUHL_WLYPvUJPHKLWLZX\PZHKVYLZX\LX\HUKVHWSPJHKHZMHJPSP[HTHMVYT\SHsqVKVWYVISLTH+LHJVYKVJVT.PS WHZWYPUJPWHPZYLNYHZWHYHHMVYT\SHsqVKLWYVISLTHZKLWLZX\PZHZqVHZZLN\PU[LZ!

H6WYVISLTHKL]LZLYMVYT\SHKVJVTV\THWLYN\U[H,Z[LWYVJLKPTLU[VMHJPSP[HHPKLU[PJHsqVKVX\LLML[P]HTLU[LZLKLZLQHWLZX\PZHYI6WYVISLTHKL]LZLYKLSPTP[HKVH\THKPTLUZqV]Pm]LS-YLX\LU[LTLU[LVWYVISLTHtMVYT\SHKVKLTHULPYH[qVHTWSHX\LZL[VYUHPTWYH[PJm]LSJOLNHYH\THZVS\sqVZH[PZMH[}YPH



73


5LT[VKVZVZHZWLJ[VZKVWYVISLTHWVKLTZLYWLZX\PZHKVZZPT\S[HULHTLU[L;VYUHZLULJLZZmYPVWVY[HU[VYLK\aPYH[HYLMHH\THZWLJ[VX\LWVZZHZLY[YH[HKVLT\TUPJVLZ[\KVV\KP]PKPKVLTZ\IX\LZ[LZX\LWVZZHTZLY[YH[HKHZLTLZ[\KVZZLWHYHKVZJ6WYVISLTHKL]L[LYJSHYLaH6Z[LYTVZ\[PSPaHKVZKL]LTZLYJSHYVZKLP_HUKVL_WSxJP[VVZPNUPJHKVJVTX\LLZ[qVZLUKVutilizados.

K6WYVISLTHKL]LZLYWYLJPZV,TIVYHJVTZPNUPJHKVLZJSHYLJPKVULTZLTWYLVZ[LYTVZHWYLZLU[HKVZUHMVYT\SHsqVKVWYVISLTHKLP_HTJSHYVVSPTP[LKLZ\HHWSPJHIPSPKHKLL6WYVISLTHKL]LHWYLZLU[HYYLMLYvUJPHZLTWxYPJHZ(VIZLY]oUJPHHLZ[LJYP[tYPVULTZLTWYLtMmJPSUHZJPvUJPHZZVJPHPZiJVT\TLZWLYHYKLZZHZJPvUJPHZYLZWVZ[HZWHYHWYVISLTHZX\LLU]VS]LTQ\xaVZKL]HSVY

=HSLYLNPZ[YHYX\LWHYHTHPVYLJmJPHUHMVYT\SHsqVKVWYVISLTHHZWLYN\U[HZKL]LTZLYWVZ[\SHKHZKL[HSMVYTHWHYHX\LOHQHWVZZPIPSPKHKLKLYLZWVZ[HZ\[PSPaHUKVHWLZX\PZH7HYH4HYJVUPL3HRH[VZ KLUPY\TWYVISLTHZPNUPJHLZWLJPJmSVLTKL[HSOLZWYLJPZVZLL_H[VZ5HMVYT\SHsqVKL\TWYVISLTHKL]LOH]LYJSHYLaHJVUJPZqVLVIQL[P]PKHKL(JVSVJHsqVJSHYHKVWYVISLTHWVKLMHJPSP[HYHJVUZ[Y\sqVKHOPW}[LZLJLU[YHS+LHJVYKVJVT4PUH`V HLZJVSOHKL\TWYVISLTHKLWLZX\PZHTLYLJLPUKHNHsLZJVTVHZZLN\PU[LZ!

;YH[HZLZLWYVISLTHVYPNPUHSLYLSL]HU[L& (PUKHX\LZLQHPU[LYLZZHU[LtHKLX\HKVWHYHTPT& ;LUOVOVQLWVZZPIPSPKHKLZYLHPZWHYHL_LJ\[HY[HSLZ[\KV& /m[LTWVZ\JPLU[LWHYHPU]LZ[PNHY[HSX\LZ[qV&

:LN\PUKVHZJHYHJ[LYxZ[PJHZHWYLZLU[HKHZUVZJYP[tYPVZKL4PUH`V 4HYJVUPL3HRH[VZ HWYLZLU[HTZLHSN\UZHZWLJ[VZKVWYVISLTHHZLYLTJVUZPKLYHKVZ!

