5 essential elements of a highly profitable...
TRANSCRIPT
9/12/2012
1
5 Essential Elements
of a Highly Profitable Niche
Rhonda Hess Niche Success Strategist
Founder of Prosperous Coach®
http://prosperouscoachblog.com
©2012 Bubbling Well Inc
This webinar is for you if YOU want…
• To make sure your niche WILL go the distance for you.
• To market less and do more of what you LOVE to do.
• Your message to REACH and INSPIRE thousands.
• To CONSISTENTLY attract high paying clients who are already hungry for the transformation you provide.
• To BREAK THROUGH the ceiling on your income.
Your Highly Profitable Niche
Target. Connect. Prosper.
9/12/2012
2
In 90 minutes today I’ll share all the niche secrets…
The #1 mistake entrepreneurs make that may be costing YOU clients, and how to shift to an easier way to enroll clients that’s not so salesy.
Why it’s best to target people who are “Seekers” (rather than “tire kickers” who only want your free stuff).
How to become well known for the transformation you provide so that people seek YOU out.
How to inspire people to refer others and do most of your marketing for you.
And, the 5 essential elements of a highly profitable niche.
Your Highly Profitable Niche
Target. Connect. Prosper.
And I promise, before we’re done today I’ll also show you how…
You can get personalized support to
implement these secrets so YOU
can land a highly profitable niche
you’’ll love!
Plus over $4000 worth of special gifts:
• Private sessions with me
• Brainstorming sessions
And more…
Your Highly Profitable Niche
Target. Connect. Prosper.
9/12/2012
3
I struggled for my first 3 years of business
At first, I tried to sell what I did –coaching – I’d hear “I can’t afford that” more often than not.
After I exhausted friends and colleagues I didn’t know where to find more clients.
I was all over the place and trying to promote my services all by myself which was exhausting.
Your Highly Profitable Niche
Target. Connect. Prosper.
But when I landed a highly profitable niche
My monthly income immediately increased 1000%!
I always have a wait list of clients.
Clients pay more for my programs and stay with me longer.
My clients & other leaders do much of my marketing for me.
I’m a recognized expert in my field and asked to speak at events where my ideal clients gather.
Your Highly Profitable Niche
Target. Connect. Prosper.
9/12/2012
4
YOU can do this too!
It starts with your niche…
Is it viable?
Will it bring you a consistent flow of clients and a soul-satisfying living… while you engage all your brilliance to do good in the world?
Your Highly Profitable Niche
Target. Connect. Prosper.
What is a niche?
1st ½
___________________________________
2nd ½
_________________ +__________________
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WHAT YOU DO is only ½ your niche
Your Highly Profitable Niche
Target. Connect. Prosper.
Your Specialty
Your Niche
Your Target Audience
What They Want Most
If you’re not crystal clear about your target audience and what they want most, you don’t really have a niche.
Your Highly Profitable Niche
Target. Connect. Prosper.
Your Specialty Your Target Audience
Your Niche
What They Want Most
9/12/2012
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Your Highly Profitable Niche
Target. Connect. Prosper.
What’s the easiest way to niche?
_____________________________________________.
What do most entrepreneurs do?
_____________________________________________.
There’s a disconnect between ____________________________
and _________________________________________.
What’s the #1 mistake most entrepreneurs make?
_____________________________________________.
Your Highly Profitable Niche
Target. Connect. Prosper.
Why is it so important to stand out in the crowd today?
_____________________________________________.
What are the 3 ways information is filtered?
1______________2______________3______________
How can you stand out, get your messages through, and
inspire enrollment in your programs?
_____________________________________________.
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What are the 5 Essential Elements of a Highly Profitable Niche?
#1 _______________
#2 _______________
#3 _______________
#4 _______________
#5 _______________
Your Highly Profitable Niche
Target. Connect. Prosper.
TEST YOUR NICHE
1. Can you easily find & connect with 100 potential clients right now?
YES NO
2. Is the audience you’re targeting excited about developing personally or professionally?
YES NO
3. Are they motivated to invest in your programs?
YES NO
Your Highly Profitable Niche
Target. Connect. Prosper.
