2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 1

S.C Lee

Product Manager

SPA 500 Series Phones

Many of the products and features described herein remain in varying stages of development and will be offered on a when-and-if-available basis. This roadmap is subject to change at the

sole discretion of Cisco, and Cisco will have no liability for delay in the delivery or failure to deliver

any of the products or features set forth in this document.

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 2

SPA500 Series IP Phone

A family comprising of six IP phones, that are feature rich yet very affordable.

What is it?

Small businesses looking to transition from traditional phone Key System or PBX to an IP based solution.

Who do they target?

The Smart Business Communication System Cisco SPA 9000 An Open standard SIP-based IP Telephony System Asterisk, Broadsoft, Metaswitch and etc

What do they work with?

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 3

Positioning Statement End Customer

For Small Businesses who need affordably priced, reliable, stylish, and easy-to-use IP phones. The Cisco SPA500 Series is a complete portfolio of IP phones for small business with robust features that support Cisco Unified Communications 500 Series, Cisco SPA 9000, and hosted IP telephony scenarios that provide an intuitive, rich user experience with wideband audio to connect employees and offices, application support on the phone to enhance productivity, and encryption for enhanced security. Unlike competitive phones that dont support a full range of small business applications, expansion, and future growth, Cisco SPA500 Series IP Phones deliver a versatile array of features with investment protection that can help a small business succeed.

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 4

Introducing the SPA 500 Series Family

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 5

Phone Overview SPA501G SPA502G SPA508G SPA509G

SPA501G SPA502G

SPA 509G

Fixed Function Keys, for Redial, Cancel, Conf and

Transfer

8 Line

Paper Label Insert

4 Line Keys

4 SoftKey

3.0 inch Backlit monochrome LCD

Screen

8 Line Keys

12 Line Keys SPA504G

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 6

USB 2.0 Music Player

USB 2.0 Digital Photo Frame

Headset Bluetooth or 2.5 mm Stereo Headset

Network Wired Ethernet with POE or 802.11g Wireless

Unified Communications SPCP for UC500

IP Telephony SIPv2 for SPA9000

and 3rd pty Call Control

SP Deployment - Management Secure Remote Provisioning and Remote Customization (RC)

News Service RSS feeds (SIP)

Corp. Directory access LDAPv3 (SIP) or Cisco XSI

SPA525G Deployment Options

Receptionist phone (SIP only) Up to 2 SPA500S attendant Console

Note to scripter: we added this slide 6 after the initial webex recording; see

separate slide 6 webex recording for the audio that goes with this slide.

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 7

Cisco SPA500 Series Positioning

Office Employee

SPA 508 / 509

SPA 525

SPA 501

SPA 502 / 504

Dynamic Softkeys, Line Keys and Monochrome Backlit Display

Pe

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Full-duplex Speakerphone, Integrated Ethernet switch port, Wideband audio, AUX port for up to two expansion module, Monochrome Backlit Display, Supports SIP and SPCP

IP Phones

Retail Desk or

Break Room

Deployment

Options

Executive Admin and

Manager

Paper label

Buttons on phone:

SPA 501: 8

Buttons on phone:

SPA 502: 0

SPA 504: 4

SPA 502

SPA 504 SPA 501

SPA 508

SPA 509

Buttons on phone:

SPA 508: 8

SPA 509: 12

Buttons on phone:

SPA 525: 5

WiFi, Bluetooth,Color LCD, and MP3 Music

Player

SPA 500S MB 100

PA 100

Accessories

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 8

Phone Solutions Supported by Cisco 500 Series Phone

Asterisks / Open Source

Hosted IP Telephony

Broadsoft, Metaswitch and etc

Cisco Unified Communications Manager

Cisco Unified Communications 500 Series

Cisco Unified Communications Manager Express

SPA 9000

Cisco Unified Communications Manager Business Edition

Capacity

Price

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 9

Differences Between SPA50xG Phones

Model SPA501G SPA502G SPA504G SPA508G SPA509G

3 Inch Backlit Monochrome LCD Screen N Y Y Y Y

Paper Label Insert Y N N N Y (Four Keys Only)

Line Keys 8 1 4 8 12

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 10

SPA 50xG Key Feature List - Hardware

Connectivity

2 Ethernet 10/100 Mbps ports

802.3af Power over Ethernet

2.5 mm stereo headset connector

AUX port ( SPA932 or SPA500S attendant console)

Kensington lock support

Usability

4, 8 or 12 Tri-color LEDs line keys *

4 Softkey buttons **

Message Waiting Indicator Light

4-way navigation key **

12 button dial pad

Dedicated Illuminated buttons for Mute, Headset and Speakerphone

Dedicated buttons for Volume, Hold, Menu settings and Voicemail access

Media

Monochrome Backlit 128 x 64, 3.0inch LCD **

High quality audio handset

High quality Full Duplex hands free speaker phone

Accessibility

Hearing Aid Compatibility (HAC)

Support Calls between TTYs

5 key nib

Optional accessories

PA100 Optional Power Adapter

MB100 Wall mounting kit

Third party compatibility

GNNetcom/Jabra and Plantronics Wired Headset support

* Applicable to only SPA504, 508 and 509 ** Applicable to only SPA502, 504, 508 and 509

PC Port POE WAN Port

Aux Port For Side

Car

Kensington Lock

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 11

SPA50xG Key Feature List Software i User Features

Up to 12 lines with independent Configuration and registration **

Menu driven user interface

Call Logs for Made, answered and missed calls (60 each)

On-hook, Hot line and Warm line dialing

Automatic Redial and redial from call logs

Speed dialing

Called number with directory name matching

Personal directory (100 entries)

On-hook default Audio Configuration (Speakerphone/headset)