=PHIPSPKHKL!WVKLZLYLJHaTLU[LYLZVS]PKVH[YH]tZKHWLZX\PZH 9LSL]oUJPH!KL]LZLYJHWHaKL[YHaLYJVUOLJPTLU[VZUV]VZ 5V]PKHKL!LZ[HYHKLX\HKVHVLZ[mNPVH[\HSKHL]VS\sqVJPLU[xJH ,_LX\PIPSPKHKL!WVKLJOLNHYH\THJVUJS\ZqV]mSPKH 6WVY[\UPKHKL!H[LUKLYHPU[LYLZZLZWHY[PJ\SHYLZLNLYHPZ



74

Captulo 4

(HKLX\HKHMVYT\SHsqVKL\TWYVISLTHKLWLZX\PZHUqVt[HYLMHKHZTHPZfceis.

75


1.4 Objetivos

-\YHZ[tKLULVZVIQL[P]VZJVTVZLUKVHZPUKPJHsLZWYLJPZHZLJSHYHZKHZTL[HZWYVW}ZP[VZLYLZ\S[HKVZJVUJYL[VZHX\LZLWYL[LUKLJOLNHY7HYH-HJOPUVVIQL[P]VtVYLZ\S[HKVX\LZLWYL[LUKLLTM\UsqVKHWLZX\PZH.LYHSTLU[Lt\THHsqVWYVWVZ[HWHYHYLZWVUKLYnX\LZ[qVX\LYLWYLZLU[HVWYVISLTH*LY]VL)LY]PHUHYTHTX\LVZVIQL[P]VZLT]PZ[HKLULTT\P[HZ]LaLZHUH[\YLaHKV[YHIHSOVV[PWVKLWYVISLTHHZLYZLSLJPVUHKVVTH[LYPHSHJVSL[HYL[J(WHY[PYKLZ[HJVU[L_[\HSPaHsqVtWVZZx]LSHYTHYX\LVZVIQL[P]VZKHWLZX\PZHWLYWHZZHTVNYH\KLLU[LUKPTLU[VLVxUKPJLKLHZZPTPSHsqVKVZJVU[LKVZWYLZLU[LZUH[HYLMHJVNUVZJP[P]HKVHJHKvTPJVWLZX\PZHKVY5HZMHZLZPUPJPHPZNYHK\HsqVLLZWLJPHSPaHsqVVZVIQL[P]VZZP[\HTZLUVoTIP[VKLLZ[\KHYJVUOLJLYLJVTWYLLUKLY5VTLZ[YHKVVZVIQL[P]VZWVKLTZLYKLHWYVM\UKHYKVTPUHYVoTIP[VLL]LU[\HSTLU[LSVJHSPaHYUV]HZYLSHsLZ:VTLU[LUVKV\[VYHKVtL_PNPKV[LTHVYPNPUHSWVPZ[YH[HZLKHLSHIVYHsqVKL\TH[LZLLZLJOLNHnKLZJVILY[HKLUV]HZYLSHsLZV\HVLZ[HILSLJPTLU[VKLnovas teorias, de acordo com Vieira e Hossne (2004).

6ZVIQL[P]VZZLJSHZZPJHTLT! geral; e LZWLJxJVZ

O objetivo geral KLULKLTVKVHTWSVHX\PSVX\LVWLZX\PZHKVYKLZLQHWLZX\PZHY7YVJ\YHKL[LYTPUHYJVTJSHYLaHLVIQL[P]PKHKLVWYVW}ZP[VKVWLZX\PZHKVYJVTHYLHSPaHsqVKHWLZX\PZH,Z[mSPNHKVH\TH]PZqVNSVIHSe abrangente do tema. Relaciona-se com o contedo intrnseco, tanto dos

