7.24.12 adding value through the international year of cooperatives webinar
DESCRIPTION
In this unique event, leaders from the US observance of the International Year of Cooperatives (IYC) will share tips on accessing proven resources and engaging with media and policymakers. Join with NCBA moderator Eric DeLuca as he leads an all-star panel of co-op executive presenters, including Mark Wolff, Credit Union National Association; Brian Donovan, University of Texas Inter-Cooperative Council, Inc.; Kevin Edberg, Cooperative Development Services; Emily M Lippold Cheney, North American Students of Cooperation; and Brian Van Slyke, The Toolbox for Education and Social Action, where participants will: - Learn about various US initiatives and how to get involved - Hear from industry thought leaders about the value of IYC to your co-op and the cooperative movement - Gain tips on how to increase awareness for your IYC initiatives and spur engagement with key stakeholders - Discuss easy-to-implement actions you can take in your local area to celebrate co-ops today and cultivate the cooperative economy of tomorrowTRANSCRIPT
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Add Value through the International Year of Cooperatives
• Eric DeLuca, Program Manager—International Year of Cooperatives, NCBA• Mark Wolff, Senior Vice President—Communications, CUNA• Emily Lippold Cheney, Executive Director, NASCO • Brian Donovan, General Administrator, ICC Austin• Brian Van Slyke, Worker-Owner, Toolbox for Education & Social Action
July 24, 2012
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"Cooperatives are a reminder to the international community that it is possible to pursue both economic viability and social responsibility."
United Nations Secretary-General Ban Ki-moon
• Link to the official UN video for the International Year of Cooperatives (3 min.): http://s.coop/7qi5
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• Core Goal: Increase awareness
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Cooperative Enterprises
Build a Better World
Co-ops provide local service and
are part of a global network
Co-ops put
people first
Co-ops
innovate to meet member
needs
[ Tell your
cooperative story ]
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May 4, 2012:• White House hosts 150 US co-op leaders
• Community Leaders Briefing on Cooperatives, Jobs and the Economy• For more: http://s.coop/ncbawhitehouse
• Builds on momentum from Senate Resolution passed unanimously in 2011
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Public Policy Toolkit• Resources
• For developing awareness and advocacy among public officials and to advance favorable public policy at the local and regional level for cooperative development.
• “Many Americans, including most public officials, are either unaware of or hold misconceptions about cooperatives. It falls upon us to set the record straight. We need to tell the co-op story, tell it well and often.”
- IYC US Public Policy Committee Chair, Martha Whitman
• Available at usa2012.coop
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Aligned Networks:• International social media• Anglophone celebration planning• U.S. program development• Regional cross-sector networks
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Raising Credit Union
Awareness
IYC Launch at UN in New York
Brian Branch/Bill Cheney Video Message to Credit Unions
2011 International CU Day Theme
IYC Session at 2012 CUNA Governmental Affairs Conference
January 2012 IYC Feature in Credit Union Magazine
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• Point Credit Unions to IYC Resources
• Encourage Participation on Stories.coop
• Foster League/CU Engagement in Co-cycle, Cabot Community Tour
• Participate on IYC Social Media Team, IYC Public Policy Committee
• CUNA Cooperative Alliances Committee
• Attended NCBA White House Meeting
• Developing White Paper on CU Interaction with Other Co-ops
Additional CUNA
IYC Priorities
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NORTH AMERICAN STUDENTS OF COOPERATION
• Educational 501(c)(3) non-profit, incorporated in 1968 in the US
• Family of affiliated organizations: Education, Management, & Development
NASCO Development Services NASCO Properties
Membership Association Active Members: Common Equity Housing Cooperatives or Cooperative
Systems (e.g. Berkeley Student Cooperative, Nickel City Cooperative – Buffalo, NY) Common Equity: All equity (sweat, fiscal) stays with the cooperative, social
capital is extracted (aka zero, group, or perpetual) Individual Members: Alumni, Supporters Associate Members: Vision-aligned organizations, other federations
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The NASCO Experience•Entry point into the cooperative movement•Rapt attention for as long as folks live in houses•Annually, a new cadre of young people looking to “do what they do” cooperatively •Leadership Development as central theme
United Nations •50th Session of the Commission for Social Development•Cooperatives as sustainable employment options for youth
NASCO in IYC: YOUTH & STUDENT IMPACT
NASCO's AGM
New York City: Cooperative City Event •Student moniker as not inclusive•Important to seek to engage folks outside of traditional schooling institutions
NCBA Steering Committee &*NEW* Youth Committee•Cross-sector•No other existing conversation or initiative
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Austin Co-op Think Tank•Over 100 people on the list serve•Members of 30 co-ops have attended meetings•Mentorship Program Pilot•IYC Proclamation from Austin City Council •Regional Co-op Bash In October – NCBA sponsored Conference•Two feature length Documentary Films•First Loan from a Credit Union to a Co-op ($300k)•Cooperation @ Work – Highlighting worker co-ops across the US•Building network of professionals to support co-op model
“I've only been able to attend one ACTT meeting, but I learned a lot and ended up volunteering at the fundraiser, and have been spreading the word about co-ops to my friends, especially those thinking about starting a business” - Johanna Arendt
“IYC is generally adding to the energy behind our activities, helping us all think optimistically, and motivating us to be more connected with each other and the co-op principles.” - Clifford May
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• www.mycooprocks.coop
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www.communitytour.coop
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• www.co-cycle.coop
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1) CROSS-SECTOR YOUTH COUNCIL
2) YOUTH-ORCHESTRATED CONFERENCES & EVENTS
3) RECIPROCAL TRACKING & MEMBERSHIP BETWEEN COOPERATIVES & SECTORS
4) RECIPROCAL MENTORING: ELDERS > YOUTH, YOUTH > ELDERS
YOUTH COMMITTEE: GOALS & INITIATIVES
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• usa2012.coop
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Simple Actions • Tell Your Story
• Join or create a tour
• Learn about the legislative process & educate policymakers
• Screen or post IYC videos
• Sign-up as a Co-op Teach-in partner
• Join regional events & networks
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Links • usa.2012.coop• stories.coop• mycooprocks.coop• co-cycle.coop • communitytour.coop • teach-in.coop• s.coop/lightscamerascoops• UN video: s.coop/7qi5• White House event: s.coop/ncbawhitehouse
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Contacts
• Eric DeLuca—[email protected]
• Mark Wolff—[email protected]
• Emily Lippold Cheney—[email protected]
• Brian Donovan—[email protected]
• Brian Van Slyke—[email protected]