5 trends ny caputo 012010
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Special Libraries AssociationConnecting People and Information
Creating the Future:Five Global Trends Information Professionals Should Understand
Anne Caputo
President, SLA
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There aresome thingsyou learn best
in calm, andsome in
storm.~Willa Cather
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If you don'tknow where youare going, any
road will get youthere.
~Lewis Carroll
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Just lie downon the floor
and keep
calm.~John Dillinger
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Special Libraries AssociationConnecting People and Information
Did You Know?
There are 31 billion searches in Google every month, in 2006 thisnumber was 2.7 billion
Time it took to reach a market audience of 50 million
Radio 38 years Television 13 years
Internet 4 years
iPod 3 years
Facebook 2 yearsSource: Media Convergence Forum
Rome in 2008 and New York in 2009
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Did you Know?
The computer in your cell phone today is 1 million times cheaper
1 thousand times more powerful
100 thousand times smaller
Than MITs most powerful computer in 1965
What used to fit in a building now fits in your pocket.
What used to fit in your pocket will fit inside a blood cell in25 years
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Did You Know?
Number of Internet devices in use 1984 1,000
1992 1,000,000
2009 1,000,000,000
One weeks worth of content in The New York Timescontains more information than a person was likely tocome across in a lifetime in the 18th century
There were more video uploads to YouTube in the last 2
months than content on ALL network television since 1948
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Did You Know?
Last year Americans had access to 1,000,000,000,000 web pages
1,000,000+ new books
65,000 iPhone apps
10,500 radio stations
5,500 magazines
200+ cable television networks
240,000,000 televisions Of which 2,000,000 are in bathrooms
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What does this mean? Snap out of it!
We live in a time when
Change is constant
Flexibility matters Attitude is everything
We need to be
Positive
Interesting Inventive
Persistent
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Special Libraries AssociationConnecting People and Information
Five global trends information
professionals should understand
Globalization
Distressed Markets Disintermediation
Disruptive technologies
Competition
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Globalization What does it mean?
Globalization is the trend of countries and culturesbecoming more connected through business,
governmental cooperation, mass media andother sectors.
People - Business
Governments - Information
Culture - Technology
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Globalization - Challenges
Clashing world views and values
Economic concerns
Homogeneity of cultures National identity
When two cultures trade with each other they tend to expand the
opportunities available to individualsTyler Cowen, Creative Destruction, 2004
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Globalization and Community
Interconnected personalnetworks and sites
350 million+ activeFacebook members
70% outside the US
Multimedia formats
Digital word of mouth
Recommendation,referral, review
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Globalization and the Knowledge Professional
Off-shoring of information functions
Global business culture
Alignment a global view of knowledgeprofessionals
And
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Distressed Markets
The global economy is in unchartedterritory, with world trade declining by
more in 2009 than it has in the entirepost-World War II period.
Carnegie Endowment for International Peace, 2010
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Distressed Markets How much?
Collapse of the global housing bubble
Bank solvency
Global stock market declines
Unemployment and underemployment
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Distressed Markets and the Knowledge Professional
Outsourcing services
Downsizing staff
Closing Information Centers Struggle to demonstrate value
And.
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Disintermediation
Definition
The elimination of intermediaries in the
supply chain, also referred to as in"cutting out the middlemen."
MarketingTerms.com
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Disintermediation Rise of the Individual
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Invasion of the Millennials
Born after 1978
Digital natives, Generation Y
Always connected
Multitasks fast
All information is good
Lives virtually
Setting digital trends for
everyone
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Disintermediation
"...executives at most firms admit that their ability to make gooddecisions needs improvement:
Only 3% describe their companies as 'experts' in
using business data to drive better decisions
Fewer than one-quarter (24%) rank their firms as'advanced practitioners'.
The Intelligent Enterprise: Creating a culture of speedy and efficient decision-making
A report from the Economist Intelligence Unit
December 2009
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Disintermediation and the Knowledge Professional
Do it yourself mentality
Struggle to show and prove value
Leads to or follows from disruptivetechnologies
And.
S
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EIU - Intelligent Enterprise
Recommendations Develop a more collaborative business
environment. Bottlenecks can be
removed by simplifying corporatestructures and fostering the flow ofinformation among departments.
S i l Lib i A i ti
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EIU - Intelligent Enterprise
Recommendations Emphasize information governance as a
way to ensure the consistency, integrity andaccuracy of data. If resources or personnelare not sufficient to create a dedicated datagovernance function, then managers shouldfocus on implementing policies and
procedures.
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S i l Lib i A i ti
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EIU - Intelligent Enterprise
Recommendations Foster a culture of speedy and efficient
decision-making throughout the enterprise.This can be done by encouraging allcorporate functions to use accurate andtimely data from all parts of the businessthrough the adoption of appropriate tools
and processes.
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S i l Lib i A i ti
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Disruptiveechnologies
Special Libraries Association
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90-9-1 Principle: The Inequality of
the Web
Source: Jakob Nielsen - Participation Inequality: Encouraging More Users to Contribute
Special Libraries Association
http://www.useit.com/alertbox/participation_inequality.htmlhttp://www.useit.com/alertbox/participation_inequality.html -
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Disruptive Technologies and Knowledge Professionals
Leads to and results fromdisintermediation
Change in entire service model And.
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What we call it What others might call it
Acquisitions
Collection Development
Cataloging
Taxonomy & Metadata
Reference
Library Instruction Online Searching
Information Analysis
Purchasing
Selection
Organization Classification
Customer assistance
Teaching/Training
Research
Market Intelligence
What does this mean?
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Monster.com Job Description
What company?
What heading?
What price?
EBay-PayPal
Research
$115,000
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What next?
Special Libraries Association
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What next?
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What next?
Special Libraries Association
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What next?
Special Libraries Association
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What next?
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THANK YOUANNE [email protected]