MLUTLUVZLL]LU[VZX\HU[VKHZPKLPHZLZ[\KHKHZ=PUJ\SHZLKPYL[HTLU[LnWY}WYPHZPNUPJHsqVKHWYVWVZ[HWLSVWYVQL[VOs VIQL[P]VZLZWLJxJVZKL[LYTPUHTHZWLJ[VZX\LZLWYL[LUKLLZ[\KHYJVTWYLLUKLYL_WSPJHYV\ZLQHVWLZX\PZHKVYL]PKLUJPHKLMVYTHJSHYHLWYLJPZHHUHSPKHKLKVLZ[\KVX\LWYL[LUKLKLZLU]VS]LY+LUPYVZVIQL[P]VZLZWLJxJVZZPNUPJHHWYVM\UKHYHZPU[LUsLZL_WYLZZHZUVZVIQL[P]VZNLYHPZ6LZ[\KHU[LWLZX\PZHKVYZLWYVWLHTHWLHYPKLU[PJHY]LYPJHYKPHNUVZ[PJHY[YHsHYVWLYSV\OPZ[VYPHY KL[LYTPUHKVHZZ\U[VLZWLJxJVKLU[YVKL\T[LTH,SLWVKLX\LYLYTVZ[YHYUV]HZYLSHsLZWHYHVTLZTVWYVISLTHPKLU[PJHYV\[YVZHZWLJ[VZV\TLZTV\[PSPaHYVZJVUOLJPTLU[VZHKX\PYPKVZJVTHWLZX\PZHWHYHPUZ[Y\TLU[HSPaHYZ\HWYm[PJHWYVZZPVUHSV\PU[LY]PYLTKL[LYTPUHKHYLHSPKHKLVUKLVJVYYLVWYVISLTH*,9=6"),9=0(5



76

Captulo 4

7HYH4HYJVUPL3HRH[VZ VZVIQL[P]VZLZWLJxJVZHWYLZLU[HTJHYm[LYTHPZJVUJYL[V;vTM\UsqVPU[LYTLKPmYPHPUZ[Y\TLU[HSWLYTP[PUKVKL\TSHKVH[PUNPYVVIQL[P]VNLYHSLKLV\[YVHWSPJmSVHZP[\HsLZWHY[PJ\SHYLZ:VIYLVZLZWLJxJVZWVKLTVZWLUZHYVZLN\PU[L!KL[LYTPUHTHZL[HWHZULJLZZmYPHZWHYHH[PUNPYVVIQL[P]VNLYHSKL]LTJVTLsHYJVT\T]LYIVUVPUUP[P]VHZZPTJVTVPUKPJHY\THHsqVWHZZx]LSKLTLUZ\YHsqV

Objetivo geral: Indicao do resultado pretendido.

6IQL[P]VZLZWLJxJVZ!Indicao das etapas que levaro realizao do objetivo NLYHS6ZVIQL[P]VZLZWLJxJVZZqVPUZ[Y\TLU[HPZWHYHVVIQL[P]VNLYHSLKqV\THviso embasadora para o prprio tema. Eles norteiam, por assim dizer, a pesquisa.

6ZVIQL[P]VZPUKPJHTVX\LZLWYL[LUKLJVUOLJLYTLKPYV\WYV]HYUVKLJVYYLYKHinvestigao.

5LZZHL[HWHKL]LZLKLTVUZ[YHYHYLSL]oUJPHKVWYVISLTHJVTVPU[\P[VKLKLZWLY[HYVPU[LYLZZLKVSLP[VY6ZVIQL[P]VZ[HTItTdemonstram a contribuio que se tenciona alcanar com a WLZX\PZHWHYHHZWVZZx]LPZZVS\sLZKVWYVISLTH,SLZKL]LTLZ[HYUVY[LHKVZWVYHZWLJ[VZX\LKL[LYTPUHTHUHSPKHKLKHWLZX\PZHJVTV!WHYHX\LTWHYHX\vVX\vVUKL"HUHSPKHKLKL]LLZ[HYHZZPTJVUN\YHKH+L]LTJVU[LYVZHZWLJ[VZTHPZZPNUPJH[P]VZJVTVHJVYYLSHsqVLU[YLJH\ZHLLMLP[VKLKL[LYTPUHKVWYVISLTH-(*/05W

(VLZJYL]LY\TVIQL[P]VHSN\THZYLJVTLUKHsLZKL]LTZLYH[LU[PKHZWHYHHLSHIVYHsqVJVYYL[HKLVIQL[P]VZ!

PUPJPHY\ZHUKVV]LYIVUVTVKVPUUP[P]VL_!PKLU[PJHY]LYPJHYHUHSPZHYJHYHJ[LYPaHYZLSLJPVUHYL_WSPJHYKLZJYL]LYL[J"

UqV\ZHY\T]LYIVX\LZ\NPYHT\P[HZPU[LYWYL[HsLZ"L HWYLZLU[HY\TVIQL[P]VKLJHKH]LaJVT\TUPJV]LYIVUHMYHZL

6X\HKYVHZLN\PYHWYLZLU[HHSN\UZL_LTWSVZKLVIQL[P]VZKLJVYYLU[LZKVZ[LTHZHWYLZLU[HKVZUVZL_LTWSVZHU[LYPVYTLU[L



77


8\HKYV,_LTWSVZKLVIQL[P]VZ;LTH,ZWLJxJV Problema Objetivo geral 6IQL[P]VZLZWLJxJVZA tecnologia da

informao nas

empresas do

ramo hoteleiro de

Palhoa, SC.

