6 take aways from sxsw 2013 by venturethree

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  • 1. venturethreeWere all on a journeyTake-aways from sxsw 2013.March 20th, 2013
  • 2. venturethree 2 Now that the Internet of Things is a reality, what can technology actually do for us?
  • 3. venturethree 3 6 trends for 2013 From To 1 Apps Open web & APIs 2 Iterations Moonshots 3 Digital integration Connecting the physical 4 User interface No user interface 5 Augmented reality 3D prototyping 6 Social media Brand narratives
  • 4. venturethree 4 6 trends for 2013 From To 1 Apps Open web & APIs 2 Iterations Moonshots 3 Digital integration Connecting the physical 4 User interface No user interface 5 Augmented reality 3D prototyping 6 Social media Brand narratives
  • 5. venturethree 5 Create for the open web The question is not about what you can do but what people will be able to do with what you are building. Tim Berners-Lee More on Web Platform
  • 6. venturethree 6 The best thing about Tim-Berners Lee is not that he created the world wide web, its that he didnt trademark it.
  • 7. venturethree 7 Google opens services through partners Glass Mirrors API by Google NYT x Glass demo
  • 8. venturethree 8 Google invites brands into collaborative storytelling We are here to invite you to play with our plumbing Aman Govil, Google Projects at www.artcopycode.com
  • 9. venturethree 9 6 trends for 2013 From To 1 Apps Open web & APIs 2 Iterations Moonshots 3 Digital integration Connecting the physical 4 User interface No user interface 5 Augmented reality 3D prototyping 6 Social media Brand narratives
  • 10. venturethree 10 Moonshots are seemingly impossible and yet impossibly-important ideas that through science and technology can be brought to reality. Astro Teller, Captain of moonshots, Google[x] Lab moonshot division
  • 11. venturethree 11 Shifting perspective is more powerful Its often easier to make something 10 times better than it is to make it 10 percent better.
  • 12. venturethree 12 The sky is no longer the limit! Elon Musk, Co-Founder of Paypal, disrupts industries, builds electric cars Telsla and helps NASA going to Mars (SPACE X). Hes getting ready for commercial space, creating a base in Texas, and making reusable spaceships. He doesnt want to rely on someone else will to Watch an extract make it happens. So he does it himself.
  • 13. venturethree 13 Both conclude: Bravery and creativity are more important than intelligence and money.
  • 14. venturethree 14 6 trends for 2013 From To 1 Apps Open web & APIs 2 Iterations Moonshots 3 Digital integration Connecting the physical 4 User interface No user interface 5 Augmented reality 3D prototyping 6 Social media Brand narratives
  • 15. venturethree 15 Technology adds personality to objects Watch demo
  • 16. venturethree 16 Online shopping features reshape retail experience Bring your retail store to life: Inside store Online - How do we translate customer reviews offline? % Revenue 93% 7% - How can we customize the retail experience based on % Media 90% 10% past purchases? Spend Read more
  • 17. venturethree 17 6 trends for 2013 From To 1 Apps Open web & APIs 2 Iterations Moonshots 3 Digital integration Connecting the physical 4 User interface No user interface 5 Augmented reality 3D prototyping 6 Social media Brand narratives
  • 18. venturethree 18 The best interface is no interface Golden Krishna, Senior Designer at Samsung Innovation Labs More on #NoUI
  • 19. venturethree 19 Example: unlocking a car 13 steps with BMW 3 steps with No UI 1.A driver approaches her car. 1.A driver approaches her car. 2.Takes her smartphone out of her purse. 2.The car doors unlock. 3.Turns her phone on. 3.She opens her car door. 4.Slides to unlock her phone. 5.Enters her passcode into her phone. 6.Swipes through a sea of icons, trying to find the app. 7.Taps the desired app icon. 8.Waits for the app to load. 9.Looks at the app, and tries to figure out (or remember) how it works. 10.Makes a best guess about which menu item to hit to unlock doors and taps that item. 11.Taps a button to unlock the doors. 12.The car doors unlock. 13.She opens her car door. More on #NoUI
  • 20. venturethree