5 business card printing mistakes to avoid

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Page 1: 5 business card printing mistakes to avoid

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Page 2: 5 business card printing mistakes to avoid

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5 Business Card Printing Mistakes to AvoidBusiness cards are great for spreading the word about your business, services and products you offer. If you arenot careful, you could decrease your potential sales by making mistakes when you are printing your businesscards. Here are five common, simple business card printing mistakes you need to avoid.

1. Artwork Bleeding

When you are printing your business cards, consider the bleed on your artwork. The ideal amount of bleed shouldbe the equivalent of 3mm which is roughly 1/8 of an inch. Business card printing is known as hand-held printing.Other forms of hand-held printing include letterhead and posters. Another factor you need to consider when youare printing business cards is the font and size of the letters you use. Large font requires a significant amount ofink and bleed.

2. Background and Text

Background and text are primary instances of abusiness card. Business cards that have a blackbackground have rules and guidelines that should befollowed. People believe a black background isuniversal and all colors can be used, but this is amyth. Yellow, magenta and cyan are the worst colorsto use on a black background. Using these colors ona black background will cause the font to appearblurry. Some people prefer a white background for abusiness card because it is plain and one of the bestways to showcase your creativity and create abusiness card worth using.

3. Learning the Basics

Whether you’re a professional or not, you need to know the basics. Printing errors can be expensive. Conversionsare part of the basics, as well as knowing the difference between basic formats, including CMYK and RGB. Theseconversions are great when you are using digital media.

4. Grammatical and Spelling Errors

Grammatical and spelling errors are frequent business card printing errors that can easily be avoided, but arecommonly made. It’s vital to your business to proofread and double-check the information on your business cards.Simple grammatical errors can cause potential customers to overlook your business or set your business card tothe side. Grammatical errors can be pricey. Reprinting hundreds of business cards can cost an astronomicalamount of money.

5. Not Using Quiet Borders

Quiet borders are your friend! Quiet borders are great to use because they keep all text aligned perfectly. Peoplerefer to quiet borders as the buffer area. Quiet borders should be a minimum of 1/4 inch wide. This is the area thatwill remain blank. Logos, images, text and other graphics should not be placed on the quiet border. You can usethe quiet border to ensure text and images are not cut off on the business card. It is in your best interest to usequiet borders to avoid printing mistakes.

Page 3: 5 business card printing mistakes to avoid

Business Card Printing Tips

1. Have a Purpose

Your business card needs to have a purpose.Business cards can be used for many differentpurposes, but the primary purpose of these cards is toprovide contact information.

2. Provide Clear Information

The information on your business card should beclear and concise. The most beneficial informationthat needs to be present is the name of the business,address, website, and phone and fax number.Business cards appear more professional when theyhave logos.

3. Style and Theme

The style and theme of your business card shouldmatch your website. The style and design should be simple, yet creative. The theme of the business card shouldmatch your website and incorporate the service of products you offer.

About the author

Christopher is a web developer, designer, and SEO specialist. He runs a SEO specific company athttps://www.virginiaseo.org and really enjoys design and marketing.