Qual o impacto

da implantao

do Sistema

Tecnolgico de

Planejamento

Oramentrio na

empresa do ramo

hoteleiro Alfa, de

Palhoa, SC?

Analisar o impacto

da implantao do

Sistema Tecnolgico

de Planejamento

Oramentrio na

empresa do ramo

hoteleiro Alfa, de

Palhoa, SC.

- Descrever aspectos da

tecnologia da informao.

- Descrever a metodologia

utilizada pela empresa Alfa

quando da implantao do

sistema.

=LYPJHYTLKPHU[Lentrevistas com os

responsveis diretos, os

pontos fortes e fracos do

sistema implantado.

Qualidade na

administrao

pblica municipal

de Palhoa, SC.

Qual o nvel de

qualidade existente

na administrao

pblica na

Prefeitura Municipal

de Palhoa,

SC, no ano de

2013, segundo

parmetros do

Manual para

Avaliao da

Gesto Pblica,

Programa

Qualidade no

Servio Pblico -

PQSP?

Analisar o nvel de

qualidade existente

na administrao

pblica da prefeitura

municipal de Palhoa,

SC, no ano 2013,

segundo parmetros

do Manual para

Avaliao da Gesto

Pblica - Programa

Qualidade no Servio

Pblico PQSP.

- Caracterizar a administrao

pblica do municpio de

Palhoa.

- Descrever as principais

aes voltadas segurana

pblica municipal.

Administrao

pblica municipal

de Palhoa, SC.

- De que forma

a administrao

pblica municipal

de Palhoa, SC,

trabalhou em

2013 a gesto de

segurana pblica?

Avaliar a forma que a

administrao pblica

municipal de Palhoa,

SC trabalhou a

gesto de segurana

pblica em 2013.

=LYPJHYHZWVSx[PJHZKLqualidade utilizadas pela

organizao estudada.

- Propor aes que auxiliaro

no desenvolvimento

de diretrizes para

implementao da qualidade

no servio pblico municipal.

continua...



78

Captulo 4

;LTH,ZWLJxJV Problema Objetivo geral 6IQL[P]VZLZWLJxJVZBalano social na

Cooperativa Alfa.

Como so

organizadas as

informaes do

balano social na

Cooperativa Alfa,

de Palhoa, SC?

Analisar como so

organizadas as

informaes do

balano social na

Cooperativa Alfa da

regio sul de Santa

Catarina.

- Caracterizar, Historicamente,

a organizao pesquisada,

sua estrutura fsica

colaboradores, misso e

objetivos.

0KLU[PJHYHTL[VKVSVNPHutilizada pela ooperativa Alfa

para elaborao do balano

social.

7LYSKVZNLZ[VYLZdas empresas A,

B, C.

8\HSVWLYSKLX\HSPJHsqVKVZgestores das

empresas A, B e

C, situadas em

Palhoa, SC?

(WVU[HYVWLYSKLX\HSPJHsqVdos gestores das

empresas A, B, C,

situadas em Palhoa,

SC.

- Descrever as caractersticas

de cada empresa estudada;

;YHsHYVWLYSZVJPVKLTVNYmJVKVZadministradores das

empresas estudadas.

Experincia

da insero

internacional

das pequenas

empresas

industriais do ramo

de confeces de

Palhoa, SC.

Como o

WYVZZPVUHSde comrcio

exterior contribuiu

para a insero

no mercado

internacional da

empresa industrial

Beta, de Palhoa,

SC?

Descrever a

contribuio do

WYVZZPVUHSKLcomrcio exterior

no processo de

insero no mercado

internacional da

empresa industrial

Beta, de Palhoa, SC.

- Contextualizar

historicamente a empresa

Beta.

- Levantar as maiores

KPJ\SKHKLZLUMYLU[HKHZWLSHempresa para insero no

mercado internacional.

Motivao no

trabalho no ramo

hoteleiro.

O nvel de

motivao dos

funcionrios do

Hotel X, na cidade

de Florianpolis/SC

positivo?

Analisar o nvel de

motivao dos

funcionrios do Hotel

X de Florianpolis/SC.

0KLU[PJHYLTX\LHZWLJ[VZh mais insatisfao por

parte dos funcionrios

pesquisados.