9/12/2012
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Sharon went from selling life coaching to targeting a narrow, easy to find group of seekers…
Your Highly Profitable Niche
Target. Connect. Prosper.
“In a single session Rhonda helped
me realize my highly profitable
niche.”
“I fell in love with coaching and
being an entrepreneur all over
again.”
“My coaching programs filled in less
than 30 days. I never need to hunt
for new clients… And I still get to
coach around the topic I love…”
Sharon Desjarlais www.clientrich.com
When you focus in on niche that has all 5 elements going for it:
1. Stand in your power.
Feel confident in your gifts & make a big contribution.
2. Stand for someone special.
Champion a target audience that’s hungry for your services.
3. Stand for something meaningful.
Strike a deep resonant chord with your message.
4. Stand out in the crowd.
Get your message out to thousands, quickly become well known and in high demand with a wait list of clients.
Your Highly Profitable Niche
Target. Connect. Prosper.
9/12/2012
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Stand out
in the crowd
lead a highly
profitable niche of
your own.
You can do this!
Your Highly Profitable Niche
Target. Connect. Prosper.
It’s your turn…
Your Highly Profitable Niche
Target. Connect. Prosper.
In the first interactive webinar, you’ll discover a more authentic
and less salesy way of attracting clients. You’ll come away with a deeper
understanding of your talents, skills, passion and experience together apply to
your niche.
Next, we’ll help you brainstorm the best and most profitable specialty and
target audience for you. You’ll come away with crystal clarity about the people
you serve so you can stand out and become the top of mind (most sought
after) resource.
Next you’ll uncover what makes your target audience tick. You’ll come away
with a gold mine of information… what’s most important to them, what
motivates them to buy, what they want from you right now.
YourHighlyProfitableNiche.com
9/12/2012
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Your Highly Profitable Niche
Target. Connect. Prosper.
Then, we’ll help you create your compelling core message that speaks to the
heart of your ideal clients. You’ll come away 100% confident that your
message will reach your people and inspire them to engage and enroll with
you.
Then, we’ll help you craft your irresistible offers. You’ll come away with a clear
pathway or funnel of services and programs that naturally keep your clients
coming back for more.
In the last interactive webinar we’ll talk about your fastest path to cash. You’ll
come away with a set of strategies to enroll clients quickly, inspire referrals, fill
your programs and have a wait list of your own.
YourHighlyProfitableNiche.com
Your Highly Profitable Niche includes:
• 6 interactive learning webinars + Q&A + play back videos
• 6 focus guides to bring insights
• 5 transformational exercises
• Full access to the community forum to share ideas
• Your own action accountability partner
• Plus $4000 of extra goodies
Your Highly Profitable Niche
Target. Connect. Prosper.
9/12/2012
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Kristin’s Success Story:
Your Highly Profitable Niche
Target. Connect. Prosper.
YourHighlyProfitableNiche.com
Because we’re connected…
you get $700 off the tuition for Your Highly Profitable Niche
5 payments of $447 $311
Or a single payment of $1997 $1297
Your Highly Profitable Niche
Target. Connect. Prosper.
YourHighlyProfitableNiche.com
9/12/2012
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Plus I’ve added $4000 of special gifts for you to help you go deeper and take leaps in your business
Your Highly Profitable Niche
Target. Connect. Prosper.
Your Highly Profitable Niche
Target. Connect. Prosper.
9/12/2012
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$4000 of special gifts for you
Your Highly Profitable Niche
Target. Connect. Prosper.
9/12/2012
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And, if you join Your Highly Profitable Niche today…
Your Highly Profitable Niche
Target. Connect. Prosper.
Your Highly Profitable Niche
Target. Connect. Prosper.
Starts Tuesday September 25 All sessions are Tuesdays at 1pm ET
(noon CT, 11am MT, 10am PT, 5pm GMT)
YourHighlyProfitableNiche.com