5 + 5 golden usability rules for conversion
DESCRIPTION
7 minutes presentation by Dirk Huysmans for Cleverwood's participation at the Devcom conference.More: http://bit.ly/devcomTRANSCRIPT
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DEMO
5 + 5 Golden Usability Rules for ConversionN°
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Part 1: 5 Golden Usability Rules
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Rule 1: Make it easy to use
Ex: main task? => too much info on page
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Rule 2: Give feedback
Ex: Waiting for what?
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Rule 3: Be efficient
Ex: Procedure of 8 steps?
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Rule 4: Be consistent/ Use standards
Ex: 1 Website, 3 layouts for forms?
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Rule 5: Give the user a sense of controle & freedom
EX: Where is the menu?
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Part 2: 5 Golden Rules For Conversion
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Rule 1: Explain, guide the user
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Rule 2: Personal incentive
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Rule 3: Social incentive
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Rule 4: Scarcity/Bonus
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Rule 5: Fun
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About Me
Dirk Huysmans
is an Online Marketing & Usability Expert.
Twitter: dirkhuysm@
Website: infostruct.be
Tel: +32 499355495
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If you want to get in touch…
www.cleverwood.be
Call Olivier Beaujean at +32 (0) 475 75 85 90
Cleverwood is a trademark of Fair Wood Ventures sprl/bvba
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