- Apresentar uma proposta de

gesto de pessoas voltada

motivao dos funcionrios

do Hotel X de Florianpolis/

SC.


4HY[PUZL:HU[VZVIZLY]HTX\L\TVIQL[P]VJSHYHTLU[LMVYT\SHKVMVYULJLIHZLZ}SPKHWHYHHZLSLsqVKVTt[VKVWYVJLKPTLU[VX\LHQ\KHYmHHSJHUsmSV,SLLZ[mILTMVYT\SHKVX\HUKVJVUZLN\LJVT\UPJHYZL\WYVW}ZP[V"VTLSOVYLU\UJPHKVtHX\LSLX\LL_JS\PHWVZZPIPSPKHKLKLX\LZL\WYVW}ZP[V]LUOHHZLYconfundido com outro.



79


1.5 A contextualizao terica

6\[YHZL_WYLZZLZWVKLTZLY\[PSPaHKHZHStTKHL_WYLZZqVJVU[L_[\HSPaHsqV[L}YPJHX\LJVYYLZWVUKLTHLZ[LP[LTKVWYVQL[VJVTV!M\UKHTLU[HsqV[L}YPJHYL]PZqVIPISPVNYmJHLZ[HKVKHHY[L5LZ[LP[LTHWYLZLU[HTZLHZ[LVYPHZL_PZ[LU[LZZVIYLVHZZ\U[V[LTHLZJVSOPKV7VYL_LTWSVZLV[LTHLZJVSOPKV[LT\TOPZ[}YPJVHWYLZLU[HZL\TIYL]LOPZ[}YPJVKVHZZ\U[VZLV[LTHLZJVSOPKV[LTJVUJLP[VZHWYLZLU[HZLVZJVUJLP[VZPUKPJHKVZWVY]mYPVZH\[VYLZZL[vTM\UsLZ[PWVZZPZ[LTHZLZ[HZX\LZ[LZ[HTItTWVKLTZLYHWYLZLU[HKHZJVTVIHZL[L}YPJHKLMVYTHIYL]LV\THPZHWYVM\UKHKHKLHJVYKVJVTHUH[\YLaHKVWYVQL[V,UT[\KVX\LKPaYLZWLP[VHV[LTHWVKLZLYLUMH[PaHKVULZ[LP[LT,ZLTWYLX\LVWLZX\PZHKVYHJOHYWY\KLU[LPUZLYPYJP[HsLZUVJVYWVKV[YHIHSOVWHYHKHYZ\Z[LU[HIPSPKHKLnZ\HVWPUPqVLSLKL]LMHavSV6Z\WVY[L[L}YPJV[LT\THPTWVY[oUJPHxTWHYLH[YPI\PHV[YHIHSOVHJHYHJ[LYxZ[PJHJPLU[xJHULJLZZmYPHHT\P[HZKHZPUMLYvUJPHZKVWLZX\PZHKVY3VOUUVZKPaX\LUHJVU[L_[\HSPaHsqV[L}YPJHJVUJLP[VZPTWVY[HU[LZZqVLZJSHYLJPKVZ"[L}YPJVZX\L[YH[HTKVTLZTV[LTHKHWLZX\PZHZqVHWYLZLU[HKVZL[HTItTYLSHJPVUHKVZnWLZX\PZHYLHSPaHKH8\HUKVPUZLYPTVZHZMVU[LZLPUMVYTHsLZKLV\[YVZH\[VYLZZVIYLV[LTHX\LLZ[HTVZWLZX\PZHUKVTVZ[YHTVZVJVUOLJPTLU[VQmWYVK\aPKVHStTKLKPZJ\[PYTVZX\LZ[LZWVSvTPJHZWYVISLTH[PaHUKVHZ5HJVU[L_[\HSPaHsqV[L}YPJHHZZ\TPTVZ\TWVZPJPVUHTLU[VLTYLSHsqVHV[YHIHSOVJPLU[xJVV\ZLQHJVUJVYKHTVZV\discordamos de certas teorias, fundamentando-as.