Date and time with Daylight saving support

Accessibility

Reset Volume to default level at every use

Visual or audible status indications (HOLD, Mute)

Call Control and Audio features

Cisco VoIP Call Control (shipped in +12M ports)

Cisco SPA SIP stack

Cisco SPCP CC protocol for SBCS/UC500

Basic CC HOLD, Call Waiting, Caller ID (Block), Mute, Call Forward (NA, Unconditional, Busy), transfer (Assisted, Blind, Line), Conferencing (hosted and local), Visual Message Waiting Indicator, Call Back on Busy

Business CC Music on Hold, Shared Line, DND, Call pickup (Selective and group), Parking, Intercom, Broadcast Paging, ACD, Extension Mobility (SIP only)

Configurable per-line dial plan support

IP dialing support

Distinctive ringing

Supplementary Services Feature Activation and Announcement codes

Individual Volume setting for each audio path (handset/headset/speaker)

Audio: G.711 A/u, G.726, G.729ab, G.722 ** Applicable to only SPA 509

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 12

SPA50xG Key Feature List Software ii

Provisioning

Web UI for local provisioning

DHCP-based Plug and Play Provisioning

Remote Customization (RC) Plug and Play

TFTP/HTTP/HTTPS Secure Remote Provisioning

Remote In-service Firmware Upgrade

XML configuration files

Up to 256 bit AES Encryption of Configuration files (OpenSSL)

Asynchronous notification of Upgrade Availability via SIP notify

Optionally requires admin password to reset unit to factory default

Business Applications

LDAPv3 Corporate Directory Search **

Cisco XML-based Corporate Directory **

Customizable logo and screensaver **

SIP Third party call control for Server based applications

Cisco XML API Support for Advance applications

** Applicable to only SPA502, 504, 508 and 509

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 13

SPA50xG Key Feature List Software iii

Networking

NAT Support: STUN, External Static IP mapping

DNS SRV and Multiple A Records for Proxy Lookup and redundancy

Security

Password protected Web UI (User and admin)

SIP over TLS

SRTP

SIP Server message Authentication Challenge

HTTP Digest Encrypted Authentication via MD5

Built-in SSL Certificates for HTTPS provisioning

Quality of Service

DiffServ DSCP Packet marking, independent for SIP and RTP

802.1 q/p COS frame tagging

Media loopback for Quality of Service monitoring

Syslog, Debug, report generation (RTCP and stats in BYE message) and Event logging

Interoperability

SIPv2 (RFC3261) compatibility with major softswitch vendors

SIP Business packages interoperability with Cisco SPA9000 Voice System, Broadsoft Broadworks, MetaSwitch and other application servers

LDAP Interoperability with OpenLDAP and Microsoft Active Directory Servers

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 14

Cisco SPA500 Series IP Phones Family

Price

Fea

ture

s

SPA502G

SPA504G

SPA508G

SPA509G

12 Line Backlit Display (B&W)

8 Lines Backlit Display (B&W)

4 Lines (Max) Backlit Display (B&W)

1 Line Backlit Display (B&W)

SPA501G

8 Lines 4 Fixed Function Keys No Display

All Phones Have Support for: - SPCP and SIP Support

- Speakerphone (Full Duplex)

- Wideband Audio (G.722)

- PoE 802.3af - FE PC Port (10/100BaseT)

- Multi-Language Localization

- Up to Two 32 Button Side Cars (SPA500S)

SPA525G

5 Lines (Max) Color Display (Hi-Res) WiFi Client Bluetooth (Headset) 5 Programmable Keys

Sidecar for SPA500 Family Phones 32 Programmable Keys No Display (Paper) Up to 2 Supported per SPA500 Phone Powered by IP Phone

SPA500S

New Sidecar

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 15

SPA500 Family Key Selling Features Full Duplex Speakerphone with Enhanced Speech Technology

Support for Wideband Audio (G.722)

Support For Up to Two 32 Button Side Car Modules

PC Port and 802.3af Capable WAN Port

High Resolution Backlit 128 x 64 LCD Screen **

Phone MMI Localization ( 19 Languages Available ) **

Integrated Cisco XML Browser for Advanced Applications **

Support for SIP or SPCP Protocols

** Applies only to SPA502, SPA504, SPA508 ,SPA509

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 16

Ordering Information Cisco Small Business Pro SPA500 Series IP Phone s

Cisco SKU Description

SPA501G Cisco 8 Line IP Phone with PoE and PC Port

SPA502G Cisco 1 Line IP Phone with Display, PoE and PC Port

SPA504G Cisco 4 Line IP Phone with Display, PoE and PC Port

SPA508G Cisco 8 Line IP Phone with Display, PoE and PC Port

SPA509G Cisco 12 Line IP Phone with Display, PoE and PC Port

SPA525G Cisco 5 Line IP Phone with Color Display, PoE and PC Port

SPA525G-RC Cisco Small Business Pro SPA525G with Remote Customization (Service provider use only)

SPA 500 Series IP Phone Accessories

MB100 Wall-mount brackets for SPA5xx, CP5xx and SPA9xx

PA100-NA Power supply for SPA5xx, CP5xx and SPA9xx-5V/2A (NA Style Plug)

PA100-UK Power supply for SPA5xx, CP5xx and SPA9xx-5V/2A (UK Style Plug)

PA100-EU Power supply for SPA5xx, CP5xx and SPA9xx-5V/2A (EU Style Plug)

PA100-AU Power supply for SPA5xx, CP5xx and SPA9xx-5V/2A (AU Style Plug)

WBP54G 802.11b/g Wireless Bridge

Cisco Small Business Pro SPA500 Series IP Phone Support Contract

Cisco SKU Description

CON-SBS-SVC1 3YR Small Business Pro Support Service

2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 17