5 ways to ratchet up your fundraising using linkedin

Download 5 Ways to Ratchet Up Your Fundraising Using LinkedIn

Post on 18-Nov-2014

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For nonprofits, LinkedIn can be a development and outreach goldmine. It is a tool that boards, executives, and staff must understand because e-based outreach will be the norm. LinkedIn is the one social medium geared to business people interested in professional development and connections. It links 175 million personal profiles that can be tapped according to interest, specialty, location, and background.

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  • 1. 5 Ways to Ratchet Up Your Fundraising Using LinkedIn Geri Stengel, Marc W. Halpert & Maria Semple October 2, 2012A Service Of: Sponsored by:
  • 2. Protecting and Preserving the www.cjwconsulting.com Institutional Memories of Nonprofits Since 1993 (866) 598-0430 info@cjwconsulting.comA Service Of: Sponsored by:
  • 3. www.mission.doA Service Of: Sponsored by:
  • 4. Todays Speakers Geri Stengel President Ventureneer Maria Semple Principal The Prospect Finder Marc Halpert Managing Partner Your Best InterestAssisting with chat questions: Hosting:Jamie Maloney, Nonprofit Webinars Cheri J Weissman, CJW Consulting & Services, Inc.A Service Of: Sponsored by:
  • 5. 5 Ways to Ratchet Up YourFundraising Using LinkedInNonprofit WebinarsOctober 2, 2012Marc Halpert, Maria Semple,Geri Stengel5 2012 Ventureneer. All rights reserved.
  • 6. Agenda The Lay of the Land Looking Your Best Finding What Youre Looking For Getting That All Important Intro Case Study: Finding Donors, Board Members and Partners Building Relationships Other LinkedIn Uses Q&A6 2012 Ventureneer. All rights reserved.
  • 7. A Roadmap to Successful Use of Linked in 5 Steps1. Polish your profile so you and your organization shine bright2. Increase your visibility with keywords3. Research potential major donors4. Meet the people you want to know5. Build long-term relationships7 2012 Ventureneer. All rights reserved.
  • 8. The Lay of the Land8 2012 Ventureneer. All rights reserved.
  • 9. Nonprofits Not Taking Advantage of LinkedIns Abilities 52% 44% 43% 38% 29% 23% 14% 10% 7% Research Database Get Introduction Talent Recruitment Nonprofits Small Businesses Power Users Source: Ditch Digital Dabbling: How Small Businesses + Nonprofits Can Master Online Marketing9 2012 Ventureneer. All rights reserved.
  • 10. LinkedIn Usage and Effectiveness 80% 70% 51% 39% 15% 11% Use Very Effective Rating Nonprofits Small Businesses Power Users Source: Ditch Digital Dabbling: How Small Businesses + Nonprofits Can Master Online Marketing10 2012 Ventureneer. All rights reserved.
  • 11. The More You Put In the More You Get Out Nonprofits Power UsesComplain 44% 17%Fully Embraces 31% 70% Source: Ditch Digital Dabbling: How Small Businesses + Nonprofits Can Master Online Marketing11 2012 Ventureneer. All rights reserved.
  • 12. Your WholeOrganization Needs toLook Its Best:Especially You12 2012 Ventureneer. All rights reserved.
  • 13. Goal: How to Make LinkedIn Tell Others13 2012 Ventureneer. All rights reserved.
  • 14. 14 2012 Ventureneer. All rights reserved.
  • 15. 15 2012 Ventureneer. All rights reserved.
  • 16. 16 2012 Ventureneer. All rights reserved.
  • 17. 17 2012 Ventureneer. All rights reserved.
  • 18. 18 2012 Ventureneer. All rights reserved.
  • 19. 19 2012 Ventureneer. All rights reserved.
  • 20. 20 2012 Ventureneer. All rights reserved.
  • 21. 21 2012 Ventureneer. All rights reserved.
  • 22. 22 2012 Ventureneer. All rights reserved.
  • 23. 23 2012 Ventureneer. All rights reserved.
  • 24. 24 2012 Ventureneer. All rights reserved.
  • 25. 25 2012 Ventureneer. All rights reserved.
  • 26. 26 2012 Ventureneer. All rights reserved.
  • 27. 27 2012 Ventureneer. All rights reserved.
  • 28. 28 2012 Ventureneer. All rights reserved.
  • 29. 29 2012 Ventureneer. All rights reserved.
  • 30. 30 2012 Ventureneer. All rights reserved.
  • 31. Your WholeOrganization Needs toLook Its Best:Especially You31 2012 Ventureneer. All rights reserved.
  • 32. Volunteer Experience & Causes 32 2012 Ventureneer. All rights reserved.Marc W. Halpert | All rights reserved | www. connect2collaborate.com | www.linkedin.com/in/marchalpert | Sep 2011
  • 33. Free LinkedIn Apps33 2012 Ventureneer. All rights reserved.
  • 34. Just Some of the Free LinkedIn Apps34 2012 Ventureneer. All rights reserved.
  • 35. Make a Company Profile Page35 2012 Ventureneer. All rights reserved.
  • 36. 36 2012 Ventureneer. All rights reserved.
  • 37. To learn more about company profile pages for nonprofits, see: http://connect2collaborate. wordpress.com/why-linkedin- company-pages-matter-to- non-profits/37 2012 Ventureneer. All rights reserved.
  • 38. Finding WhatYoure Looking For38 2012 Ventureneer. All rights reserved.

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