(X\HSPKHKLKL\T[YHIHSOVJPLU[xJVWVKLT\P[HZ]LaLZZLYH]HSPHKHHWYPVYPHWHY[PYKL\TH]LYPJHsqVKLZ\HJVU[L_[\HSPaHsqV[L}YPJHUqVZ}UVZL\HZWLJ[VX\HU[P[H[P]VTHZWYPUJPWHSTLU[LUVX\HSP[H[P]V(M\UKHTLU[HsqV[L}YPJHtPTWVY[HU[LWVYX\LMH]VYLJLHKLUPsqVKLJVU[VYUVZTHPZWYLJPZVZKHWYVISLTm[PJHHZLYLZ[\KHKH:LY]L[HTItTKLYL]PZqVKVZ[YHIHSOVZW\ISPJHKVZTHPZPTWVY[HU[LZZVIYLVHZZ\U[VHZLYWLZX\PZHKV,TZ\THtHJVU[L_[\HSPaHsqVKV[LTHKLU[YVKL\THIHZL[L}YPJHWYLL_PZ[LU[LJVTHZ\HJVU[YPI\PsqVWLZZVHSHVJVULJ[HYVZKP]LYZVZH\[VYLZX\LHIVYKHTVHZZ\U[ViWY\KLU[LQmUHHWYLZLU[HsqVKV[LTHKLTVUZ[YHYHVSLP[VYHZ[LVYPHZWYPUJPWHPZX\LZLYLSHJPVUHTJVTV[LTHKHWLZX\PZH6X\LtKP[VZVIYLV[LTHUHH[\HSPKHKLX\HSVLUMVX\LX\LLZ[mYLJLILUKVX\HPZSHJ\UHZL_PZ[LU[LZL[J(SN\THZKPJHZWHYHJVTLsHYLZ[HJVUZ[Y\sqV!

7YVJ\YLIPISPVNYHHZX\L[YH[HTKVHZZ\U[V"LTZLN\PKHZLSLJPVULHSN\THZJP[HsLZX\LWVZZHTJVUJLP[\HYV[LTH

7LZX\PZLZVIYLHSN\UZLZ[\KVZYLHSPaHKVZUHmYLHWLZX\PZHUKVHY[PNVZLTIHZLZKLKHKVZJPLU[xJHZLHWYLZLU[LUV]HZabordagens sobre o tema escolhido.



80

Captulo 4

*YPL\THIHZLJVUJLP[\HSZVIYLVHZZ\U[VWHYHMHTPSPHYPaHYVSLP[VYdo seu trabalho com o tema.

Utilize materiais estudados no decorrer do curso; algumas teorias [YHIHSOHKHZWVKLTLKL]LTJVU[YPI\PYWHYHVLTIHZHTLU[V[L}YPJVKVHZZ\U[V

*VU[L_[\HSPaHYVHZZ\U[V[LVYPJHTLU[LMVYTHSPaHV[LTH(JVUZ[Y\sqVKV[L_[VSLTIYHUKVUqVKL]LZLYMYHNTLU[HKHTHZJVTWVY\T[L_[VJVLZVZLN\PUKV\THZLX\vUJPHS}NPJHKLPKLPHZJVUJLWsLZ[L}YPJHZJVTIHZLLTJP[HsLZWHYHM\UKHTLU[HYHZHYTHsLZWYVWVZ[HZ(ZJP[HsLZKL]LTZLYHWYLZLU[HKHZKLHJVYKVJVTHZUVYTHZKH(ZZVJPHsqV)YHZPSLPYHKL5VYTHZ;tJUPJHZ()5;;VKV[L_[VJYPHKVJVTIHZLUVKPZJ\YZVdo outro deve ser devidamente citado, conforme orientao das normas.

iJVT\TUHJVU[L_[\HSPaHsqV[L}YPJHHSN\UZWLZX\PZHKVYLZZLLX\P]VJHYLTUHX\HU[PKHKLKLJP[HsLZHWLUHZPUZLYPUKVHZZLTL_WVYHZ\HVWPUPqVKLP_HUKVV[L_[VT\P[VMYHNTLU[HKVZLTHJVLZqVWY}WYPHWHYHLZ[HH[P]PKHKL6\[YVLYYVX\LKL]LTVZL]P[HYtLZJYL]LY[\KVJVTYLKHsqVWY}WYPHZLTZLX\LYJP[HYHMVU[LKLZL\ZJVUJLP[VZ4\P[VKVX\LLZJYL]LTVZHWLZHYKLZLYJP[HsqVPUKPYL[HUqVJHYHJ[LYPaHZLUZVJVT\TLZLUqVMVYJP[HKHHMVU[LWVKLTVZLZ[HYWHYHMYHZLHUKV\TH\[VYZLTHKL]PKHYLMLYvUJPHVX\LtJVUZPKLYHKVplgio. 6ZUVTLZKVZH\[VYLZJP[HKVZUVJVYWVKV[YHIHSOV[HU[VKLMVYTHKPYL[HX\HU[VPUKPYL[HKL]LTJVUZ[HYUVP[LTYLMLYvUJPHZ7HYHHHWYLZLU[HsqVKHZreferncias, as normas da ABNT tambm devem ser seguidas.

1.6 Procedimentos Metodolgicos

6ZWYVJLKPTLU[VZTL[VKVS}NPJVZJVTWYLLUKLT! HJHYHJ[LYPaHsqVKVLZ[\KV[PWVKLWLZX\PZH" HKLUPsqVKHmYLHSVJHSKLLZ[\KV" WISPJVHS]V" instrumentos de coleta de dados; e VJYVUVNYHTHJVTHWYL]PZqVKLWYHaVZWHYHJHKHL[HWHKH

WLZX\PZH

1.6.1 Caracterizao do estudo

5HJHYHJ[LYPaHsqVKVLZ[\KVtKLUPKVV[PWVKLWLZX\PZHX\HU[VHVZVIQL[P]VZKLLZ[\KVX\HU[VHVZWYVJLKPTLU[VZWHYHHJVSL[HKLKHKVZLX\HU[Vnabordagem.



81


8\HU[VHVZVIQL[P]VZKLLZ[\KV[LTVZHWLZX\PZHKV[PWVL_WSVYH[}YPHKLZJYP[P]HLL_WSPJH[P]HSe exploratria,WVYL_LTWSV I\ZJHMHTPSPHYPaHYVWLZX\PZHKVYJVTVHZZ\U[VLJVTHYLHSPKHKLKHVYNHUPaHsqV*VUZ[P[\PHWYPTLPYHL[HWHKL\THPU]LZ[PNHsqVTHPZHTWSH7VYL_LTWSVUVVIQL[P]VKLZJYP[VHU[LYPVYTLU[LKL(UHSPZHYJVTVZqVVYNHUPaHKHZHZPUMVYTHsLZKVIHSHUsVZVJPHSUH*VVWLYH[P]H(SMHKHYLNPqVZ\SKL:HU[H*H[HYPUHtULJLZZmYPVPUPJPHSTLU[LL_WSVYHYV[LTHIHSHUsVZVJPHSLHVYNHUPaHsqVKHZPUMVYTHsLZKLZ[LPUZ[Y\TLU[VPZVSHUKVX\HSX\LY[PWVKLvarivel na investigao do assunto.

8\HUKVHWLZX\PZHtKLUPKHJVTVdescritivaWYVJ\YHKLZJYL]LYHWYVWVZ[HV\JHYHJ[LYxZ[PJHZKHLTWYLZH7VYL_LTWSV!X\HPZTLPVZKLPUMVYTHsLZZVIYLVIHSHUsVZVJPHSZqVKPZWVUPIPSPaHKVZKLZJYL]LYVUx]LSKLLZJVSHYPKHKLKLYLUKHL[JKHZWLZZVHZX\L[LYqVHJLZZVnZPUMVYTHsLZ(WHY[PYKVZYLZ\S[HKVZVI[PKVZHZ]HYPm]LPZKL[LYTPUHKHZWVKLTZLYYLSHJPVUHKHZ7VY[HU[VKLZJYL]LZLHYLHSPKHKLWLZX\PZHKHKHMVYTHJVTVLSHt!VWLZX\PZHKVYUqVPU[LYMLYLUVZYLZ\S[HKVZ(WLZX\PZHexplicativa\[PSPaH]HYPm]LPZWHYHL_WSPJHYVZMH[VYLZKL[LYTPUHU[LZKVWYVISLTHLZ[\KHKV7VYL_LTWSV!]LYPJHYZLVUx]LSKLTV[P]HsqVKVZM\UJPVUmYPVZKL\THVYNHUPaHsqVtWVZP[P]VV\ULNH[P]VTHZ[LUKVJVTVWYLVJ\WHsqVJLU[YHSPKLU[PJHYVZMH[VYLZX\LSL]HYHTH[HSYLZ\S[HKV=HSLSLTIYHYX\LLZ[L[PWVWLZX\PZHtTHPZJVTWSL_HKVX\LHZK\HZWYPTLPYHZ8\HU[VHVZWYVJLKPTLU[VZWHYHHJVSL[HKLKHKVZOmV[PWVKLWLZX\PZHIPISPVNYmJHKVJ\TLU[HSL_WLYPTLU[HSKLSL]HU[HTLU[VL[JKLUPKHZLTJHWx[\SVHU[LYPVYZLUKVV,Z[\KVKL*HZVTHPZ\T[PWVKLWLZX\PZHX\LWLY[LUJLHLZ[HJSHZZPJHsqV5VX\LZLYLMLYLnHIVYKHNLTL_PZ[LHWLZX\PZHX\HU[P[H[P]HLX\HSP[H[P]H:LHWLZX\PZHMVYKLHIVYKHNLTX\HU[P[H[P]H\[PSPaHYmNYmJVZ[HILSHZL[JYLWYLZLU[HKVZWVYUTLYVZWVYJLU[HNLUZ5LZ[LJHZVNLYHSTLU[L\[PSPaHX\LZ[PVUmYPVZJVTWLYN\U[HZMLJOHKHZWHYHJVSL[HKLKHKVZ

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82

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1.6.2 YLHKLLZ[\KVV\*HTWVKLLZ[\KV(KLZJYPsqVKHmYLHV\JHTWVKLLZ[\KV HWYLZLU[HYVSVJHSVUKLZLYmMLP[HHWLZX\PZH

83


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1.6.4 Instrumentos de coleta de dados

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84

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1.6.6 Tratamento dos dados

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1.6.7 Cronograma

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projeto

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X X X X

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1.6.8 Oramento

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Seo 2Estrutura lgica do trabalho acadmico

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2.1 Elementos pr-textuais

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UnisulVirtual.

2.2 Elementos textuais

Os elementos textuaisJVYYLZWVUKLTnLZ[Y\[\YHS}NPJHKV[YHIHSOV7HYH:L]LYPUVW!

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86

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2.2.1 Introduo

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87


2.2.2 Desenvolvimento

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,_WSPJHY" discutir; e demonstrar.

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,UX\HU[VVKLZLU]VS]PTLU[VYLWYLZLU[HHWHY[LHUHSx[PJHKV[YHIHSOVHJVUJS\ZqVYLWYLZLU[HHWHY[LZPU[t[PJH(UHSPZHYtKLJVTWVYLTWHY[LZLZPU[L[PaHYtYLJVTWVYHZWHY[LZX\LMVYHTKLJVTWVZ[HZUHHUmSPZL

ConclusoA concluso tHWHY[LX\LUHSPaHHJVUZ[Y\sqVS}NPJHKV[YHIHSOVUHX\HStMLP[V\TIHSHUsVNLYHSKVZWYPUJPWHPZYLZ\S[HKVZHSJHUsHKVZ5qVtJVU]LUPLU[Ldetalhar ideias que no tenham sido tratadas no desenvolvimento e nem se deve

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88

Captulo 4

(JVUJS\ZqVKL]LHWYLZLU[HY\TWVZPJPVUHTLU[VYLL_P]VUHMVYTHKLPU[LYWYL[HsqVJYx[PJHKHZWYPUJPWHPZPKLPHZHWYLZLU[HKHZUV[L_[V+L]LKLUPYVWVU[VKL]PZ[HKVH\[VYL[YHaLYZ\HTHYJHWLZZVHSO trabalho tambm deve ser avaliado quanto ao seu alcance e limitaes.

8\HU[VHVHSJHUJLtPTWVY[HU[LYLHSsHYV\]HSVYPaHYVZYLZ\S[HKVZHUHSMVYHTKLZWLUKPKVZLZMVYsVZWHYHZLJOLNHYHVUKLZLJOLNV\8\HU[VnZSPTP[HsLZtPTWVY[HU[LX\LZLYLJVUOLsHTHZMYHX\LaHZV\X\HSX\LYKPJ\SKHKLX\L[LUOHHTLHsHKVHX\HSPKHKLV\VJHYm[LYKLJPLU[PJPKHKLKV[YHIHSOV(VUHSKHJVUJS\ZqV]VJvWVKL]PZS\TIYHYHWLUHZHWVU[HYZLTKLZLU]VS]LYV\[YVZ[LTHZX\LTHU[LUOHTYLSHsqVJVTV[LTHWLZX\PZHKVLX\LWVZZHTZLYPU]LZ[PNHKVZLTUV]HZWLZX\PZHZ=HSLYLZZHS[HYX\LWHYHHLSHIVYHsqVKL\T[L_[VJPLU[xJVKL]LZLSL]HYLTJVU[HVZLSLTLU[VZX\LLUMH[PaHTHYLKHsqVKV[L_[VKLZ[HUH[\YLaHV\ZLQHVLZ[PSVUHYLKHsqVKL\T[L_[VJPLU[xJVLTNLYHSKL]LJVU[LTWSHY!

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89


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2.3 Elementos ps-textuais

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Captulo 4

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[8176 - 25777]unidade4

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